出海雷达

市场副总裁

Vice President, Marketing

市场运营限定地区(需当地身份)
公司Loyal
薪资$275,000 - $335,000/年
工作地点United States
地域资格限定地区(需当地身份)
时区要求日间重叠约 9 小时,基本正常作息
用工类型Full Time
发布时间11 天前
数据来源Himalayas
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注意地域限制:该职位明确限定在 United States 招聘。如果你是位于中国大陆的求职者,通常需要当地工作身份才能投递,或需与雇主确认是否接受独立合同(Contractor)形式合作。

关于Loyal
Loyal是一家临床阶段的兽医药物公司,正在开发延长狗狗寿命的药物。我们的使命是帮助狗狗活得更久、更健康。
我们正在开创一种新的兽医处方药类别,主动且预防性地针对衰老的根本原因,延缓疾病的发生,并在狗狗变老时保持生活质量。我们已经在实现开发首个获得FDA批准的延长犬类寿命药物的目标上取得了显著进展:截至2026年初,我们已经完成了针对我们主要项目LOY-002的三项主要FDA审查中的两项,计划在今年晚些时候提交第三项也是最后一项。
Loyal是一家资金充足的初创公司,拥有由科学家、兽医、工程师、运营人员和创意人员组成的团队。你将帮助我们继续推进获得FDA批准的首个延长任何物种寿命的医学药物的进程,并改变我们所爱的狗狗的可能前景。
职位简介
我们正在寻找一位经验丰富的营销副总裁,以建立我们的消费者和兽医市场营销能力,为我们的主要药物LOY-002的预期发布做好准备。这是一个独特的机会,可以制定如何将首款狗狗长寿药物推向市场的策略。
你将全面负责我们的营销和传播计划。这包括如何建立一个全新的药物类别,我们要触达谁,如何触达他们,我们要说什么,以及我们在世界上的呈现方式。
你将解决的问题
我们正在为两个不同的受众——兽医专业人士和消费者——创造一个目前尚不存在的药物类别。虽然我们仍处于审批前阶段,但这个类别的创建工作对于确保我们拥有坚实的兽医专业人员基础至关重要,这些专业人员理解我们直接针对衰老的方法,并信任我们科学、临床和制造团队所采取的严谨方法和方法。同样重要的是,这包括推动消费者对衰老作为一种可治疗状况的认识和理解,让狗主人能够直接关注这一问题。
短期内,该职位的重点是与这两个受众一起建立这个类别。这包括针对衰老护理的早期信息和定位工作,明确我们的核心受众以及最佳触达方式,并制定具体的发布计划。这也意味着定义我们在审批前阶段如何衡量成功。
随着我们接近预期的发布(取决于与FDA的进展),该职位将…

