市场分析师
Marketing Analyst
Description
MEDvidi 是一个由人工智能驱动的心理健康护理平台，正在为美国安全、有效且可扩展的精神病学护理设定新标准。我们结合持牌医疗提供者与专有的 AI 工具，为 ADHD、焦虑、抑郁等状况提供一致且以结果为导向的治疗。MEDvidi 的技术自动化了病历记录、随访和治疗计划，使医疗提供者能够专注于患者护理，同时提高效率和临床质量。
在 MEDvidi，市场团队通过付费和自然流量获取患者，帮助其连接到心理健康护理。在我们的跨职能需求与供应小组中，团队专注于高效地增长需求，并将获取与我们的护理交付能力对齐。
我们正在招聘一名市场分析师，以在保持营销支出和努力的高回报率的同时，帮助扩大获取渠道。你将分析付费和自然营销渠道及单个活动的表现，推荐如何在渠道和活动中分配付费营销预算，构建并维护仪表盘以监控获取表现和转化漏斗，调查漏斗流失情况并识别提升获取和转化的机会，调查营销数据中的问题和差异以提高报告的准确性和可靠性，监控营销归因并协助解决测量缺口和问题，与团队合作进行 A/B 和 A/B/n 实验的规划、启动、监控和分析，并作为数据驱动的顾问，向我们的跨职能需求与供应小组传达清晰的发现和建议。
职责
- 分析付费和自然营销渠道及单个活动的表现。
- 建议如何在渠道和活动中分配付费营销预算。
- 构建并维护仪表盘以监控获取表现和转化漏斗。
- 调查漏斗流失情况，识别提升获取和转化的机会。
- 调查营销数据中的问题和差异，以提高报告的准确性和可靠性。
- 监控营销归因并协助解决测量缺口和问题。
- 与团队协作，规划、启动、监控和分析 A/B 和 A/B/n 实验。
- 作为数据驱动的顾问，向我们的跨职能需求与供应小组传达清晰的发现和建议。
要求
- 2 年以上市场分析师经验。
- 有分析市场表现和网页转化漏斗的经验。
- 精通 SQL、Python 及数据分析相关 Python 库。
- 有使用 BI 工具和构建仪表盘的经验。我们使用 Tableau，但有其他系统经验也欢迎。
- 扎实的统计学和概率知识，能够将其应用于业务问题和实验。
- 结构化的问题解决方法：明确问题、定义分析计划，然后执行工作。
- 有责任感并能跟进完成任务，具备优先级判断能力
查看英文原文
Description
MEDvidi is an AI-powered mental healthcare platform setting a new standard for safe, effective, and scalable psychiatric care in the United States. We combine licensed providers with proprietary AI tools to deliver consistent, outcomes-driven treatment for conditions like ADHD, anxiety, depression, and more. MEDvidi's technology automates charting, follow-ups, and treatment planning, freeing providers to focus on patient care while improving efficiency and clinical quality.
At MEDvidi, the Marketing team helps connect patients with mental healthcare through paid and organic acquisition. Working within our cross-functional Demand and Supply group, the team focuses on growing demand efficiently and aligning acquisition with our capacity to deliver care.
We're hiring a Marketing Analyst to help scale acquisition while maintaining a strong return on marketing spend and effort. You'll analyze channel performance, identify opportunities for investment, investigate conversion funnel issues, and turn data into recommendations the team can act on.
Responsibilities
- Analyze the performance of paid and organic marketing channels and individual campaigns.
- Recommend how to allocate paid marketing spend across channels and campaigns.
- Build and maintain dashboards to monitor acquisition performance and conversion funnels.
- Investigate funnel drop-offs and identify opportunities to improve acquisition and conversion.
- Investigate issues and discrepancies in marketing data to improve reporting accuracy and reliability.
- Monitor marketing attribution and help resolve measurement gaps and issues.
- Plan, launch, monitor, and analyze A/B and A/B/n experiments in collaboration with the team.
- Serve as a data-driven advisor to our cross-functional Demand and Supply group, communicating findings and recommendations clearly.
Requirements
- 2+ years of experience as a Marketing Analyst.
- Experience analyzing marketing performance and web conversion funnels.
- Strong proficiency in SQL, Python, and Python libraries for data analysis.
- Experience with BI tools and building dashboards. We use Tableau, but experience with other systems is welcome.
- Solid knowledge of statistics and probability, with the ability to apply them to business questions and experiments.
- A structured approach to problem-solving: clarify the question, define the analytical plan, and then carry out the work.
- Ownership and follow-through, with the ability to prioritize work based on business impact.
- Transparent communication and an evidence-based approach to decision-making.
- Fluent Russian; English level B2 or higher.
- Proficiency in using LLMs in daily work, with the ability to critically evaluate their output.
- Ability to work CET/CEST overlapping hours.
- Comfortable working under a long-term B2B contractor model using personal equipment.
Would be a plus
- Hands-on experience with Google Analytics and Google Tag Manager.
- Experience with B2C products or services.
What we offer
- High-impact environment: A chance to contribute to a product-driven company in the medical tech space.
- Growth & compensation: Competitive compensation and clear growth opportunities.
- Remote-first: Fully remote, long-term B2B collaboration.
- Health & wellness: Health insurance after the probation period, plus sports & wellness compensation.
- Career development: Career growth, including personalized English lessons via Preply.
- Time off: 19 working days of vacation per year, 3 additional wellness days, and paid sick leave for the first 5 working days.
- Culture: Thoughtful gifts for important life events.
Ready to make an impact? Send us your profile, let's build something meaningful together.
MEDvidi is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and contractors. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Originally posted on Himalayas