🏖️市场营销与运营协调员 - 职位代码：1782751008422
🏖️Marketing & Operations Coordinator - Job Code: 1782751008422
在Coconut 🥥，我们帮助创始人和企业与顶级远程人才建立联系，同时优先考虑有意义且可靠的合作伙伴关系。我们认为，当所有人都能获益时，成功才会发生。客户实现目标，我们的虚拟专业人员在工作中找到意义和成长。我们正在寻找优秀人才来担任以下职位：
职位：市场营销与运营协调员
月薪：650-750美元
可用时间：每周20小时
时区：美国东部时间上午9点至中午12点
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为了简化您的申请，请在继续填写申请表之前仔细阅读并完成以下所有三项内容。
需要准备的内容：
1️⃣ 英语能力评分 – 您需要在申请表中输入您的CEFR英语水平。如果您不确定自己的评分，可以在这里进行快速评估：EF SET Quick Check。
2️⃣ Coconut VA个人资料（简历） – 在提交申请前，请使用此模板创建您的Coconut VA个人资料：Coconut VA Profile Template。⚠️⚠️⚠️您的简历必须按照此格式，并且用英文撰写。这是测试您对细节的关注程度和遵循指示的能力。⚠️⚠️⚠️
3️⃣ 1分钟自我介绍视频 – 录制一段简短的自我介绍视频（建议使用Loom），并在申请中提供链接。在录制之前，请查看这些视频技巧和示例视频。重要提示：通过提交视频，您授予Coconut在我们的平台上分享该视频的权利，以帮助提高您被匹配到客户的几率。包含损坏或虚假链接的视频将导致资格被取消。
要求
所需经验/职责：
- 负责日常市场营销运营，确保营销项目从规划到执行顺利推进。
- 维护营销日历、活动时间线和产品发布计划，确保按时完成任务。
- 与代理机构、自由职业者、承包商和其他外部合作伙伴协调，确保项目按计划进行。
- 组织和维护创意素材、营销文件和内部文档。
- 将博客内容和教育资源上传，以支持AI搜索优化和自然流量增长。
- 创建、安排和管理电子邮件营销活动。
- 创建和维护自动电子邮件流程和客户培育序列。
- 管理电子邮件营销日历和客户细分。
- 监控电子邮件活动表现，并提出改进建议以提高参与度和转化率。
- 安排和发布
查看英文原文
At Coconut 🥥, we connect founders and businesses with top-tier remote talent while prioritizing meaningful, reliable partnerships. We believe success happens when everyone wins. Clients achieve their goals, and our virtual professionals find purpose and growth in their work. We're currently looking for top talent to fill the role below:
Role: Marketing & Operations Coordinator
Monthly Rate: $650-750
Availability: 20 hours/week
Time Zone: 9AM- 12NN EST
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To streamline your application, please carefully review and complete ALL THREE items below before proceeding to the application form.
What to Prepare:
1️⃣ English Proficiency Rating – You will need to enter your CEFR English proficiency level in the application form. If you’re unsure of your rating, you can take a quick assessment here: EF SET Quick Check.
2️⃣ Coconut VA Profile (Resume) – Before submitting your application, please create your Coconut VA profile using this template: Coconut VA Profile Template. ⚠️⚠️⚠️ YOUR RESUME MUST FOLLOW THIS FORMAT AND SHOULD BE IN ENGLISH.This is a test of how keen you are with details and how well you follow instructions. ⚠️⚠️⚠️
3️⃣ 1-Minute Introduction Video – Record a short introduction video (preferably using Loom) and provide the link in your application. Before you do, check out these video tips and sample videos. Important: By submitting your video, you grant Coconut permission to share it on our platforms to help increase your chances of being matched with a client. Videos with broken or dummy links will result in disqualification.
Requirements
Experience Needed/Responsibilities:
- Own day-to-day marketing operations and keep marketing projects moving from planning through execution.
- Maintain marketing calendars, campaign timelines, and product launch schedules to ensure deadlines are met.
