Sales and Brand Development Representative
高级社交媒体经理和内容创作者 **工作安排:** 100%远程 **承诺:**兼职,自由职业 **持续时间:**长期合作 #####关于该项目 一家在瑞士的皮肤化品和专业美学品牌正在寻找一名高级社会媒体经理来全面管理其社交媒体频道。我们正在寻求具有战略性和创造性的判断力的人,能够建立优雅且高端的数字存在,开发质量内容并将品牌的可见性转变为商业机会。内部团队将按照专业人士的指导方针进行录音。#####责任 - 设计和执行与品牌目标和瑞士市场一致的社交媒体战略。- 管理 Instagram 并提出其他相关道以与目标受众联系。- 创建和维护一个连贯,现代化和优质的视觉身份。- 规划月刊编辑日历并开发帖子,卡鲁塞尔,滚动和故事。- 编辑视频和设计具有专业结局的图形作品。- 通过脚本和明确指令,以法语,德语和意大利语言编写和调整文本,确保每个观众的精度,音调和文化特点。- 引导内部团队在录制什么内容,如何进行它以及传达哪些信息上使用脚本和清晰指示。- 使用人工智能工具来支持创建,编辑和适应内容,确保出版前专业审查。-分析美容和皮肤化产业中的趋势,竞争对手和机遇。- 提出提高可见性,吸引相关追随者并产生合格的潜在客户的行动。- 准备月报报告,包括结果,学习和改进建议。####基本要求 - 充分的社交媒体管理经验。- 法语,德国和意大利**语言专业熟练掌握,并能够在三个语言中写作及审查内容。不接受无需专业审核的自动翻译。- 在视频编辑,滚筒和社交媒体内容设计方面的经验。
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Senior Social Media Manager and Content Creator
**Work arrangement:** 100% remote
**Commitment:** Part-time, freelance
**Duration:** Long-term collaboration
#### About the project
A dermocosmetics and professional aesthetics brand with a presence in Switzerland is looking for a Senior Social Media Manager to take on the full management of its social media channels.
We are looking for a person with strategic and creative judgment, capable of building an elegant and premium digital presence, developing quality content and turning the brand's visibility into business opportunities.
The scope includes **15 to 20 Instagram posts per month**, in addition to planning, editing, publishing and analysing the content. The internal team will carry out the recordings following the professional's guidelines.
#### Responsibilities
- Design and execute a social media strategy aligned with the brand's objectives and the Swiss market.
- Manage Instagram and propose other relevant channels to connect with the target audience.
- Create and maintain a coherent, modern and premium visual identity.
- Plan the monthly editorial calendar and develop posts, carousels, Reels and stories.
- Edit videos and design graphic pieces with a professional finish.
- Write and adapt texts in French, German and Italian, ensuring accuracy, tone and the cultural particularities of each audience.
- Guide the internal team on what to record, how to do it and which messages to communicate, through scripts and clear instructions.
- Use artificial intelligence tools to support the creation, editing and adaptation of content, ensuring professional review before publication.
- Analyse trends, competitors and opportunities within the aesthetics and dermocosmetics industry.
- Propose actions to increase visibility, attract relevant followers and generate qualified leads.
- Prepare monthly reports with results, learnings and improvement recommendations.
#### Essential requirements
- Proven experience in full social media management.
- Professional proficiency in **French, German and Italian**, with the ability to write and review content in all three languages. Automatic translations without professional review will not be accepted.
- Experience in video editing, Reels and social media content design.
- Proficiency with artificial intelligence tools applied to marketing and content creation.
- Ability to take ownership of the project, organise work and propose improvements autonomously.
- Results orientation and experience in metrics analysis.
#### Nice to have
- Experience with brands in aesthetics, cosmetics, dermocosmetics or premium products.
- Knowledge of the Swiss market.
- Experience managing Meta Ads.
#### What we offer
A stable long-term collaboration, with creative autonomy and direct contact with the brand's team. We prioritise quality of work, initiative and demonstrable results.
#### To apply
Include in your application:
- Links to **at least three real Instagram accounts** you have managed, indicating your responsibility for each.
- A portfolio with examples of Reels, videos and graphic designs.
- Success cases with verifiable results.
- Your level of French, German and Italian and how you guarantee content quality in each language.
- Your availability to start.
- A brief proposal with the improvements you would implement on the brand's networks and the actions you would prioritise during the first 30 days.
We are looking for personalised applications that demonstrate an understanding of the project.