艺术总监
Art Director
关于GMR营销
我们是体验机构，创造源于人性的难忘故事
不只是体验式。而是体验。
界限已经模糊。人们同时生活在物理、数字和社交世界中，你的品牌体验也应如此。
不只是讲述。而是创造。
最好的故事是被经历的，而不是被听到的。为人们创造一个沉浸式的环境，让他们体验一些永远不会忘记的事物。
不只是消费者。而是人类。
一切从人类开始。如果你想产生持久的影响，请超越钱包，去了解是什么激励和启发了人们。
你能够用视觉看到想法。你明白优秀的美术指导不仅仅是让某物看起来好。它关乎创造一个独特的视角，构建一种美学语言，并知道每张图像、构图、细节和决定如何共同讲述一个故事。你可以从早期的草图或直觉中将概念转化为一个人们可以看到、感受到并产生共鸣的视觉世界。
你不仅仅是在执行创意方向。你是创意伙伴，从一开始就帮助塑造这个想法。你知道何时需要进一步推进一个概念，何时需要挑战预期，并且知道如何将一个想法跨2D、3D、实体和数字空间进行转化。你可以指导拍摄，创建一个能将概念具象化的演示文稿，并给团队清晰和信心去看到愿景。
你的视觉思维不仅塑造单个作品，还塑造整个活动。你将与创意总监、设计总监和策略师一起工作，从一开始就带来你的视角，帮助确立美学方向。你还将指导新晋人才，分享你的视角，帮助他人发展自己的视觉本能。你足够好奇去探索未来，足够自信去引领愿景，也足够细致去理解伟大的美术指导存在于大创意和每一个将其具象化的细节中。
申请该职位需要提供作品集或工作样例。
必备技能
- 设定视觉标准。你将为重大项目塑造美学方向，建立视觉语言、氛围和视角，其他所有内容都将基于此构建。你知道如何将一份简报转化为一个在活动和品牌接触点上都显得独特、周到且可拥有感的视觉世界。
- 看到全局。你自然地在各个层面之间移动
查看英文原文
ABOUT GMR MARKETING
We are the Experience Agency Making Unforgettable Stories Born of Humanity
NOT JUST EXPERIENTIAL. EXPERIENCE.
The lines have blurred. People live in the physical, digital, and social worlds all at once, and your brand experiences should do the same.
NOT JUST TELLING. MAKING.
The best stories are lived, not heard. Make an immersive world for people to explore so they can experience something they’ll never forget.
NOT JUST CONSUMERS. HUMANS.
It all starts with the human. If you want to make a lasting impact, look beyond the wallet to understand what motivates and inspires people.
You see ideas visually. You understand that great art direction is about more than making something look good. It’s about creating a distinct point of view, building an aesthetic language, and knowing how every image, composition, detail, and decision works together to tell a story. You can take a concept from an early sketch or instinct and turn it into a visual world that people can see, feel, and connect with.
You’re not just executing a creative direction. You’re a creative partner who helps shape the idea from the start. You know when to push a concept further, when to challenge what is expected, and how to translate an idea across 2D, 3D, physical, and digital spaces. You can art direct a shoot, build a presentation that brings a concept to life, and give a team the clarity and confidence to see the vision.
Your visual thinking helps shape more than individual pieces. It helps shape entire campaigns. You’ll work alongside Creative Directors, Design Directors, and strategists, bringing your perspective to the table and helping establish the aesthetic direction from the beginning. You’ll also mentor emerging talent, sharing your perspective and helping others develop their own visual instincts. You’re curious enough to explore what’s next, confident enough to lead the vision, and thoughtful enough to know that great art direction lives in both the big idea and every detail that brings it to life.
A portfolio or work samples are required to be considered for the role.
REQUIRED SKILLS
- Set the visual standard. You’ll shape the aesthetic direction for major projects, establishing the visual language, mood, and point of view that everything else builds from. You know how to take a brief and turn it into a visual world that feels distinctive, considered, and ownable across campaigns and brand touch points.
- See the whole picture. You move naturally between 2D, 3D, experiential, digital, and physical spaces, finding the right visual expression for an idea. You understand how individual images, compositions, materials, and details come together to create a larger brand experience.
- Make ideas visible. You’re an exceptional visual thinker who can sketch, collage, build mood boards, and use AI imagery to explore ideas quickly. You know how to develop those early explorations into polished presentation materials and visual systems that make a concept clear, compelling, and easy to believe in.
- Bring the vision to life. You have experience art directing photoshoots and video production at a high level, from pre-production through final delivery. You understand how to make thoughtful decisions around composition, lighting, styling, casting, location, and production while keeping the larger creative vision intact.
- Shape the work, not just the execution. You’ll partner with Creative Directors, Design Directors, and strategists. Sometimes you’ll translate an existing vision. Other times, you’ll help define it. You bring a strong point of view, ask the right questions, and know when pushing an idea further will make the work better.
- Make good ideas better. You’ll develop visual systems that give teams a clear creative foundation, from palettes and compositions to imagery and aesthetic principles. You know how to create consistency without sacrificing personality, and you’re comfortable working from the big picture down to the smallest detail.
- Lead & inspire. Set the bar for excellence and create a collaborative environment where creativity thrives. You inspire, motivate, and challenge your team to consistently deliver exceptional work, while providing clear, direct, real-time feedback that helps people grow not just improve the work in front of them.
- Present with clarity and conviction. You can lead a client through a creative idea, explain why the visual choices matter, and make a compelling case for the work. You bring both strategic thinking and artistic confidence to the room.
- Bring the craft and experience. You have professional art direction experience in an agency, production, or integrated creative environment, expert level sketching and rapid visualization skills, and mastery of Adobe Creative Suite including Photoshop, Illustrator, InDesign, and Acrobat. You’re curious about emerging tools and technologies and know how to use them to make the work more ambitious, not simply faster.
- Bring a point of view. Your portfolio shows aesthetic authority, diverse project experience, exceptional craft, and work produced at scale. More than anything, it shows that you can set a standard, lead a visual vision, and create work that people remember.
The annual range for this role varies between $80,000- $95,000 and may vary depending on the candidate’s experience. Benefits for this role include health/vision/dental insurance, 401k, employee stock purchase plan, vacation, personal days and paid holiday time. You are also eligible to participate in disability, life insurance, FSA/HSA plans subject to the terms and conditions of such benefit plans.
IMPACT & INCLUSION
Our workplace is for ALL. We foster a culture where every background and perspective is valued so we can create meaningful memories that resonate with everyone. We aim to cultivate belonging by meeting people where they are, removing obstacles, and building on their strengths to unlock their fullest contributions. We are committed to recognizing, nurturing, and unleashing the potential in every individual on our team. Together, we're creating something powerful with purpose and impact.
Our guiding principles can be found here.
To view our compliance policies, please go to the main menu on our site GMR Marketing: Experience Marketing Agency.
Originally posted on Himalayas