高级主管,付费社交
Senior Lead, Paid Social
Seer Interactive 是一家数字营销咨询公司,通过同理心、数据、技术和人工智能,在我们的社区、同事、客户、行业和邻居中留下印记。我们不断追求并分享真相,汇集来自定量和定性来源的数百万个数据点,并通过负责任的人本主义人工智能进行增强。我们的目标是释放这些社区的潜力,构想一个做正确事情变得直观且有依据的世界。
在 Seer,我们视人工智能为创新、协作和创造力的催化剂。无论你属于哪个部门或专业领域,利用人工智能都是我们为客户交付更智能、更快、更具战略性的成果的核心部分。我们的 AI 委员会通过专注于教育、有意义的实施和持续学习,推动公司范围内的整合,确保人工智能融入我们的思维方式、运营方式和成长方式。
如果你准备好帮助他人、挑战自我、坚持真相,并每天变得更好——继续阅读吧。
Seer 是一家以远程办公为主的工作室,同时也是认证的 B-Corp,团队成员遍布全国。如果办公室环境更适合你,这个职位也可以在费城的总部办公。我们只考虑居住在美国且能够适应美国大陆工作时间的候选人。
职位描述:你在形成观点之前先进行测试。当平台发布新功能、算法发生变化,或者团队成员说“这不再有效了”,你的本能不是点头附和,而是先亲自运行看看实际发生了什么。你用证据支持自己的观点:链接、截图和第一手结果胜过二手感受。你不会满足于 Seer 在付费社交领域被看作稳健的公司。你希望我们公开地被认可为最好的之一。而因为你将付费社交视为一个从头到尾的测试学科,你已经对 AI 工具施加了与新广告格式或出价策略相同的严谨性。
准备申请吗?放弃求职信吧——我们不需要它。我们更想看到你的 AI 实力。使用我们的 Marketing Career AI Self-Assessment GPT 来了解你在 AI 营销成熟度曲线上的位置,并与我们分享你的结果。我们的团队很期待阅读你的申请回复,并会用它们来决定我们想要与谁见面!
关于 Seer 招聘有什么问题吗?查看我们的 Custom GPT: Guide to Talent Acquisition at Seer,直接提出你的问题!你可以提问
查看英文原文
Seer Interactive is a digital marketing consultancy that harnesses compassion, data, technology, and AI to make a mark on our communities, our coworkers, our clients, our industry, and our neighbors. We relentlessly pursue (and share) the truth, bringing together millions of data points from quantitative and qualitative sources, enhanced by responsible, human-centered AI. Our purpose is to unlock potential across these communities, envisioning a world where doing the right thing is intuitive and informed.
At Seer, we see AI as a catalyst for innovation, collaboration, and creativity. Regardless of your division or discipline, leveraging AI is a core part of how we deliver smarter, faster, and more strategic outcomes for our clients. Our AI Council drives company-wide integration by focusing on education, purposeful implementation, and continuous learning, ensuring that AI is embedded in how we think, operate, and grow.
If you’re ready to uplift others, challenge your ego, commit to the truth, and be better than yesterday—keep reading.
Seer is a remote-first agency and a Certified B-Corp, with team members across the country. If an office environment is more your style, this position can also sit in our HQ office in Philadelphia. We can only consider candidates based in the US who can work continental US-based hours.
The Role: You test before you have an opinion. When a platform ships a new feature, an algorithm shifts, or someone on the team says "this doesn't work anymore," your instinct isn't to nod along, it's to run it first and see what actually happens.You back your point of view with receipts: links, screenshots, and firsthand results over secondhand sentiments. You're not satisfied with Seer being seen as solid at Paid Social. You want us known, publicly, as one of the best. And because you treat Paid as a testing discipline end to end, you're already putting AI tools through the same rigor you'd apply to a new ad format or bidding strategy.
Ready to apply? Ditch the cover letter — we don’t need it. We’d rather see your AI chops. Use our Marketing Career AI Self-Assessment GPT to find out where you land on the AI marketing maturity curve and share your results with us. Our team is excited to read your application responses and will be using them to help determine who we’d like to meet with!
Have questions about recruitment at Seer? Check out our Custom GPT: Guide to Talent Acquisition at Seer to drop in your questions! You can ask it anything about our hiring process, and how to best prepare for an interview with us.
