销售副总裁 - 远程
Vice President of Sales - Remote
职位名称：销售副总裁
部门：销售部
工作地点：远程办公
监督职责：是
汇报对象：CEO
员工类别：全职
FLSA分类：豁免职位
奖金资格：年度EBITDA奖金计划
职位概述：销售副总裁将领导Brew Dr.的全国销售策略和执行，推动我们不断扩展的功能性饮料产品组合的盈利收入增长。直接向CEO汇报，该职位将负责所有销售职能，包括大客户、经销商和经纪人管理、战略客户开发以及销售计划。此职位将与市场、运营、财务和产品开发部门紧密合作，执行推动增长的商业举措，建立并加强客户关系，扩大我们的市场影响力。
工作职责：
- 制定并执行Brew Dr.的全国销售策略，以实现收入和盈利能力目标。
- 制定年度销售计划、预测和绩效目标，与公司目标保持一致。
- 在各个渠道、客户和产品组合中识别增长机会。
- 制定并实施推动可持续、盈利增长的客户策略。
- 监控市场趋势、竞争活动和客户需求，以确定销售重点。
- 领导所有销售职能，包括大客户、区域销售、经纪人、经销商和战略合作伙伴。
- 建立、指导和发展一个以责任和执行力为核心的高绩效销售团队。
- 建立规范的销售流程、预测、销售渠道管理和绩效指标。
- 加强经销商和经纪人的合作关系，以最大化市场覆盖和执行效果。
- 谈判关键客户协议，领导高层客户关系。
- 扩展分销渠道，并在杂货、自然食品、俱乐部、便利店、餐饮服务和大众零售渠道中深化客户关系。
- 识别并追求符合Brew Dr.战略目标的新业务机会。
- 与财务和市场部门合作，制定定价、促销和产品组合策略，以最大化收入和盈利能力。
- 与市场部门合作，确保商业举措、新产品发布和促销活动在市场中有效执行。
- 与市场、运营、供应链、财务和产品开发部门紧密合作，对齐商业重点并确保成功执行。
查看英文原文
Position Title: Vice President of Sales
Department: Sales
Location:Remote
Supervisory Responsibilities: Yes
Reports to:CEO
Worker Category:Full-Time
FLSA Classification: Exempt
Bonus Eligibility:Annual EBITDA Bonus Plan
Position Summary:The VP of Sales will lead Brew Dr.’s national sales strategy and execution, driving profitable revenue growth across our expanding functional beverage portfolio. Reporting directly to the CEO, this person will oversee all sales functions, including national accounts, distributor and broker management, strategic customer development, and sales planning. This role will partner closely with marketing, operations, finance, and product development to execute commercial initiatives that accelerate growth, build & strengthen customer relationships, and expand our market presence.
Job Responsibilities:
- Develop and execute Brew Dr.’s national sales strategy to achieve revenue and profitability objectives.
- Establish annual sales plans, forecasts, and performance targets aligned with company goals.
- Identify growth opportunities across channels, customers, and product portfolios.
- Develop and implement customer strategies that drive sustainable, profitable growth.
- Monitor market trends, competitive activity, and customer needs to inform sales priorities.
- Lead all sales functions, including national accounts, regional sales, brokers, distributors, and strategic partnerships.
- Build, mentor, and develop a high-performing sales team focused on accountability and execution.
- Establish disciplined sales processes, forecasting, pipeline management, and performance metrics.
- Strengthen distributor and broker partnerships to maximize market coverage and execution.
- Negotiate key customer agreements and lead high-level customer relationships.
- Expand distribution and deepen relationships across grocery, natural, club, convenience, foodservice, and mass retail channels.
- Identify and pursue new business opportunities that align with Brew Dr.’s strategic objectives.
- Partner with finance and marketing to develop pricing, promotional, and assortment strategies that maximize revenue and profitability.
- Collaborate with marketing to ensure commercial initiatives, new product launches, and promotional programs are effectively executed in the marketplace.
- Partner closely with marketing, operations, supply chain, finance, and product development to align commercial priorities and ensure successful execution.
- Support demand planning through accurate forecasting and sales insights.
Qualifications & Experience
- 10+ years of progressive sales leadership experience within consumer packaged goods (CPG), preferably in the beverage, natural foods, or functional beverage categories; Costco experience required
- Proven track record of delivering sustained revenue growth and expanding distribution across national and regional retail accounts.
- Deep experience working with distributors, brokers, and key retail partners.
- Strong understanding of grocery, natural, mass, club, convenience, and foodservice channels.
- Demonstrated success building high-performing sales teams and developing sales talent.
- Experience with sales forecasting, customer planning, trade management, and revenue optimization.
- Excellent negotiation, communication, and relationship-building skills.
- Strong analytical and financial acumen with the ability to translate data into actionable business strategies.
- Ability to thrive in an entrepreneurial environment with a hands-on leadership style.
Other Duties:
Please note this job description may not cover or contain a comprehensive listing of activities, duties, or responsibilities required of the employee for this job. In addition, duties, obligations, and activities may change at any time, with or without notice.
Commitment to our BCorp Values:
This position involves integrating sustainable practices and supporting initiatives that align with our B Corporation certification, ensuring we meet our commitment to social and environmental responsibility through every aspect of our work.
Statement of Diversity, Equity, Inclusion & Belonging:
Brew Dr. Kombucha is committed to maintaining a workplace where everyone feels respected, accepted, and valued. We strive to create an inclusive workplace that embraces different cultures, backgrounds, and perspectives. We will continuously review our company policies and hiring practices to foster a fair and equitable work culture.
Brew Dr. Benefits:
- Comprehensive Medical and Dental Plans
- FSA, Dependent Care, Transit Plans
- Long-Term Disability Insurance
- 401(k) with 100% Vested Employer Match
- Educational and Wellness Reimbursements
- Employer-paid Short-Term Disability and Life/AD&D Insurance
- Company Holidays and Floating Holidays
- Paid Day off in your Birthday Month
- Local Love Paid Volunteer Program
- Charitable Donation Matching
- Paid Parental Leave
Originally posted on Himalayas