公关总监(网络安全)
Account Director, Public Relations (Cybersecurity)
Account Directors 是 Highwire 网络安全团队中负责为行业领先和新兴网络安全公司制定高影响力、整合型传播方案的核心成员。他们具备威胁情报、云安全、身份管理、事件响应和基础设施保护等领域的深厚专业知识,帮助客户将复杂的安全议题转化为能够建立信任和行业公信力的有力叙事。
在这一职位中,Account Directors 负责 4-5 个客户团队,提供战略领导、高级客户咨询和指导。他们确保传播策略具有前瞻性、结果导向,并与客户业务目标保持一致,同时指导团队在定位、故事讲述和可见性方面的工作。
Account Directors 还在机构增长、思想领导力以及培养协作、高效团队文化方面发挥关键作用。出色的写作能力、战略思维以及对网络安全媒体环境的深入理解是该职位成功的关键。
主要职责
客户策略与领导
- 在威胁情报、云安全、身份管理、事件响应、基础设施保护和安全运营等领域,领导网络安全客户。
- 制定整合型传播策略,提升品牌可信度、市场领导力和网络安全行业的信任度。
- 提供高级别建议,涉及信息传递、定位、媒体互动和声誉管理策略。
- 将复杂的网络安全话题转化为对技术和非技术受众都有价值的有力叙事。
- 担任客户高级负责人,确保交付成果达到或超越预期。
- 识别现有客户中的有机增长机会。
- 与客户合作开展高管可见性、思想领导力和基于研究的故事讲述项目。
- 管理预算、预测工时,并在客户团队间有效分配资源。
媒体关系
- 建立并维护与顶级网络安全、科技、商业和隐私媒体的良好关系。
- 推动以安全研究、新兴威胁和市场趋势为基础的思想领导力项目。
- 监督数据驱动和趋势导向的投稿策略,以获得有意义的媒体报道。
- 利用数字和社交媒体渠道,扩大威胁研究、产品新闻和高管评论的影响力。
- 跟踪网络安全趋势
查看英文原文
Account Directors on Highwire’s Cybersecurity team lead high-impact, integrated communications programs for industry-leading and emerging cybersecurity companies. They bring deep expertise across areas such as threat intelligence, cloud security, identity management, incident response, and infrastructure protection, helping clients translate complex security topics into compelling narratives that build trust and industry credibility.
In this role, Account Directors oversee 4–5 account teams, providing strategic leadership, senior client counsel, and mentorship. They ensure communications strategies are forward-thinking, results-driven, and aligned with client business objectives while guiding teams on positioning, storytelling, and visibility initiatives.
Account Directors also play a key role in agency growth, thought leadership, and fostering a collaborative, high-performing team culture. Strong writing, strategic thinking, and a deep understanding of the cybersecurity media landscape are essential to success in this role.
Key Responsibilities
Client Strategy & Leadership
- Lead cybersecurity clients across areas including threat intelligence, cloud security, identity management, incident response, infrastructure protection, and security operations.
- Develop integrated communications strategies that build brand credibility, market leadership, and trust within the cybersecurity industry.
- Provide senior-level counsel on messaging, positioning, media engagement, and reputation management strategies.
- Translate complex cybersecurity topics into compelling, business-relevant narratives for technical and non-technical audiences.
- Serve as the senior client lead, ensuring deliverables meet or exceed expectations.
- Identify opportunities for organic growth within existing accounts.
- Partner with clients on executive visibility, thought leadership, and research-driven storytelling initiatives.
- Manage budgets, forecast hours, and allocate resources effectively across account teams.
Media Relations
- Build and maintain strong relationships with top-tier cybersecurity, technology, business, and privacy media.
- Drive thought leadership programs grounded in security research, emerging threats, and market trends.
- Oversee data-driven and trend-based pitching strategies to secure meaningful media coverage.
- Leverage digital and social channels to amplify threat research, product news, and executive commentary.
- Stay ahead of cybersecurity trends, regulatory developments, and emerging threats to provide proactive strategic guidance.