As a B-Corp Certified organization, we are committed to creating an inclusive environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Not ready to apply but want to keep in touch? Stay connected via our monthly Career Update newsletter! We'll share curated content on Seer, open roles, industry insights, career advice, events you don't want to miss, and more (so you never miss a beat).
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Role Highlights
- Evangelize Seer's vision within Paid Social, working closely with Seer's Paid Media Leadership Team to drive excitement, adoption, and integration as we run full-steam toward being an industry leader in AI, automation, machine learning, and holistic search strategies
- Drive full-funnel Paid Social strategy through an integrated approach, leveraging deep expertise across a variety of paid social channels (Meta, LinkedIn, Pinterest, TikTok, Reddit, and more) while collaborating closely with divisions like Creative and SEO to grow your clients' bottom line
- Own the test, learn, and iterate mindset across the client portfolio, running tests on Seer's own accounts first before rolling recommendations out to clients, treating our media budget as the proving ground for new platforms, formats, and AI-driven workflows
- Leverage your Paid Media expertise across other paid channels (Paid Search, Display, Programmatic) to drive an integrated approach to Paid Social strategy
- Lead a team of 4 to 6 direct reports, setting a bar for excellence and evidence-backed thinking that your team rises to meet, and take ownership of how that team grows and develops over time
- Drive creative innovation and synergy between divisions within Seer to help provide direction for our growing Paid Social and Creative offering
- Oversee day-to-day campaign strategy and management for 3 to 4 accounts, implementing industry best practices and making recommendations at scale, backed by what you've actually tested
- Develop strong frameworks for building Seer's Paid Social Book of Business within the current client portfolio and within new and developing industries and channels
- Build strong, lasting client relationships using Seer's values as your compass, positioning your team as an extension of theirs and taking their wins and losses as your own Play a key role in growing divisional revenue through cross-selling and up-selling, working closely with our business development team to identify, qualify, and close projects
- Create and maintain scalable processes that support our AI transformation and holistic strategy in social, driving buy-in and excitement across our Paid Social division
- Push Seer's public reputation in Paid Social from competent to category-leading, through original points of view, case studies, and thought leadership grounded in work you've actually done
Essential Skills
- You treat Paid as a testing discipline end to end, which means you're already testing AI tools and workflows in your own work, not waiting for someone else to prove them out first. Before you form a point of view on a channel, feature, or platform change, you've already run it on either clients or Seer's own accounts
- You challenge the status quo and bring the team along with you to think about new ways to evolve our Paid Social program and our UVP to clients. You want Seer to be known publicly as one of the best in the industry at Paid Social
- You have managed Paid Social campaigns across a wide range of industries, engines, and management platforms, and you know when and where automation and machine learning can get your team's time back
- You have experience in emerging channels like TikTok and Reddit, and in pitching full-funnel strategies that incorporate creative design, supplemental marketing channels,, and measurement plans.
- You take a data-driven, holistic approach to Paid Social, pulling in signal from Creative, SEO, and Analytics to build smarter strategies
- You are comfortable managing a team of direct reports, and you genuinely enjoy shaping the growth of more junior team members
- You are skilled at developing and recognizing talent, whether that's coaching up a team member who's still finding their footing or making sure a strong quarter gets seen
- You are quick to kick up a new opportunity and run with it, making data-driven, actionable recommendations that create value for your clients
- You have a habit of sharing what you learn, through 1:1s, Lunch 'n Learns, webinars, blogs, case studies, or speaking engagements
- You are savvy with Claude, Excel, Google Suite, and data viz tools, and you understand data sources, data constructs, and the basics of Paid Social API’s.
- You have an eye for great talent, finding it, keeping it, and growing it
30/60/90
First 30 Days — Learn
- Complete division training and begin supporting clients and team members
- Run your first test on a Seer account and share what you found with the team
60 Days — Build
- Support at least 2 impactful client initiatives and 2 direct reports
- Bring a documented point of view (with receipts) to the team on a platform, format, or AI workflow you've tested
90 Days — Lead
- Operate at full capacity, supporting a full book of business and your team independently
- Have a visible piece of thought leadership in motion, internal or external, that reflects your tested point of view
This might not be the right role for you if
- Time management, context-switching, and juggling multiple projects is genuinely difficult for you
- You're inclined to adopt other people's takes on a platform or tactic rather than testing it yourself
- Continued learning and innovation, including with AI, isn't something you want as a baseline expectation
- Change management is hard for you and you struggle adapting to new tools and processes