- Coordinate with agencies, freelancers, contractors, and other external partners to keep projects on track.
- Organize and maintain creative assets, marketing files, and internal documentation.
- Upload blog content and educational resources to support AI search optimization and organic visibility.
- Build, schedule, and manage email marketing campaigns.
- Create and maintain automated email flows and customer nurture sequences.
- Manage email marketing calendar and customer segmentation.
- Monitor email campaign performance and recommend improvements to increase engagement and conversions.
- Schedule and publish content across Instagram and TikTok.
- Coordinate user-generated content (UGC) campaigns and manage relationships with creators and influencers.
- Maintain an organized content library and track content performance metrics.
- Research competitors, skincare industry trends, influencer opportunities, and emerging marketing strategies.
- Support ecommerce operations by coordinating product launches, promotions, website updates, and FAQ maintenance.
- Monitor the website for issues and coordinate fixes when necessary.
- Manage the Faire wholesale storefront.
- Process wholesale inquiries and coordinate retailer sample shipments.
- Maintain retailer and wholesale partner databases.
- Prepare wholesale sales materials and track follow-ups with boutiques, spas, and retail partners.
- Lead preparation for the bi-weekly Customer Insights meeting.
- Compile reports covering Shopify and Amazon reviews, customer support trends, sales performance, marketing performance, competitor activity, and emerging opportunities.
- Maintain a centralized database of customer feedback, objections, FAQs, product requests, marketing ideas, and retailer insights.
- Provide executive support through calendar management, inbox management, meeting coordination, research, documentation, and occasional travel logistics.
- Support strategic initiatives including wholesale expansion, customer segmentation, AI optimization, retail readiness, customer retention, conversion rate optimization, product launches, holiday campaigns, and strategic partnerships.
Good to have:
- Highly organized with excellent project coordination skills.
- Strong experience supporting marketing operations and campaign execution.
- Experience with email marketing, automation, and audience segmentation.
- Comfortable managing multiple projects and stakeholders simultaneously.
- Strong attention to detail and ability to build repeatable systems and processes.
- Proactive, self-driven, and able to follow projects through to completion.
- Strong research and analytical skills for customer insights and market research.
- Excellent written and verbal communication skills.
- Ecommerce experience, preferably with skincare or consumer products.
- Wholesale or retail partnership experience.
- Experience managing creator or influencer relationships.
- Familiarity with AI search optimization (AIO) and content marketing.
- Experience preparing reports and presenting customer insights.
- Interest in skincare, beauty, or wellness industries.
Non-negotiable Requirements:
- Klaviyo
- Canva
- Shopify
Industry/Tools Experience:
Klaviyo, Canva, Shopify and AI for analysis
Benefits
We’re all about uplifting lives in Coconut and we make sure we provide benefits that support work-life balance, well-being, and growth. Here’s what you can look forward to as part of the Coconut Community! ✨
✅ Competitive Salary – We recognize your skills and experience with a great compensation package.
✅ 13th Month Pay – Enjoy an extra month’s salary—because who doesn’t love a little bonus?
✅ Paid Time Off – Recharge with 12 days of PTO to use however you like—vacation, self-care, or just a break from it all!
✅ US Holidays Off – Enjoy 12 paid US holidays throughout the year.
✅ Maternity & Paternity Leave – We support growing families with dedicated leave for new parents.
✅ Comprehensive Healthcare – We’ve got you and your family covered with quality healthcare benefits.
✅ Life Insurance* – Our full-time HMO plan includes life insurance for extra peace of mind.
✅ Mental Health Support – Prioritize your well-being with access to mental health consultations and wellness resources.
✅ Milestone Gifts & Birthday Treats – We celebrate your achievements and make your special day even better!
✅ Exciting Team Experiences – Think island getaways, virtual town halls, and regional meetups—because work should be fun, too!
✅ Stay Connected – Be part of a supportive network where you can learn, grow, and connect with amazing people.
Some benefits may vary. Full details will be provided during the onboarding process.
Originally posted on Himalayas