绩效营销专员（荷兰语流利）
Performance Marketing Specialist (Dutch Speaking)
关于公司 50 年来，我们一直是提升和抬头设备的租领域领导者。我们的地点遍布英国和欧盟。我们的姐妹公司 LGH Winches 是欧洲领先的杆专家之一。我们结合了最高质量的设备，无与伦比的经验和行业领先的专业知识，提供出色的客户服务，以满足你的举动挑战的最新解决方案。无论装载量，任何位置，LGH 可以承担压力，具有无与伦称可靠性，范围和准备性.LGH 将专业知识和技术添加到你的运营中，提高你的团队以及你的负载。从简单的手动操作克到精密的扩展器梁，我们提供了最广泛的电话和现货设备，支持专家咨询和现场专业知识。全球各地，在所有行业中，LGH 信任升降设备租领域的全球领导者。角色摘要 我们正在寻找一名荷兰本土的绩效营销专家，以结果为导向，负责欧洲各地我们的数字营销活动。这是一个新的内部职位旨在推动竞选活动的表现并实现更智能，更有效的数字营销规模。你将管理和优化多道付费媒体活动，提高网站和登陆页面的性能，并与我们的区域营销团队和外部机构合作为不同市场定制运动。分析方面，你将帮助我们更好地了解我们的数字活动如何促进领先者，转换和回报率。网站性能：· 与内容和区域营销人员合作以提高有机可见性 ·管理 SEO 审计和行动技术改进 ·跟踪网站性能和页面体验 （核心 Web Vitales,跳转率等）·与网络开发者合作或在需要时管理 CMS 更新分析和报告：·自主表现仪表和竞选追踪 （GA4,HubSpot 等）·设置和管理 UTM 结构，转换追踪和归因模型 ·每月和季度报告活动绩效
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ABOUT THE COMPANY
For 50 years we have been leaders in the hire of lifting and hoisting equipment. Our locations are spread over the UK and the EU. Our sister company, LGH Winches, is one of the leading winch specialists in Europe.
We combine the highest quality equipment, unrivalled experience, and industry leading expertise, with excellent customer service, to offer you state of the art solutions to meet your lifting challenges. Whatever the load, whatever the location, LGH can take the strain, with unmatched reliability, range, and readiness. LGH adds specialist knowledge and know-how to your operation, lifting your team as well as your load. From a simple toe jack for manual handling, to sophisticated spreader beams for larger loads, we offer the widest range of lifting equipment, on call and ready for delivery, backed by expert advice and on-site expertise.
Across the world, across all industry sectors, trust LGH – the global leaders in lifting gear hire.
SUMMARY OF THE ROLE
We’re looking for a native Dutch, results-driven Performance Marketing Specialist to take ownership of our digital marketing activities across Europe. This is a new in-house role designed to drive campaign performance and deliver smarter, more effective digital marketing at scale.
You’ll manage and optimise multi-channel paid media campaigns, improve website and landing page performance, and collaborate with our regional marketing teams and external agencies to tailor campaigns for different markets. With an eye for analytics, you'll help us better understand how our digital activity contributes to leads, conversions, and ROI.
OVERVIEW OF ACCOUNTABILITIES
Paid Media & Search:
- Plan, execute, and optimise campaigns across Google Ads, Display, and LinkedIn
- Conduct keyword research, create ad copy, and manage budget allocations
- A/B test creatives and landing pages to improve performance
- Reduce CPA and improve conversion rates across campaigns
SEO & Website Performance:
- Work with content and regional marketers to improve organic visibility
- Manage SEO audits and action technical improvements
- Track site performance and page experience (Core Web Vitals, bounce rate, etc.)
- Collaborate with web developers or manage CMS updates where needed
Analytics & Reporting:
- Own performance dashboards and campaign tracking (GA4, HubSpot, etc.)
- Set up and manage UTM structures, conversion tracking, and attribution models
- Report monthly and quarterly on campaign performance and actionable insights
Marketing Automation:
- Lead email campaign workflows in HubSpot
- Support lead scoring, segmentation, and engagement automation
Collaboration:
- Work with regional marketing execs (DACH and Benelux) to localise and target campaigns
- Brief and coordinate with agencies on high-value projects where needed
- Collaborate with content and creative roles to produce effective assets
QUALIFICATIONS AND EXPERIENCE
Essential
- Native Dutch speaker
- 2–4 years’ experience in a performance or digital marketing role
- Strong hands-on experience with Google Ads and SEO (on-page and content-focused)
- Confident using Google Analytics (GA4), Search Console, Tag Manager, and UTM tracking
- Familiarity with HubSpot or other marketing automation tools
- Data-driven mindset with ability to interpret and act on insights
- Proactive, self-motivated, and comfortable managing projects independently
- Strong communication and collaboration skills
Desirable
- Experience working across multiple markets/languages
- Technical Product Knowledge: Understanding of technical products or willingness to undergo training and self-improvement in this area.
- Ambitious Growth Mindset: Demonstrated ambition to grow within the role and contribute additional value to the team.
WORKING PATTERN:
Days: Monday to Friday
Hours: 38 hours per week
Lunch break: 30 minutes unpaid
COMPANY BENEFITS
- 25 days Annual Leave (+1 per year capped at 30)
- Employee Assistance Program
- Enhance Family Leave
- Free Eye Tests
- Private Healthcare
- Quarterly Incentive Program
- Training & Development Programmes
- Length of Service Awards
- Personal Milestone Acknowledgements
- Free Equipment Hire
- Free Parking
- H.I.R.E Fit
- Hybrid working (where possible)
Ability to commute/relocate:
· Home-based
Salary:
· Competitive Salary
Originally posted on Himalayas