内容与社交媒体负责人
Content & Social Media Lead
类别：市场营销
地点：开罗，埃及
Dot IT 是一家服务于国际客户的快速增长的数字营销机构，正在扩大其社交媒体部门。
我们正在寻找一名内容与社交媒体负责人，负责社交媒体账号的战略方向，指导执行团队，并确保内容符合业务目标和关键绩效指标（KPI）。
这是一项战略领导职位，而非发布或排期职位，负责管理多个客户账户，并与表现、设计和客户管理团队紧密合作。
主要职责
社交媒体策略与规划
- 制定与业务目标一致的策略、内容支柱和月度框架。
- 识别活动机会并确保平台特定的契合度。
创意方向
- 领导创意构思、活动概念和叙事方向。
- 指导设计团队，同时保持一致的品牌语气。
团队领导
- 监督和指导社交媒体和内容执行人员。
- 审查内容日历并确保质量标准。
表现协作
· 将策略与 KPI 对齐，审查报告并根据洞察进行调整。
客户互动
· 向客户提供策略并处理高层反馈。
要求
所需经验
- 4–6 年社交媒体管理经验，最好是在代理机构。
- 有管理多个客户账户并展示策略的经验。
- 在内容策略和活动创意方面有扎实背景。
- 有国际/海湾合作委员会（GCC）客户经验者优先。
- 熟悉付费社交媒体活动者优先。
所需技能与候选人背景
- 具有战略思维能力，能够将业务目标转化为内容方向。
- 强大的领导力、辅导能力和项目管理技能。
- 清晰的英语沟通能力；结构化、有条理且以截止日期为导向。
- 能够指导创意方向而不进行微观管理。
- 自信地向客户展示想法，并理解内容如何支持收入和品牌定位。
- 适应远程工作，并以活动思维而非单个帖子思维工作。
- 精通社交媒体分析和 KPI。
关键绩效指标（KPI）
- 客户策略批准率和满意度。
- 月度计划的一致性和质量。
- 参与度和增长提升。
- 通过清晰的规划减少修订周期。
- 团队发展和质量控制。
福利
我们提供的福利
- 远程工作环境。
- 接触国际客户。
查看英文原文
Category: Marketing
Location: Cairo AI Qahirah Egypt
Dot IT, a growing digital marketing agency serving international clients, is expanding its Social Media department.
We are looking for a Content & Social Media Lead to own the strategic direction of social accounts, guide the execution team, and ensure content aligns with business goals and KPIs.
This is a strategic leadership role, not a posting or scheduling role, managing multiple client accounts and collaborating closely with Performance, Design, and Account Management teams.
Key Responsibilities
Social Media Strategy & Planning
- Develop strategies, content pillars, and monthly frameworks aligned with business goals.
- Identify campaign opportunities and ensure platform-specific alignment.
Creative Direction
- Lead ideation, campaign concepts, and storytelling direction.
- Guide design team while maintaining a consistent brand voice.
Team Leadership
- Supervise and mentor Social Media and Content Executives.
- Review content calendars and ensure quality standards.
Performance Collaboration
· Align strategy with KPIs, review reports, and adjust based on insights.
Client Interaction
· Present strategies to clients and handle high-level feedback.
Requirements
Required Experience
- 4–6 years in social media management, preferably in an agency.
- Proven experience managing multiple client accounts and presenting strategies.
- Strong background in content strategy and campaign ideation.
- Experience with international/GCC clients preferred.
- Familiarity with paid social campaigns is a plus.
Required Skills & Candidate Profile
- Strategic thinker with the ability to translate business goals into content direction.
- Strong leadership, mentoring, and project management skills.
- Clear English communication; structured, organized, and deadline-oriented.
- Able to guide creative direction without micromanaging.
- Confident presenting ideas to clients and understands how content supports revenue and brand positioning.
- Comfortable working remotely and thinks in campaigns, not posts.
- Expertise in social media analytics and KPIs.
Key Performance Indicators (KPIs)
- Client strategy approval rate and satisfaction.
- Consistency and quality of monthly plans.
- Engagement and growth improvements.
- Reduced revision cycles through clear planning.
- Team development and quality control.
Benefits
What We Offer
- Remote work environment.
- Exposure to international clients.
- Clear growth path toward department leadership.
- Performance-driven culture with structured systems.
- Cross-functional collaboration across teams.
DetailsOriginally posted on Himalayas