Campaign Specialist - CRM
公司描述 Digitas 是全球营销和技术服务品牌，也是 Publicis 集团的一部分.Digitas 的连接营销机构提案基于原则：品牌可以更好地与人群互联。利用全面的数据，技术，创意，媒体和战略能力以及名为北方的专有规划过程，Digitas 通过连接实践提供雄心勃勃的结果，包括创意+媒体活动，品牌体验，CRM&忠诚度和营销转型。作为 Gartner 魔术四分之一全球营销机构领导者连续五年，Digitas 通过30多个国家和50个办事处的4000多名员工组成的全球网络为世界领先品牌提供服务。更多信息请访问 www.digitas.com,所有内容都联系在一起。概述你是谁在营销自动化和 CRM 平台上执行活动中的3-5年的经验.SFMC 体验/专业知识是必备的。对其他平台 （WebEngage,MoEngage 和 Adobe）的知识是一个优势。活动性能优化经验：精良的分析，故障解决，决策，组织和时间管理技能，重点关注细节。对细节高度注意和组织能力：强大的理解业务需求的能力：卓越的书面和口头沟通技巧：独立工作的能力：必需技能电子邮件营销和营销自动化：体验：包括电子邮件工作室，Web 工作室，分析构建器，旅游构建器،自动化工作室，观众构建器和内容构建器在内的所有相关 SFMC 模块的深入了解。收集活动要求，时间表和完成简报与跨功能团队协调推动电子邮件开发。必要时管理创意过程分析提供 HTML 资产并在需要的情况下修改。竞选配置观众创建，DE 管理以及数据故障解决质量保证和测试的竞选。竞选绩效跟踪和报告 SQL 查询开发知识 AMP 脚本 HTML 和 CSS 曝光知识登陆页面开发基础知识 REST & SOAP API 将是一个加大。原始地发布于 Himalayas
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Company description Digitas is the global Marketing & Technology Services brand and part of the Publicis Groupe. Digitas' Connected Marketing Agency proposition is based on the principle that there are better ways for brands to connect with people and people with each other. Leveraging comprehensive data, technology, creative, media and strategy capabilities and a proprietary planning process called North, Digitas delivers ambitious outcomes via connected practices that include Creative + Media Campaigns, Brand Experiences, CRM & Loyalty and Marketing Transformation. A Gartner Magic Quadrant Global Marketing Agency Leader for five consecutive years, Digitas serves the world’s leading brands through a global network comprised of more than 4,000 employees across over 30 countries and 50 offices. For more information visit www.digitas.com, where everything connects. Overview Who You Are 3-5 years of experience in campaigns execution on marketing automation & CRM platforms. SFMC experience/expertise is a must-have. Having Knowledge of other platforms (WebEngage, MoEngage, and Adobe) is a plus. Proven experience in campaign performance optimization Excellent analytical, troubleshooting, decision making, organizational, and time management skills with an emphasis on high attention to detail. Strong attention to detail and organizational skills Strong ability to understand business requirements. Excellent written and verbal communication skills. Ability to work independently. Mandatory Skills Email Marketing and marketing automation Experience An in-depth understanding of all relevant SFMC modules including Email Studio, Web Studio, Analytics Builder, Journey Builder, Automation Studio, Audience Builder, and Content Builder. Gathering campaign requirements, timelines and finalizing briefing Coordinate with cross functional team to drive email development. Managing the creative process if required Analyse provided html assets and revise where necessary. Campaign configuration Audience creation, DE management, and data troubleshooting Quality Assurance and testing of campaign. Campaign performance tracking & reporting Relational database concepts, with exposure to SQL query development Knowledge AMP Script HTML and CSS exposure Knowledge on Landing page Development Basic knowledge on REST & SOAP API will be a plus.Originally posted on Himalayas