付费媒体主管,(医疗保健)
Paid Media Supervisor, (Healthcare)
我们是谁:
Power Digital 是一家以人工智能为核心的增长公司,位于世界级人才和专有技术的交汇点。我们通过结合深厚的垂直领域专业知识、战略思维和企业智能,帮助领先的和新兴品牌实现增长,从而推动可衡量的业务成果。
在过去的十年中,我们一直围绕一个信念构建业务:最好的技术让优秀的人更出色。我们的策略师、创意人员、分析师和技术专家团队使用 Omega——我们的 AI 操作系统——更快地发现机会,调查推动表现的因素,并以更高的速度和精度执行已批准的工作。Omega 背后是 Iris,我们的专有智能层,基于多年的真实绩效数据、战略框架、测试以及从我们客户组合中获得的经验和学习。AI 扩展了我们员工的思考、创造、解决更复杂问题和做出更好决策的能力。人类的判断力、创造力和责任感仍然是我们工作方式的核心。
作为一家以人为本的公司,我们重视背景和经验的多样性。我们坚信我们的员工和文化是成功的关键。我们与客户紧密合作,作为他们团队的延伸,跨策略、执行和测量工作,识别真正阻碍增长的因素并确定下一步行动。我们的文化由充满好奇心、有抱负、有责任感并致力于为客户和彼此带来有意义结果的人组成。
在 Power Digital,我们认为未来属于将最佳人才与最佳技术相结合的团队。我们正在今天打造这个未来。
***此职位要求英语口语和书面语达到高级水平。
日常工作:
作为付费媒体主管,您将负责为多渠道付费媒体的主要客户推动绩效、策略和账户增长。该职位需要在多个付费媒体渠道上结合战略领导力和实际操作执行,从活动策略到报告,全面负责。您将在内部会议、客户电话会议和与新客户的提案会议中担任主题专家,自信地推荐策略并捍卫工作成果。直接向高级媒体总监汇报,您将指导内部团队成功推动客户业务增长,同时在完全远程的环境中拥有高度自主性。
主要职责:
- 成功完成整个项目周期,包括策略制定、执行和报告
- 管理和优化付费媒体活动,确保达到或超越客户目标
- 与客户保持密切沟通,提供专业见解和建议
- 协调跨职能团队,确保项目按时高质量交付
- 分析数据并生成洞察,以支持策略调整和优化
- 培养和指导团队成员,提升整体绩效和能力
查看英文原文
Who We Are:
Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. We help leading and emerging brands grow by combining deep vertical expertise, strategic thinking, and enterprise intelligence to drive measurable business outcomes.
For more than a decade, we have built our business around one belief: the best technology makes great people better. Our teams of strategists, creatives, analysts, and technologists use Omega, our AI operating system, to surface opportunities faster, investigate what is driving performance, and execute approved work with greater speed and precision. Behind Omega is Iris, our proprietary intelligence layer, built on years of real performance data, strategic frameworks, testing, and learnings from across our client portfolio. AI expands the capacity of our people to think, create, solve harder problems, and make better decisions. Human judgment, creativity, and accountability remain central to how we work.
As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. We partner closely with our clients as an extension of their teams, working across strategy, execution, and measurement to identify what is truly blocking growth and determine what to do next. Our culture is built on people who are curious, ambitious, accountable, and committed to delivering meaningful results for our clients and for one another.
At Power Digital, we believe the future belongs to teams that combine the best talent with the best technology. We are building that future today.
***Proficiency in spoken and written English at an advanced level is required for this role.
***This job application is for a role at one of Power Digital's partner companies. Power Digital is assisting this partner company with its recruiting efforts. If you are selected for this position to interview, please make note of the above statement.
Disclaimer: We're currently on the lookout for potential candidates to join our talent pool via this job listing. Your qualifications will be assessed for both present positions and future opportunities. Should your skills align with a role and an opening arise, our recruitment team will reach out to you promptly. However, please keep in mind that this doesn't guarantee immediate placement or communication.
A day in the life:
As a Paid Media Supervisor, you’ll own the performance, strategy, and growth of major multi-channel paid media accounts. You’ll partner closely with the Associate Media Director on strategic direction and planning, while fully owning execution, testing, and reporting. Your day includes reviewing pacing and KPIs, identifying optimization opportunities, and designing tests that push performance forward across the full funnel. You’ll lead client conversations as the subject-matter expert, guide a growing team of Media Managers, and confidently recommend (and defend) strategies that drive real business impact. In a remote-first environment, you’ll operate with autonomy, accountability, and a constant drive to raise the bar.
Responsibilities:
- Own end-to-end management and strategic oversight of assigned paid media accounts.
- Drive performance against pacing, KPIs, and efficiency goals—continually raising expectations.
- Lead paid media strategy, road-mapping, testing frameworks, and campaign ideation.
- Manage and mentor a team of 1–2+ Media Managers, supporting their strategic and technical growth.
- Partner with Account Managers and the Media Director to align media strategy with client goals and business outcomes.
- Serve as the primary internal and external point of contact for owned accounts.
- Lead client communication, reporting, insights, and strategic recommendations.
- Oversee ongoing account maintenance: optimizations, structure updates, bidding strategies, conversion tracking, and copy revisions.
- Design and deploy monthly and quarterly testing plans across structure, targeting, creative, messaging, and conversion strategy.
- Drive full-funnel strategy development, validation, and continuous improvement.
- Identify opportunities to expand media spend, channels, and account scope.
- Stay ahead of industry trends, testing new platforms, and expanding Cardinal’s paid media offerings.
Role Requirements:
- 6–10+ years of paid media experience.
- Proven experience managing multiple accounts with monthly budgets ranging from $100K–$1MM+.
- Strong background in paid media strategy, media planning, testing frameworks, and performance measurement across channels.
- Hands-on experience across platforms, including Google Ads, Bing Ads, Meta, Google Display, Programmatic Display, and paid social (LinkedIn, TikTok a plus).
- Experience with full-funnel strategy, video campaigns, and lead generation.
- Strong knowledge of Google Analytics, GTM, conversion tracking, and optimization strategy (GA4 a plus).
- Ability to write ad copy, guide creative strategy, define asset needs, and lead creative testing cadences.
- Client-facing experience with confidence, presenting insights, and defending strategy.
- Team management and mentorship experience.
- Strong critical-thinking skills, ownership mindset, and comfort working autonomously in a remote environment.
Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at https://powerdigitalmarketing.com/company/careers/. If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at recruiting@powerdigital.com before taking any further action in relation to the correspondence.