XTN-D55E325 | 全球市场主管
XTN-D55E325 | GLOBAL HEAD OF MARKETING
全球营销主管负责开发和管理Sodali的营销技术体系、分析、自动化，并在组织内实现可衡量的营销成果，以推动可持续增长。
该职位负责营销技术生态系统的策略和运营模式，包括营销自动化平台、网站开发、身份验证与同意管理、流程编排和度量。重点在于营销技术和数据如何协同工作并持续演进，以支持细分、决策、旅程编排和规模化营销人员生产力。
- 包含家属的健康保险/HMO
- 尽情享用无限量MadMax咖啡
- 多样化的学习与成长机会
- 可访问的云HR平台（Sprout）
- 超过标准的假期
- 管理并扩展公司的营销技术栈（例如：营销邮件自动化、网站管理及分析工具）。
- 监督营销数据和分析报告，创建清晰地将营销活动与行为结果联系起来的标准报告。
- 设计并实施客户旅程工作流、标准操作程序（SOP）和治理控制措施，简化自动化、网站开发和维护以及活动执行，并消除瓶颈。
- 负责营销技术生态系统，确保其可扩展性、弹性、性能和价值创造。
- 与隐私、法律和数据治理团队紧密合作，确保数据的负责任使用，同时保持速度和灵活性。
- 定义采用、使用、自动化成熟度、效率提升和对业务成果的贡献的成功指标。
- 在一个地理分布广泛的团队中培养创新、实验和可衡量影响的文化。
- 在需要自动化和体验编排的数字化转型项目中担任值得信赖的思考伙伴。
- 7年以上营销运营技术经验，包括CRM、电子邮件营销平台（如Salesforce、HubSpot）、社交媒体（如Sprout Social）和内容管理系统（如WordPress），以及Google Analytics。
- 对营销技术、分析、自动化、客户数据平台、同意管理及数据激活有深入了解。
- 能够向高级管理层（包括首席营销官）展示复杂的技术和战略议题。
- 具备强大的领导力、变革管理和利益相关者沟通技巧。
查看英文原文
The Global Head of Marketing is responsible for developing and managing Sodali’s marketing technology stack, analytics, automation, and creating measurable marketing outcomes across the organization to drive sustainable growth.
This role owns the strategy and operating model for the marketing technology ecosystem including marketing automation platforms, website development, identity and consent, orchestration, and measurement. The focus is on how marketing technology and data work together and continuously evolve to support segmentation, decisioning, journey orchestration, and marketer productivity at scale.
- Health Insurance/HMO plus dependents
- Enjoy unlimited MadMax Coffee
- Diverse learning & growth opportunities
- Accessible Cloud HR platform (Sprout)
- Above standard leaves
- Manage and scale the company's marketing technology stack (e.g., marketing email automation, website administration, and analytics tools).
- Oversee marketing data and analytics reporting to create standard reports clearly linking marketing campaigns to behavioral outcomes.
- Design and implement customer journey workflows, Standard Operating Procedures (SOPs), and governance controls that streamline automation, website development and maintenance, and campaign execution, and eliminate bottlenecks.
- Own the marketing technology ecosystem, accountable for scalability, resilience, performance, and value creation.
- Partner closely with privacy, legal, and data governance teams to ensure responsible use of data while maintaining speed and flexibility.
- Define success metrics for adoption, utilization, automation maturity, efficiency gains, and contribution to business outcomes.
- Foster a culture of innovation, experimentation, and measurable impact across a geographically distributed team.
- Serve as a trusted thought partner on digital transformation initiatives that require automation and experience orchestration.
- 7+ years’ experience in marketing operations technology, including CRM, email marketing platforms (e.g., Salesforce, HubSpot), social media (e.g., Sprout Social), and content management systems (e.g., WordPress), and Google Analytics.
- Deep knowledge of marketing technology, analytics, automation, customer data platforms, consent management, and data activation.
- The ability to present complex technical and strategic topics to senior leadership, including the CMO level.
- Strong leadership, change management, and stakeholder engagement skills.
- Bachelor's degree or equivalent experience.
- B2B enterprise experience preferred.
- Thoughtful and intellectually curious, with a growth mindset.
- Exceptional communication skills with a focus on action and problem solving.
- Integration / hands-on building of marketing technology ecosystem
Originally posted on Himalayas