出海雷达

SEO专员

SEO Specialist

市场运营限定地区(需当地身份)
公司Hite Digital
薪资未公开
工作地点United States
地域资格限定地区(需当地身份)
时区要求日间重叠约 9 小时,基本正常作息
用工类型Full Time
发布时间14 天前
数据来源Himalayas
前往 Himalayas 查看并投递 →
注意地域限制:该职位明确限定在 United States 招聘。如果你是位于中国大陆的求职者,通常需要当地工作身份才能投递,或需与雇主确认是否接受独立合同(Contractor)形式合作。

快速概览
负责你客户组合中最多30个客户的 SEO 工作,包括但不限于以下工作:

  • 新闻稿
  • 站内优化
  • 引用资料
  • 理解并管理反向链接策略(web2.0、新闻稿等)
  • 内容策略和关键词研究

谁是 Hite Digital
Hite Digital 是一家专注于“以人为本,服务其次”的数字营销机构。我们的首要目标是打造一个提升员工、帮助他们成长,并创造一个让员工能够发挥最佳状态的工作环境。
通过以员工为先的思路,我们的目标是让团队100%专注于客户以及我们提供的服务,所有工作都旨在帮助美国的小型企业实现增长。
秉持这种理念,Hite Digital 在6个月内已管理超过200万美元的营销资金,并且每月至少新增两名团队成员。

Hite Digital 的 SEO 专家职位是什么?
SEO 是 Hite Digital 的核心产品之一。由于我们主要专注于产品,因此对所提供的服务质量有很高的要求,这使得该职位在我们团队中非常重要。
在这个职位上,你将负责客户的整体策略,包括我们应该执行哪些 SEO 任务以达到目标。你将通过自己完成这些任务或通过你的团队成员来管理这些任务。

职位职责

  • 与其他数字营销团队进行跨职能协作,制定一致且整合的 SEO 战略计划以实现客户目标
  • 使用 SEO、CRO 和 SMO 的最佳实践优化网页
  • 制定内容建议和技术分析演示文稿
  • 在最少监督下决定最终的关键词列表
  • 根据任务的潜在效果和可实施性进行优先级排序
  • 对所有与 SEO 相关的线索/销售/安装展示发现结果,并用数据支持建议
  • 制定并执行链接建设策略
  • 识别报告或优化过程中可能出现的重复内容或其他问题
  • 指导和教授初级团队成员遵循最佳实践的 SEO 方法
  • 完成经理或总监指派的其他任务
  • 持续提升 SEO 技能,保持对市场变化的了解
  • 制定内容和反向链接策略

要求

  • 能够管理多个项目
查看英文原文

Quick Overview
Oversee and implement the SEO for up to 30 clients within your portfolio, including but not limited to the following efforts:

  • Press Releases
  • On-site Optimization
  • Citations
  • Understands & Manages Backlink Strategies (web2.0s, Press Releases, and more.)
  • Content Strategy and Keyword Research

Who Hite Digital Is
Hite Digital is a Digital Marketing Agency that is hyper-focused on People 1st & Our Services 2nd. Our number one goal is to create a work environment that lifts people up, helps develop them and creates an atmosphere that empowers people to perform at their best.
By focusing on our people first, our goal is enabling our team to 100% focus on our clients and the services we provide them all geared towards helping small businesses scale across the US.
With this mindset, Hite Digital has found themselves managing over 2M in marketing funds per year in just 6 months bringing on at least 2 new team members each month.
What is the role of an SEO Specialist @Hite Digital?
SEO is one of the core product offerings at Hite Digital. Since we are an organization primarily focused on our product, we are very particular about the level of services we provide which makes this position on our team very important.
In this role, you will be in charge of the overall strategy for your clients, including what SEO tasks we should perform to reach our goal. You will be managing those tasks by either completing them yourself or working through one of your team members.
Job Responsibilities

  • Cross-functional collaboration with other digital marketing teams to create cohesive and integrated SEO strategic plans to accomplish customer goals
  • Optimize web pages by using SEO, CRO, and SMO best practices
  • Develop content recommendations and technical analysis presentations
  • Decide upon final keyword lists with minimal supervision
  • Prioritize tasks based on their likely effectiveness and ability to be implemented
  • Present findings and back up recommendations with hard data on all SEO-related leads/sales/installs
  • Formulate and execute link-building strategies
  • Identify duplicate content or other problems that can arise in reporting or optimization
  • Mentor and teach junior team members a best practice approach to SEO
  • Perform other duties as assigned by manager or director
  • Continuously improve SEO skill set, staying up to date with market shifts
  • Create Content & Back Linking Strategies

Requirements

  • Ability to manage multiple projects simultaneously, excellent communication and organizational skills
  • Innovative thinker, intuitive learner, with the ability to quickly find solutions in fast-moving industry
  • Experience leading and managing SEO efforts
  • Experience with keyword research, strategy, and strategy implementation
  • Knowledge of website analytics tools (e.g., Google Analytics, Microsoft Clarify, NetInsight, Omniture, WebTrends)
  • Advanced WordPress knowledge or other content management systems
  • Able to complete competitive analysis of other companies within the industry
  • Excellent research, writing, and presentation skills with an attention to detail
  • Proficient in HTML, CSS, JavaScript, and Python
  • Experienced with E-Commerce SEO
  • Advanced English level
  • Experience with other aspects of marketing, such as customer growth and promotion, is a plus

Salary: CompetitiveOriginally posted on Himalayas

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