Chief Marketing Officer (CMO)
果是一个远程职位.Fanfix 是一个快速增长的，专注于创作者的初创公司，旨在让内容创始人通过独家的内容和订阅平台实现其工作的货币化。我们正在寻找具有动态，粗略的经验丰富的营销总监，拥有业绩和品牌营销方面的经验证明记录，并且能够获得高回报广告支出 (ROAS).如果你在快节奏的初创环境中繁荣并对消费者或创造者为中心的营销有全面了解，我们希望听到你的意见：1.开发，实施和监督全面的营销策略，以提高品牌意识，推动客户增长，并符合公司战略目标。2.专业于性能营销，重点是通过多种道最大化 ROAS. 3.管理品牌激活以建立独特的品牌身份，监督所有促销和营销活动。4.设计和监督有效的广告运动，关注高 ROAS 道如 Facebook,Instagram,SEO,播客和影响力营销。5.领导，导师和启发一个专门的营销团队，包括社交媒体经理。6.与外部营销和广告机构建立，培养和管理关系。7.追踪，分析和报告营销指标以衡量成功，引导未来战略并优化 ROAS. 8.与跨职业团队合作以确保营销策略满足他们的需求。9.保持创作者经济和数字营销景观的最新趋势。资格：1.在消费者，初创公司或专注于创作者企业中具有经验或类似领导作用，重点放在绩效营销上。2.在各种营销和宣传道中最大限度地提高 ROAS 方面拥有卓越知识和经验。3.全面了解各种营销和销售接触点。4.与 SEO,PPC,社交媒体平台等数字营销工具和技术的实践经验。5.强大的网络分析知识，能够为业务改善提供有意义的见解。6.卓越的团队管理，谈判和关系建设技能。7.优秀的沟通和演示能力。8.具有创造性思维和数据驱动方法的远见领袖。在 Fanfix,我们相信创新，包容性和创造力的力量。我们是平等的领导者。
查看英文原文
This is a remote position.
Fanfix is a fast-growing, creator-focused startup aimed at empowering content creators to monetize their work through an exclusive content and subscription platform.
We are seeking a dynamic, scrappy, and experienced Chief Marketing Officer with a proven track record in performance and brand marketing with a history of achieving high Return on Advertising Spend (ROAS). If you thrive in a fast-paced startup environment and have a comprehensive understanding of consumer or creator-focused marketing, we want to hear from you.
Responsibilities:
1.Develop, implement, and monitor a comprehensive marketing strategy that enhances brand awareness, drives customer growth, and aligns with our company's strategic goals.
2.Specialize in performance marketing, with a focus on maximizing ROAS across a diverse range of channels.
3.Manage brand activations to build a unique brand identity and oversee all promotional and marketing campaigns.
4.Design and oversee effective paid advertising campaigns, with a focus on high ROAS channels like Facebook, Instagram, SEO, podcast, and influencer marketing.
5.Lead, mentor, and inspire a dedicated marketing team, including a social media manager.
6.Establish, nurture, and manage relationships with external marketing and advertising agencies.
7.Track, analyze, and report marketing metrics to gauge success, guide future strategies, and optimize ROAS.
8.Collaborate with cross-functional teams to ensure marketing strategies meet their needs.
9.Stay current on the latest trends in the creator economy and digital marketing landscape.
Qualifications:
1.Proven experience as a CMO or similar leadership role in a consumer, start-up, or creator-focused company, with a strong emphasis on performance marketing.
2.Exceptional knowledge and experience in maximizing ROAS across a variety of marketing and advertising channels.
3.Comprehensive understanding of various marketing and sales touchpoints.
4.Hands-on experience with digital marketing tools and techniques, including SEO, PPC, social media platforms, and more.
5.Strong knowledge of web analytics, with the ability to derive meaningful insights for business improvement.
6.Exceptional team management, negotiation, and relationship-building skills.
7.Excellent communication and presentation skills.
8.A visionary leader with a creative mind and data-driven approach.
At Fanfix, we believe in innovation, inclusivity, and the power of creativity. We are an equal-opportunity employer who is committed to creating an inclusive environment for all employees. If you are passionate about the future of the creator economy and can drive strong ROAS, we'd love to hear from you.
Location:US Remote - Home Office (NYC, NY or Los Angeles, CA)
Benefits
- Paid holidays and sick leave
- Employee discounts on product
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
The pay range for this role is between $200,000 - $250,000. Actual pay within the range is dependent on multiple factors, including your residence location and prior work experience. Equity, benefits, and a discretionary bonus may be additional forms of compensation for this role and are not included in the provided pay range.
“Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.”
Originally posted on Himalayas