Paid Social Director (Enterprise)
100% 远程位置基本工资:115,000美元至125,000美元总赔偿潜力:每年高达135,000美元,包括年度奖励。负责在 Facebook,Twitter,Snapchat,Pinterest,YouTube 等网络上执行付费数字媒体活动的所有方面。这包括初始规划,实施,监控,优化,分析和报告。这个角色将担任我们客户的日常主题专家 (中小企业),提供战略建议,分析和报道以及响应临时请求。你将负责针对客户,与我们的创意团队一起创造有吸引力的广告,为客户提供卓越的沟通,服务和竞选绩效。额外的责任包括:·开发媒体战略和建立付费媒体计划 (包括目标受众和细分化,消息传递,预算,优化等)·利用我们实时数据仪表板和大量报告工具,你将被赋予通信活动绩效给客户并制定明确未来路线图。·分析绩效数据,基于结论提供智能合成,解释和适当行动计划 ·不断衡量和优化竞选绩效,同时制定基准并建议未来测试。·与客户沟通活动的所有要素,包括规划,绩效和项目状况。·为客户和管理人员做出报告并向客户展示结果。·保持高水平的最新知识关于广告网络最佳实践和战略 (betas,广告网络更新,创新机会等). ·使用数据驱动的方法来制定营销策略和营销计划,以支持并实现客户业务目标。·与所有客户建立有效关系。·收集有关消费者,竞争对手和市场条件的数据 要求。·需要获得营销学士学位或相关专业。·需要5年以上在社交领域的绩效营销经验。·具有高水平的自动化工具 (招标和定位)和广告创意测试工具知识。·保持或提高绩效 KPIs 时扩展/增加活动支出的经验。· 解决问题和结构合作能力
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100% Remote Position
Base Salary: $115,000- $125,000
Total Compensation Potential: Up to $135,000 annually, including yearly bonuses.
Responsible for all aspects of executing paid digital media campaigns on networks like Facebook, Twitter, Snapchat, Pinterest, YouTube, and more. This includes initial planning, implementation, monitoring, optimization, analysis and reporting.
This role will lead as the day-to-day subject matter expert (SME) for our clients, providing strategic recommendations, analysis, and reporting as well as responding to ad-hoc requests. You will be the one responsible to target customers, create compelling and engaging ads with our creative team and to deliver outstanding communication, service and campaign performance for our clients.
Additional Responsibilities include:
- Development of media strategy and building paid media plans (including audience targeting and segmentation, messaging, budgeting, optimizations, etc.)
- Leveraging our real-time data dashboards and a plethora of reporting tools, you will be tasked with communicating campaign performance to clients and creating a clear road-map for the future.
- Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
- Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
- Communicate with clients on all elements of the campaign, including planning, performance, and project status
- Prepare reports and present results to clients and management.
- Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
- Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives.
- Build effective relationships with all clients
- Gather data on consumer, competitor, and market conditions
Requirements
· Bachelor's degree in Marketing or related major required.
- 5+ years of performance marketing experience in social is required.
- Highly knowledgeable with automation tools (bidding and targeting) & ad creative testing tools.
- Experience in scaling/increasing campaigns spends while maintaining or improving performance KPIs
- Experience in maintaining and growing large spending accounts with significant optimizations and budgets
- Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables
- Ability to communicate effectively to all employee levels while understanding both the day to day and big picture
- Ability to work in a fast-paced environment while managing time effectively
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Jump 450 does NOT charge any fees for applications, processing, or training at any stage of the hiring process. All legitimate job openings are listed exclusively on our careers page:.
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Benefits
Our Mission
We strive to empower outstanding people to exceed our client’s expectations by providing them with the best resources, merit-based incentives and tools to transform data into actionable insights. Join us on our purpose to provide scalable, strategic and indispensable value to our clients.
About Jump 450
Jump 450, headquartered in New York City, employs top talent globally. Best known for driving exceptional performance outcomes, we’ve scaled numerous companies, and turboscaled 13+ DTC brands from <$100m to 10 figures through data-driven digital advertising and growth hacks.
The record:
- Acquired by Omnicom (NYSE: OMC) a couple years back
- Known as the “unicorn maker” tag in PE / VC circles.
- Driven some crazy numbers ($2bn+ revenue, 400M+ clicks, 40M+ users generated for clients)
Jump manages ~$350mm+ in annual digital media and orchestrates a differentiated agency offering with a focus on: world class creative production, rigorous technical media optimization, customer journey development and robust measurement / analytics–to drive down CAC & extend LTV.
Our standout culture, commitment to employee development, team engagement, and exceptional perks and benefits are some of the reasons why prestigious publications such as Fast Company Magazine, Inc Magazine, and Agency Spotter's Top 30 Agencies 2021, along with Ad Age's Best Places to Work, have featured Jump. Additionally, we are proud to be ranked #899 on the Inc 5000 list and maintain a team member retention rate of over 90% for professional reasons.
What We Offer:
- Competitive salary with performance-based bonuses.
- Health, dental, and vision insurance.
- Paid time off and holidays.
- Opportunities for professional development and career growth.
- A creative and collaborative work environment where your ideas and contributions are valued.
Additional benefits include
- Medical, Prescription, Dental, & Vision Insurance Benefits
- Life and Accident Insurance Plans
- Short and Long Term Disability Plans
- Employee Assistance Programs
- Employee Purchase Programs with thousands of discounts available
- Family Forming Plans
- Secure Travel & Identity Theft
- Health Savings Account (HDS)
- Health Care Flexible Spending Account (FSA)
- Access to MetLife Legal Plan Services
- 401k Match Plans
- Commuter Transportation Benefits
- Access to Virtual Health Services such as Telaheath, 2nd.md and Calm App
- Paid Holidays (long weekends and end of the year closure)
- Flexible / Numerous PTO Days
- Half-Day Fridays All Year (Not Just in the Summer!)
- New MacBook Pros and additional office needs for reimbursement
- Communal Meeting Rooms and Standing Workstations are Available in our NY Office
- Company Events & Happy Hours
- 10 Week Paid Parental Leave
- Tuition Reimbursement Of Up To $5,000 per calendar year
Originally posted on Himalayas