查看英文原文

About Loyal
Loyal is a clinical-stage veterinary medicine company developing longevity drugs for dogs. Our mission is to help dogs live longer, healthier lives.
We're pioneering a new category of veterinary prescription drugs that proactively and preventatively target the underlying drivers of aging, delaying the onset of disease and preserving quality of life as dogs age. We've already made significant progress in our mission to develop the first FDA-approved drugs to extend canine lifespan: as of early 2026 we've completed two of three major FDA review sections for our lead program, LOY-002, and are targeting submission of the third and final section later this year.
Loyal is a well-funded startup with teams of scientists, veterinarians, engineers, operators, and creatives. You'll help us continue on our path of earning FDA approval for the first lifespan extension medicine for any species, and change what's possible for the dogs we love.
About the role
We’re seeking an experienced Vice President of Marketing to build out our consumer and vet marketing capabilities in preparation for the anticipated launch of our lead drug, LOY-002. This is a unique opportunity to set the strategy for how we will bring the first longevity drug for dogs to market.
You will own our marketing and communications plan end to end. This includes how we build an entirely new category of medicine, who we reach, how we reach them, what we say, and how we show up in the world.
The problem you’d be solving
We’re creating a category of medicine that doesn’t yet exist for two diverse audiences; veterinary professionals and consumers. While we’re in the pre-approval phase, this category creation work is essential to ensuring we have a strong foundation of vet professionals who understand our approach to targeting aging directly and trust the rigor and approaches our scientific, clinical, and manufacturing teams are taking. Just as important, this includes driving consumer awareness and understanding around aging as a treatable condition that dog owners should be looking to address directly.
Near-term this role is focused on building the category with both audiences. This includes early messaging and positioning work for aging care, honing our key audiences and how best to reach them, and building concrete plans for launch. It also means defining how we measure success in this pre-approval phase.
As we get closer to our anticipated launch (dependent on progress with the FDA) this role will evolve into team building and preparation for launch. This will include ensuring we have what we need in place to educate veterinary professionals, drive consumer demand, and continue to grow awareness of Loyal more broadly.
Company communications
Beyond launch preparations, you will also own how Loyal communicates as a company. We have a robust R&D pipeline and are looking for a leader who can set the strategy for what we talk about, when, why, and how. This includes communicating progress across all drugs in our pipeline, promoting key publications and partnerships, and situating Loyal in the center of longevity and senior dog care conversations.
What we’re looking for
This role is for someone who is a builder, can set strategy with an executive team while managing daily marketing tactics, and has strong taste and opinions for how to build a brand that is credible and trustworthy with veterinary professionals yet warm and accessible to consumers.
The ideal candidate should have a diverse marketing background across both consumers and professionals (healthcare/animal health a plus), be able to execute (not just direct), have a demonstrated track record of successful launches, and be a strong team leader and builder.
You will be reporting to our VP of Commercial and inherit our marketing team of two.
About you

  • You've built a marketing function from the ground up.
  • You've marketed to both consumers and professionals. Healthcare or animal health experience is a plus.
  • You've taken a product to market and you can talk specifically about what you'd do differently next time.
  • You have real taste and strong opinions about brand. Particularly how to be credible and rigorous with veterinary professionals while staying warm and accessible to consumers.
  • You're comfortable setting strategy with an executive team and working the tactics
  • You've hired and developed marketers
  • You can operate without a scoreboard while you define key metrics

Bonus, not required

  • You've marketed in a regulated category
  • You've built something people talked about without a large paid budget behind it

Salary Range: $275,000 - $335,000

Loyal benefits

  • Full-coverage health insurance — medical, dental and vision — for you and your dependents
  • $1,000 home office equipment stipend
  • $1,200/year learning budget for books, courses, etc.
  • $250/month wellness budget for gym, cleaners, spa, food, etc.
  • All 3-day weekends are turned into 4-day weekends 🎉
  • Unlimited vacation and paid holidays
  • Paw-ternity leave — adopt a dog and get a day off with your new family member 🐶
  • Competitive salary
  • Company equity options grant for new hires

Loyal is founded and led by a first-gen female CEO and is proud to be an equal opportunity employer. We do not discriminate against applicants based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law.
Our values
Moonshots, derisked methodically
Bringing the first longevity drug to market is an extremely difficult technical and social pursuit. To achieve this we must take bigger bets than the field has historically made, paired with the technical rigor to de-risk them step by step. We plan on both short and extremely long timescales, and we have the conviction to see our vision through to success or failure.
Opportunity is at the intersection
We lean into combining disciplines, expertise, and perspectives not normally adjacent. We design our organization to facilitate cross-pollination and cross-collaboration. We reject silos.
Expertise without ego
Titles do not determine who has a voice. We push back on each other, ask questions instead of issuing orders, and try to prove ourselves wrong. We are emotionally attached to the outcome, not our personal hypotheses, and welcome being challenged instead of treating it as a threat.
High agency, high humility
Most of what we're doing has never been done before, so we can't rely on established precedents to guide our way. We move forward to generate clarity, build strategies resilient to the fact that we don't know what we don't know, and design small experiments where we can fail safely, without jeopardizing the bigger mission.
Lead with transparency and context
We proactively and consistently share the why behind our strategy - not just the what - because we believe sharing context enables great people to make great decisions.
Empathy and respect for all life
Our patients are not just numbers. We deeply respect the value of every life, large and small and take our ethical responsibility to the families we treat extremely seriously.
Originally posted on Himalayas

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