消费者生命周期总监
Director, Consumer Lifecycle
威斯科德是一家人工智能食品技术公司。我们建立了世界上最大的食物数据库，超过一百万种食品和650亿个属性，并使用它告诉人们他们吃什么的事实。我们称之为"食物真相".消费者获得免费的 UPF 探测器和 WISEcoach,一个人工智能营养教练。品牌，零售商和政府机构得到 WISEcode 情报。一层数据，不同的门户。与运行步伐游戏手册的大 SaaS 公司不同，我们是一个小而快速增长的团队，以创始者的速度移动，消费业务是我们的长期成功的关键。你将拥有消费者生命周期的角色：随着用户的参与，订阅转换，保留和支持的方式安装 WISECode 应用程序。营销和服务是这一角色中的一个动作，而不是两个部门。你将每天与我们的消费产品领导者，CMO 和客户成功 EVP 一起工作，并且通过应用程序建立和发展我们的消费生活周期有真正权威。这是完全实践的角色，而不仅是一个管理作用，并将在推动成功的活动上执行每一天。我们正在规模上构建消费者生命周期业务。包括：·人工智能原生，代理辅助支持解决消费者的问题之前升级。· 生命周期的旅程，自定义和调整随着我们的产品从 UPF 识别和扫描到辅导，推和交付食品，利用我们自己的或通过行业合作伙伴关系的独特食物知识。· 一个以动态的方式提高消费者知识基础，以改善和增长机会。· 与营销和消费品团队密切合作，以超越客户需求的业务改进，产品开发路线图和积极信息传递。我们正在寻找一个能够扩展过去需要十人的团队的系统构建者。如果这个句子激动你，继续阅读。你拥有什么 & 执行 · 登录和激活流程将新用户快速地并可测量地带到他们的第一时刻的价值。· 在电子邮件，推和应用中传递生命周期信息：欢迎你，参与/习惯建设，回报以及 WISEcoach 和其他产品的免费至高端转换运动。· 消费者支持，人工智能先构建：偏向，升级路径，SLA 和客户声音循环重新投入产品。·保留，参与。
查看英文原文
WISEcode is an AI food technology company. We built the largest food database in the world, more than one million foods and 650 billion attributes, and we use it to tell people the truth about what they eat. We call that promise FoodTruth. Consumers get a free UPF detector and WISEcoach, an AI nutrition coach. Brands, retailers, and government agencies get WISEcode Intelligence. One data layer, different doors.
Unlike a large SaaS company running a paced playbook, we are a small and rapidly growing team moving at founder speed, and the consumer business is a linchpin of our long term success.
The role
You will own the consumer lifecycle end to end: the moment someone installs the WISECode app through activation, engagement, subscription conversion, retention, and support. Marketing and service are one motion in this role, not two departments. You will work daily with our consumer product lead, our CMO, and the EVP of Customer Success, and you will have real authority to build and evolve our consumer lifecycle via the app. This is a fully hands on role, not a management role, and will be executing each and every day on activities that drive success.
We are building a consumer lifecycle business at scale. That includes:
- AI-native, agent-assisted support that solves consumer issues before they escalate.
- Lifecycle journeys that personalize themselves and adjust as our offerings grow from UPF identification and scanning to coaching to food recommendation and delivery, leveraging our unique food knowledge on our own or through industry partnerships.
- A knowledge base for consumers that improves as it is used.
- Reporting that dynamically surfaces opportunities for improvement and growth.
- Close partnership with Marketing and Consumer Product team on business improvement to exceed customers needs, product development roadmap and proactive messaging to drive retention and growth.
We are looking for a systems builder who can scale what used to take a team of ten. If that sentence excites you, keep reading.
What You Own & Execute
- Onboarding and activation flows that get a new user to their first moment of value fast, and measurably.
- Lifecycle messaging across email, push, and in-app: welcome, engagement/habit-building, win-back, and the free-to-Premium conversion motion for WISEcoach and other offerings.
- Consumer support, built AI-first: deflection, escalation paths, SLAs, and voice-of-customer loops back into product.
- Retention, engagement, and re-engagement: cohort analysis, churn signals, and the programs that move them.
- The consumer health dashboard: one view of acquisition handoff, activation, engagement, conversion, retention, and support health.
- Systems that scale. You will select, build, and connect the tooling, with AI agents as first-class workers in every process.
What Success Looks Like
- Meet and exceed key metrics from activation through Daily/Weekly/Monthly Active User goals in the app, D1/D7/D30 retention, LTV, ARPU, churn/winback rates, strong AppStore and Google play reviews
- Strong integrated partnership with consumer marketing and product that drives app improvements and increasing engagement.
- Lifecycle journeys live across the full funnel, with activation and retention baselines set and improving quarter over quarter.
- Support scales with users, not headcount. Resolution and satisfaction both trend up.
- A working free-to-Premium conversion engine with strong unit economics behind it.
- Weekly consumer reporting the executive team uses to make decisions.
What We Are Looking For
- A senior level doer! This is a hands on opportunity, with no burden of team management or ownership. We are looking for an experienced resource that is energized by being the executor, the point of action and the one making things happen.
- Experience building AI-native operations and AI tools, that includes agents, automations, and workflows in production and driving customer retention and satisfaction.
- Five or more years in consumer B2C lifecycle, growth, CRM, or consumer success, with direct ownership of activation, retention, or conversion metrics at meaningful scale.
- Hands-on fluency with lifecycle and analytics tooling (AppsFlyer, Braze, Iterable, OneSignal, Mixpanel, Amplitude, or equivalents).
- Strong past experience with consumers in a customer success, support or equivalent role, bonus for business and govt experience.
- Comfort with speed and ambiguity necessary in a fast paced and multi opportunistic environment.
- Bonus: health, nutrition, wellness, or subscription consumer app experience.
How We Work
We are a fast paced, AI first organization built to scale. Decisions are fast, titles matter less than outcomes, and the founder is deep in the details. Company culture of ownership. You to run your area like you own it, because you will.
Compensation
Competitive base, bonus, and meaningful equity. The position is fully remote, with occasional travel for in person meetings. Details shared in process.
Originally posted on Himalayas