高级Meta媒体购买员
Senior Meta Media Buyer
关于Zabota：
Zabota是一家全球排名靠前的招聘公司，2025年被Clutch评为顶级人力资源招聘公司。我们专注于帮助高增长的美国品牌打造精英级、以远程办公为主的团队。我们的使命明确：将来自拉美、欧洲及其他地区的世界级人才与世界上最雄心勃勃的公司连接起来。
关于我们的客户
我们的客户是一家位于加州的行业领先全渠道营销机构，专注于大麻、肽类、补充剂和高风险电商品牌。他们专长于付费媒体、高转化率的创意内容、落地页以及全漏斗的电子邮件和短信系统，帮助品牌在遵守主要广告平台规定的同时实现收入增长。
关于该职位
我们不是在寻找一个能启动一次活动就完事的人。我们需要的是一个能够将每天50美元的测试账户扩展为百万美元级账户的运营者，知道为什么Meta上的2.1 ROAS实际上在结合Triple Whale数据后可能是3.4的综合ROAS，并且不会因为肽类或蘑菇品牌进入审查名单就退缩。
你将负责
- 管理5-10+个电商品牌组合，涵盖受限和高风险垂直领域
- 在CPM上涨时，将Meta广告活动从每天1000美元扩展到每天20000美元以上，而不会烧钱
- 制定测试路线图——创意角度、钩子、受众、落地页变体——并在之后真正分析数据
- 向创意团队传达成功的UGC、静态素材和VSL风格广告
- 落地页转化率（CVR）——热图、滚动深度、广告文案与直接到产品页面的对比、CRO实验
- 通过Triple Whale、Hyros或Northbeam进行干净的报告——并知道何时平台上的数字在说谎
- 多个广告账户、页面、像素和域名的业务经理维护
必备条件
- 至少有300万美元个人管理的Meta广告支出（准备好提供截图）
- 在受限垂直领域有成功经验——补充剂、肽类、大麻/CBD、神经增强剂、蘑菇等。你知道什么内容会被标记，如何撰写合规但仍有转化效果的文案，并保持账户活跃
- 归因分析熟练——Triple Whale（优先）、Hyros或Northbeam。你理解MER、nCAC、购买后调查，以及为什么综合数据优于平台报告
- 落地页CVR技能——你能看一页网页就知道为什么它的转化率是1.8%而不是4%
- 创意判断力——你能指导广告，而不仅仅是投放它们。你知道钩子问题和正文问题的区别
- 有测试思维——假设、显著性、学习成果。不是“随便试试”
查看英文原文
About Zabota:
Zabota is a top-ranked global recruitment firm, recognized as a Top HR Staffing Company by Clutch in 2025. We specialize in helping high-growth U.S. brands build elite, remote-first teams. Our mission is clear: connect world-class talent from LATAM, Europe, and beyond with the most ambitious companies in the world.
About Our Client
Our client is a California-based, industry-leading omnichannel marketing agency for cannabis, peptides, supplements and high-risk ecommerce brands. They specialize in paid media, high-converting creatives, landing pages, and full-funnel email and SMS systems, helping brands scale revenue while remaining compliant across major advertising platforms.
About the Role
We're not looking for someone who can launch a campaign and call it a day. We need an operator who can scale a $50/day test into a 7-figure account, knows why a 2.1 ROAS on Meta might actually be a 3.4 blended ROAS once you pull the Triple Whale data, and isn't scared off the second a peptide or mushroom brand hits the docket.
WHAT YOU'LL OWN
- A portfolio of 5–10+ ecom brands across restricted and high-risk verticals
- Scaling Meta campaigns from $1k/day to $20k+/day without lighting cash on fire when CPMs spike
- Testing roadmaps — creative angles, hooks, audiences, LP variants — and actually reading the data afterward
- Briefing the creative team on winning UGC, statics, and VSL-style ads
- Landing page CVR — heatmaps, scroll depth, advertorial vs direct-to-PDP, CRO experiments
- Clean reporting via Triple Whale, Hyros, or Northbeam — and knowing when the in-platform numbers are lying to you
- Business Manager hygiene across multiple ad accounts, pages, pixels, and domains
MUST-HAVES
- Minimum $3M+ in personally-managed Meta ad spend (be ready to show screenshots)
- Proven experience in restricted verticals — supplements, peptides, cannabis/CBD, nootropics, mushrooms, or similar. You know what gets flagged, how to write compliant copy that still converts, and how to keep accounts alive
- Attribution fluency — Triple Whale (preferred), Hyros, or Northbeam. You understand MER, nCAC, post-purchase surveys, and why blended beats platform-reported
- Landing page CVR chops — you can look at a page and tell us why it's converting at 1.8% instead of 4%
- Creative judgment — you can brief ads, not just spend on them. You know the difference between a hook problem and a body problem
- A testing brain — hypotheses, significance, learnings. Not "vibes"
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BONUS POINTS
- TikTok Ads and Google Ads experience
- Strong opinions on ASC vs manual that you can actually defend
Offer Details:
- Contract Type: 1099 Contractor
- Working Hours: Remote, U.S. hours (PST, EST, MST, or CST)
Compensation: We pay $700 per client + 3% client's adspend, Our media buyers make anywhere between $10k-$25k. You'll own 5-10 client accounts.
Hiring Steps:
- Initial Zabota Screening
- Client Interview
- Practical Task or Second Stage Interview
- Offer
Originally posted on Himalayas