数字营销策略师(临时职位)
Digital Marketing Strategist (Temporary Position)
简介
数字营销策略师是一位以数据为导向的付费媒体专业人士,能够协助在直接推动业务影响的广泛渠道上进行策略和执行。他们根据客户的目标、绩效标准和流程,帮助规划、制定和实施数字营销策略,在快节奏的环境中工作。
核心职责
- 以有远见且可扩展的方式协助实施和优化付费广告活动,同时利用多个数字平台
- 在各种目标(如潜在客户生成、申请生成、互动和品牌认知)上,专注于受众定位和获取,执行数字营销策略
- 跨部门与设计师、撰稿人和项目经理合作,开发高效广告活动
- 向所有相关方报告付费广告活动结果的分析
- 评估新的媒体机会并提出预算,以促进公司和客户的共同目标
- 理解并满足每位客户的品牌需求,准确且令人难忘地传达他们的信息
- 其他指派的任务
优先技能和经验
- 需要3年以上相关工作经验
- 相关领域的学士学位
- 在Meta、Google Ads、Snapchat、TikTok、LinkedIn、展示广告(首选StackAdapt)和Spotify上设置付费广告活动的专业知识
- 在CPC、CPL和平台投放方面优化和报告付费广告活动的专业知识
- 对高等教育营销有一定了解者优先
- 对Microsoft产品(Word和PowerPoint)有深入了解
- 熟悉Google Data Studio用于付费广告活动的报告
- 出色的书面和口头沟通能力——包括演示能力
- 能够与团队成员、员工和管理层建立有效的合作关系
- 必须有条理且注重细节
- 有维护高标准保密性和自主性的实际能力
- 此人应具备良好的细节关注能力,以及协作和独立工作的能力
- 有自我驱动力,能够主动出击并快速掌握新任务
这是一份临时职位,将于2027年1月开始,持续约12周,每周工作25小时。时薪范围为40-45美元。该临时职位不享受福利待遇。
福利
Jenz
查看英文原文
SummaryThe Digital Marketing Strategist is a data-driven paid media professional who can assist in the strategy and execution across a broad set of channels that directly drive business impact. They help plan, develop and implement digital marketing strategies in accordance with client goals, objectives, standards of performance, and procedures within a fast-paced environment.
Essential Tasks
- Assist in the implementation and optimization of paid media campaigns in a thoughtful and scalable manner while utilizing multiple digital platforms
- Help execute a digital marketing strategy with focus on audience targeting and acquisition, across various objectives such as lead generation, application generation, engagement, and brand awareness
- Work cross-department with designers, writers and project managers to develop highly effective advertising campaigns
- Report out analysis of paid media campaign results to all stakeholders
- Evaluate new media opportunities and propose budgets to benefit both the company and the Client’s goals
- Understand and meet the needs of each client’s brand and represent their messaging accurately and memorably
- Other duties as assigned
Preferred Skills and Experience
- 3+ years of relevant professional experience required
- Bachelor’s Degree in relevant field
- Expertise in setting up paid media campaigns on Meta, Google Ads, Snapchat, TikTok, LinkedIn, Display (StackAdapt preferred), Spotify
- Expertise in optimizing and reporting on paid media campaigns for CPC, CPL, and platform placements
- Understanding of higher education marketing a plus
- Excellent understanding of Microsoft products (Word and PowerPoint)
- Familiarity with Google Data Studio for reporting on paid media campaigns
- Excellent written and verbal communication skills – including presentation skills
- Ability to maintain effective working relationships fellow team members, employees, and management
- Must be organized and detail oriented
- Proven ability to maintain a high standard of confidentiality and autonomy
- This person will show strong attention to detail skills as well as ability to work collaboratively and independently.
- Proven self-motivation to take initiative and master new tasks quickly
This is a temporary position which will begin in January 2027, and will take place for approximately 12 weeks at 25 hours per week. The hourly rate ranges from $40-45. This temporary position is not eligible for benefits.
Benefits
Jenzabar does not discriminate in employment opportunities or practices on the basis of race, color, sex, gender, gender identity, pregnancy, childbirth and related medical conditions, genetics, genetic markers and carrier status, creed, religion, national origin, ancestry, age, disability, medical condition, marital status, sexual orientation, military service, veteran status, or any other status protected by state and federal laws.
Please Note: Jenzabar does not sponsor applicants for work visas.
Electronic Monitoring Notice:
Job applicants are advised that Jenzabar reserves the right to monitor, access, review, and disclose electronic activity conducted on Company‑owned devices, networks, and systems, as well as activity involving Jenzabar applications or accounts accessed on personal devices. Monitoring may include email, messaging, internet usage, files, applications, and other electronic communications or data, and is performed for security, compliance, and operational purposes.
Originally posted on Himalayas