Salesforce 市场营销云开发工程师
Salesforce Marketing Cloud Developer
关于Medical Guardian:
Medical Guardian是一家快速发展的数字健康与安全公司,致力于帮助人们实现无限制的生活。连续14年入选Inc. 5000最快成长公司榜单,我们正在重新定义自信和独立养老的含义。
我们为全国超过625,000名会员提供挽救生命的紧急响应系统和远程患者监测解决方案。受到家庭、医疗保健提供者和护理经理的信任,我们的工作由创新、同理心和使命感的文化驱动。
职位描述:
我们正在寻找负责Salesforce Marketing Cloud的技术构建负责人。生命周期营销定义策略,绘制每段旅程和接触点,使用Knak构建邮件,并负责交付、短信部署和发送时的质量。营销分析与洞察负责更广泛的外部报告。你将负责其下层及中间的所有内容:数据层、技术构建、平台治理、集成、内部SFMC报告,以及所有数据流到我们的Salesforce实例和报告平台的准确性。强大的SQL能力是这份工作的核心,你将与两个团队在多个品牌和业务单元中紧密合作。
你将负责的工作:
数据工程与SQL(核心职责)
- 在Contact Builder中设计、构建和维护数据扩展、属性组和关系数据模型
- 编写并优化高级SQL查询活动用于分群、排除、去重和报告
- 构建并监控定期的数据馈送和导入(基于文件和API驱动);验证字段映射和个人化数据;在影响发送时间表前排查数据流和数据扩展时间问题
- 构建并维护符合生命周期规范的可发送受众逻辑:过滤列表、排除和抑制框架,以及基于参与度的分组
- 旅程与自动化构建
- 从生命周期的规范中端到端配置Journey Builder旅程(入口源、入口/退出条件、决策拆分、等待步骤、目标),包括回溯和持续性项目
- 在Automation Studio中构建和维护自动化流程:计划导入、查询链、文件掉落和触发发送
- 开发支持个性化和动态内容的AMPscript和SSJS,这些内容由生命周期在Knak中构建的邮件使用
- 在生命周期的发布前执行技术QA和UAT(数据验证、个性化逻辑、旅程行为)
查看英文原文
About Medical Guardian:
Medical Guardian is a fast-growing digital health and safety company on a mission to help people live a life without limits. With 14 consecutive years on the Inc. 5000 list of Fastest Growing Companies, we are redefining what it means to age confidently and independently.
We support over 625,000 members nationwide with life-saving emergency response systems and remote patient monitoring solutions. Trusted by families, healthcare providers, and care managers, our work is powered by a culture of innovation, compassion, and purpose.
The Role:
We're hiring the technical builder of record for Salesforce Marketing Cloud. Lifecycle Marketing defines the strategy, maps each journey and touchpoint, builds emails in Knak, and owns deliverability, SMS deployment, and quality at send. Marketing Analytics & Insights owns broader external reporting. You own everything underneath and in between: the data layer, the technical builds, platform governance, integrations, internal SFMC reporting, and the accuracy of every data flow into our Salesforce instance and reporting platforms. Strong SQL is the backbone of this job, and you'll work in lockstep with both teams across multiple brands and business units.
What You’ll Do:
Data Engineering & SQL (core of the role)
- Design, build, and maintain data extensions, attribute groups, and relational data models in Contact Builder
- Write and optimize advanced SQL query activities for segmentation, suppression, deduplication, and reporting
- Build and monitor recurring data feeds and imports (file-based and API-driven); validate field mappings and personalization data; troubleshoot data-flow and data-extension timing issues before they hit send schedules
- Build and maintain sendable-audience logic to Lifecycle's specifications: filtered lists, exclusion and suppression frameworks, and engagement-based segments
Journey & Automation Build
- Configure Journey Builder journeys end to end (entry sources, entry/exit criteria, decision splits, wait steps, goals) from Lifecycle's specifications, including retroactive and evergreen programs
- Build and maintain automations in Automation Studio: scheduled imports, query chains, file drops, and triggered sends
- Develop the AMPscript and SSJS powering personalization and dynamic content in the emails Lifecycle builds in Knak
- Run technical QA and UAT (data validation, personalization logic, journey behavior) ahead of Lifecycle's creative and send-quality review
Platform Governance & Data Protection
- Monitor contact counts and Super Message usage against contract entitlements; forecast growth and flag overage risk early
- Implement deduplication, suppression, and archival strategies to control billable contact volume
- Maintain the consent and compliance infrastructure behind Lifecycle's sends: preference-center data workflows, CCPA/CPRA opt-out processing, suppression lists, and A2P 10DLC registrations
- Enforce data-segregation standards for our healthcare business unit, keeping health data strictly separated from marketing data in partnership with legal/compliance
- Maintain naming conventions, documentation, and version control; follow controlled release and rollback practices (SFMC has no native sandbox, so discipline is the safety net)
Integrations & Data Flow
- Maintain and extend Marketing Cloud Connect; validate SFMC-to-Salesforce object mapping and sync engagement data (sends, opens, clicks, bounces, unsubscribes) for a complete, accurate member view
- Keep the Knak-to-SFMC integration healthy so Lifecycle's email builds sync cleanly into Content Builder
- Build and maintain REST and SOAP API integrations (installed packages, authentication, triggered sends, data import/export) with Salesforce and third-party platforms
- Support lead lifecycle data flows and lead-count integrity between systems
Reporting & Analytics Enablement
- Own internal SFMC reporting: system data views, send and journey performance, and data-quality monitoring
- Guarantee accurate SFMC and Salesforce data pipes into the Marketing Analytics & Insights team's broader reporting platforms; investigate and reconcile discrepancies at the source
- Partner with Marketing Analytics & Insights on measurement handoffs and evaluation of emerging capabilities (e.g., Data Cloud, audience activation to paid media)
Required Qualifications:
- 3-5+ years of hands-on SFMC experience across Email Studio, Journey Builder, Automation Studio, and Contact Builder
- Advanced SQL within SFMC query activities; fluency with system data views
- Proven experience with data extensions, recurring imports/feeds, and relational data modeling
- AMPscript proficiency, working knowledge of SSJS, and HTML/CSS for email
- REST and/or SOAP API integration experience in the Salesforce ecosystem
- Marketing Cloud Connect and Salesforce CRM data model experience
- Strong technical QA discipline; able to define testing requirements and validate builds independently
- Must be legally authorized to work in the United States without current or future employer sponsorship.
Preferred Qualifications:
- Salesforce Marketing Cloud Engagement certifications (Developer, Administrator, Consultant, and/or Email Specialist)
- Experience with regulated or healthcare-adjacent marketing data (HIPAA awareness, PHI segregation)
- Familiarity with Data Cloud, Einstein features, or reverse-ETL audience activation
- Multi-brand or multi-business-unit SFMC environments
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Paid Time Off (Vacation, Sick Time Off & Holidays)
- Company Paid Short Term Disability and Life Insurance
- Retirement Plan (401k) with Company Match
Originally posted on Himalayas