活动营销经理
Event Marketing Manager
负责从头到尾管理活动日历,涵盖贸易展、行业会议、自有活动、圆桌会议、早餐会、晚宴、聚会、网络研讨会和其他数字形式的活动。
研究并主动识别DACH和欧洲地区的相关人力资源、人才和流动性的活动,评估其受众、相关性和潜在投资回报率。
同时管理多个活动,协调时间表、截止日期、供应商、展位物流、宣传材料、赠品、运输、差旅和住宿。
计划和执行自有活动,包括场地和餐饮协调、嘉宾名单、议程、演讲者、邀请函和现场主持。
与合作伙伴和客户一起管理网络研讨会和数字活动项目,包括主题、演讲者阵容、推广、注册和后续跟进。
通过活动前的推广、邀请、现场参与、线索收集和结构化交接给销售团队来推动活动参与度和线索生成。
通过简报、材料、谈话要点、日程安排和轮班计划为内部团队做好每场活动的准备。
在适当的情况下参加选定的活动,并支持现场执行,而无需频繁出差。
与市场部、销售部和管理层合作,确保活动与更广泛的市场进入策略保持一致。
跟踪活动执行和后续活动,确保线索和机会得到及时有效的处理。
根据结果和经验持续改进活动流程、格式和工作流程。
要求:
精通德语和英语,能够自信地与场地、合作伙伴、演讲者、潜在客户和内部利益相关者沟通。
出色的组织能力,能够同时管理多个活动、截止日期和复杂环节。
积极主动、自主工作的态度,具备独立研究机会、评估并提出建议的能力。
亲自动手、注重实际的心态,愿意管理从活动物流和材料到主持和后续跟进的所有事务。
注重细节,能够在计划变更或出现意外问题时保持冷静和高效。
有活动营销、现场营销、B2B营销、代理环境、初创公司或类似项目的实际工作经验者优先。
良好的沟通能力和利益相关者管理能力。
能够在远程环境中独立工作,同时有效协作。
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Accountabilities
Own the event calendar from initial research and evaluation through planning, execution, lead management, and post-event follow-up.
Research and source relevant HR, People, Mobility, and industry events across Germany, the DACH region, and Europe, assessing their strategic relevance and budget requirements.
Manage multiple events simultaneously, coordinating timelines, deadlines, vendors, booth logistics, promotional materials, shipping, travel, and accommodation.
Plan and deliver proprietary events such as roundtables, breakfasts, dinners, and meetups, including venue selection, catering, invitations, agendas, speakers, and on-site hosting.
Manage webinars and digital event programs in collaboration with partners and customers, covering topics, speakers, promotion, registration, and follow-up.
Drive event attendance and lead generation through pre-event outreach, invitations, on-site engagement, and structured lead handovers to Sales.
Prepare internal teams for events through briefings, materials, talking points, schedules, and shift plans.
Attend selected events where appropriate and represent the organization professionally with prospects, partners, speakers, and industry contacts.
Collaborate with Marketing, Sales, and leadership to align event activities with broader go-to-market priorities.
Continuously evaluate event performance and identify opportunities to improve attendance, engagement, lead quality, and overall event effectiveness.
Requirements
Professional proficiency in German and English, with the ability to communicate confidently with German-speaking venues, partners, speakers, prospects, and other stakeholders.
Strong organizational skills with the ability to coordinate several events, deadlines, vendors, and deliverables simultaneously while maintaining attention to detail.
A proactive, self-starting approach, with the ability to independently identify relevant event opportunities, evaluate their value, and take ownership of booking and execution.
Hands-on mentality and willingness to manage every aspect of event delivery, from small logistical tasks to hosting events and coordinating stakeholders.
Ability to remain calm, adaptable, and solution-oriented when plans change or unexpected issues arise close to an event.
Previous hands-on experience in event marketing, field marketing, B2B marketing, agency work, startup environments, working-student roles, or relevant personal projects is beneficial.
Strong communication and interpersonal skills, with the ability to build effective relationships across internal teams and external partners.
Ability to work independently in a fully remote environment while collaborating effectively with an international team.
Interest in technology-driven environments and emerging technologies, particularly AI.
Strong project management, prioritization, and follow-through skills.
A results-oriented mindset with a focus on creating valuable events, generating engagement, and supporting commercial objectives.
Benefits
Part-time schedule of approximately 24–32 hours per week.
Fully remote work environment with the flexibility to work from anywhere.
Opportunity to take workations for up to 183 days per year.
Competitive salary.
Virtual Stock Options (VSOPs), providing an opportunity to share in the organization's success.
Monthly €200 budget for co-working space and/or sports subscriptions, prorated according to hours worked.
Trust-based working environment with autonomy over how you organize your schedule.
Merit-based culture with opportunities for professional growth and development.
Collaborative international team where employees are encouraged to contribute ideas and shape processes.
Exposure to a fast-growing HR technology environment and diverse European event landscape.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
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