Agency Operations & Leadership
- Manage 3–4 direct reports, providing mentorship, guidance, and performance feedback.
- Support new business initiatives from research and ideation through pitch presentation.
- Contribute to agency marketing initiatives including award submissions, case studies, and cybersecurity thought leadership.
- Champion Highwire’s culture of inclusion, empowerment, and collaboration.
- Represent Highwire at cybersecurity conferences, industry events, and networking opportunities.
Team Development
- Mentor account teams to ensure clarity on roles, client objectives, and strategic priorities.
- Foster a collaborative environment that supports professional development and creative thinking.
- Lead by example, maintaining high standards of professionalism, accountability, and client service.
Success Factors
- 7+ years of PR or communications experience in an agency setting.
- Deep experience working with cybersecurity clients, including threat intelligence, SaaS security, network defense, identity, cloud security, or security operations platforms.
- Proven success developing and executing integrated communications programs that deliver measurable business impact.
- Strong understanding of the cybersecurity media landscape and security analyst ecosystem.
- Exceptional writing, editing, and storytelling skills.
- Demonstrated strategic leadership and client management experience.
- Established relationships with cybersecurity, technology, and business media.
- Experience managing and mentoring high-performing teams.
- Strong business acumen with the ability to identify growth opportunities.
- Creative, collaborative, and confident communicator who thrives in a fast-paced environment.
The salary range for this position is $110,000 to $150,000, with the final offer based on a combination of factors, including education, relevant experience, skills, prior training, internal equity, and local geographic market data. This role also includes a competitive benefits package with medical, dental, and vision coverage, 401(k) matching, generous paid time off, and additional perks designed to support your overall well-being and growth.
About Highwire
Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic marketing and communications, corporate reputation, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy, professional and financial services, and more.
At Highwire, we believe that storytelling fuels transformation. We know that the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy.
We ensure that every Highwire Walker has the requisite support to soar in their careers. Our commitment to diversity, inclusion and belonging is foundational and embedded in our business and culture. We aspire to change our industry and build a better future for all.
Our people-first culture is driven by four core values:
- Team Empowerment
- Growth Mindset
- Inclusion Always
- Fierce Distinction
We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact.
Highwire. Above all.
Our people-first culture is reflected in the meaningful benefits, flexibility, and support we offer:
- Competitive salary with merit-based opportunities for growth
- Flexible hybrid work model tailored to your schedule and lifestyle
- Generous vacation policy, including extended summer and winter breaks
- Early log-off on Fridays through our Empower Hours program
- 401(k) plan with employer matching
- Comprehensive medical, dental, and vision coverage, plus FSA options
- Paid parental leave benefits
- Commuter benefits
- Annual Growth Mindset stipend for books, events, or learning experiences
- Monthly technology reimbursement
- Wellness benefit program for mental and physical health
- 501c3 donation matching program
- Mentorship and ongoing professional development opportunities
- Monthly recognition and team celebrations
- Employee referral and new business referral bonuses
- Quarterly Highwire events and team gatherings
- Dog-friendly office environment
- A supportive, inclusive, and collaborative workplace where you can grow and do your best work
Location & Work Environment
Highwire offers both remote and hybrid work options, depending on where you live.
Hybrid: Candidates located within commuting distance of our New York, NY or San Francisco, CA offices follow a hybrid schedule, with three in-office days per week.
Remote: We hire for fully remote roles in the following states: California, Colorado, Connecticut, Florida, Georgia, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Washington, D.C..
Please note: We are only able to consider candidates who reside in one of the locations listed above at the time of hire.
Join the Highwire team
If you’re inspired by the opportunity to shape meaningful stories and grow alongside a team that values innovation, accountability, and inclusion, apply below to start the conversation.
Please note: This posting may be used to build our talent pipeline, connect with top professionals in the industry, or extend reach across multiple locations. We welcome all interested candidates to apply and explore opportunities at Highwire!
Originally posted on Himalayas