市场运营专员
Marketing Operations Specialist
公司简介
LevelUp 是一家专业代理机构，为代理商、软件供应商和网站所有者提供外包解决方案。在过去七年中，我们成功与各类公司合作，提供有价值的技术、运营和后台支持。我们拥有一支技能娴熟且充满热情的专业团队，致力于为客户提供高质量的工作成果。
职位概述
营销运营专员在支持全球营销策略方面发挥关键作用，作为指定区域的主要营销执行合作伙伴。该职位位于全球营销策略团队和本地团队之间，负责将活动简报转化为实际运行、可追踪和可衡量的项目。理想的候选人应积极主动、反应迅速，负责区域网站更新、执行端到端活动，并作为区域营销技术（Martech）请求的主要联系人。
参考编号：2635-154124
职责
- 活动执行：负责区域活动的全流程执行，包括落地页更新、电子邮件计划、UTM追踪、注册流程和活动后报告。
- 全球对齐：与区域增长负责人和公司营销运营团队紧密合作，确保本地化活动与全球营销日历保持一致。
- 活动支持：为指定区域推动并执行需求生成计划、活动和网络研讨会。
- Martech 管理：作为 Martech 问题、工具访问和用户请求的区域主要联系人。
- 平台优先级处理：协调、分类并转交特定平台的请求（例如 ZoomInfo、Salesforce、网站更新）给相应负责人。
- 用户与席位管理：管理区域团队成员的席位分配、用户访问权限和工具使用报告。
- 网站运营：处理区域网站更新请求，包括内容编辑、组件修改、URL 变更以及在 Webflow 和 Salesforce 上设置 UTM。
- Salesforce 自动化与报告：构建和管理 Salesforce 流程、自动化和自定义报告仪表板，以跟踪潜在客户获取和活动表现。
要求
- 经验：2 至 3 年在营销运营、活动运营或 Martech 专家岗位上的实际经验。
- Salesforce 专长：在 Salesforce 中有构建流程、自动化（Flows）和自定义仪表板的实际经验。
- CMS 与 Webflow：有在 Webflow 上进行实际操作的经验。
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Company Overview
LevelUp is a specialist agency that provides outsourcing solutions to agencies, software vendors, and website owners. For over seven years, we have successfully collaborated with a variety of companies, providing valuable technical, operational, and back-office support. We have a large team of skilled and passionate professionals who are committed to delivering high-quality work for our clients.
Position Overview
The Marketing Operations Specialist plays a crucial role in supporting global marketing strategies by acting as the primary marketing execution partner for assigned regions. Sitting between the global marketing strategy team and local teams, this role translates campaign briefs into live, tracked, and measurable programs. The ideal candidate is highly active and responsive, managing regional website updates, executing end-to-end campaigns, and serving as the primary point of contact for regional marketing technology (Martech) requests.
Reference: 2635-154124
Responsibilities
- Campaign Execution: Own and deploy regional campaigns end-to-end, including landing page updates, email programs, UTM tracking, registration flows, and post-campaign reporting.
- Global Alignment: Work closely with regional Growth Leads and Corporate Marketing Operations to align localized campaigns with global marketing calendars.
- Event Support: Facilitate and execute demand generation programs, events, and webinars for designated regions.
- Martech Management: Serve as the primary regional contact for Martech questions, tool access, and user requests.
- Platform Triaging: Coordinate, triage, and route platform-specific requests (e.g., ZoomInfo, Salesforce, website updates) to their respective owners.
- User & Seat Admin: Manage seat allocations, user access, and tool usage reporting for regional team members.
- Website Operations: Handle regional website update requests, including content edits, component modifications, URL changes, and UTM setups on Webflow and Salesforce.
- Salesforce Automations & Reporting: Build and manage Salesforce flows, automations, and custom reporting dashboards to track lead ingestion and campaign performance.
Requirements
- Experience: 2 to 3 years of hands-on experience in a Marketing Operations, Campaign Operations, or Martech Specialist role.
- Salesforce Expertise: Proven experience building workflows, automations (Flows), and custom dashboards in Salesforce.
- CMS & Webflow: Hands-on experience making website/landing page updates and component edits independently on Webflow or similar CMS platforms (full builds from scratch are not required)
- Campaign & Link Tracking: Strong understanding of manual UTM parameter setups and URL structuring for accurate reporting.
- Tool Triage: Basic familiarity with ZoomInfo or similar data tools to handle access routing and seat management.
- Communication: Exceptional written and verbal English communication skills, with the ability to coordinate across cross-functional global teams.
- Shift Availability: Flexibility to support PH night shift hours for seamless overlap with global teams.
- Detail-Oriented: A structured approach to campaign tracking, quality assurance, and documentation before launching programs.
Nice-to-Have
- Experience using AI tools (e.g., ChatGPT, Claude) to assist with custom HTML/CSS snippets, copy formatting, or page tweaks.
- Familiarity or experience with administering webinar software platforms.
- Familiarity or prior exposure to SFMC campaign execution, email flows, or platform access management.
More Infromation:
- This is a fully remote position with a standard 40-hour fixed-schedule work week.
- The exact work schedule depends on the client that you are assigned to, but is often an afternoon or night schedule and so having flexibility when it comes to schedule is important.
- We have a company culture that focuses on the well-being of its team members, with a good work life balance and respectful work environment.
- Equipment provided
- HMO + 13th month pay
Compensation
Additional Information