公关与品牌经理(男女均可)- 远程
PR & Brand Manager (f/m/x) - remote
成立于2017年,refurbed是欧洲增长最快的翻新产品市场,在23个欧洲国家开展业务,GMV已超过20亿欧元——而且一直保持盈利。我们位于维也纳的美丽总部,作为一家以远程办公为主的公司运营,并连续四年被Kununu评为DACH地区最佳雇主。
我们的使命是通过让客户购买的产品价格低至40%,同时显著减少二氧化碳排放,使可持续消费成为一种轻松的选择。
如果你喜欢一个重视速度、责任感和影响力的环境,你会在这里感到如鱼得水。我们是一支快节奏、高绩效的团队,每天努力工作并挑战自我。为了实现这种高性能,每位团队成员都可以完全自主选择工作地点(我们以远程办公为主)。
作为我们的PR与品牌经理(产假替补),你将负责与六个市场的公关代理建立日常关系,推动所有市场的泛欧洲公关协调工作,并领导我们的品牌追踪和公关研究项目。向我们的品牌传播负责人汇报,你将成为PR卓越的专家,与市场、供应链、数据和其他团队跨职能合作,将refurbed的品牌故事在欧洲各地呈现出来。
这是一份为期18个月的固定合同,用于覆盖产假期间的工作。
你具备以下条件:
- 2-4年公关、传播或品牌相关工作经验,包括在多个市场中管理与公关代理或外部合作伙伴的关系。
- 具备高度专业的英语书面和口语能力,以及另一种主要欧洲语言的流利水平(鉴于该职位的内容和市场职责,瑞典语是一个很强的优势)。
- 可以在欧洲任何地方远程办公;偶尔需要前往我们的市场和参加活动。如果你更倾向于在维也纳总部办公,我们也提供这个选项。
- 你能够全程负责一个项目或子领域:你习惯于独立运行一个项目或子领域,不会等待被告知下一步做什么——你会发现空白点,改进工作方式,并提升周围工作的质量。
- 你善于建立跨职能的关系;人们会因为信任你的判断和专业知识而向你寻求公关和品牌方面的建议。
- 你非常有条理,能够同时处理多个市场、代理机构和利益相关者,而不会忽视截止日期。
- 你对书面语言和语气有很强的感觉,并有将数据和竞争分析转化为有效内容的经验。
查看英文原文
Founded in 2017, refurbed is Europe’s fastest-growing marketplace for refurbished products, active in 23 European countries and having surpassed €2Bn in GMV — all while being profitable. With beautiful headquarters in Vienna, we operate as a remote-first company and have been recognised as a Top DACH Employer by Kununu for four consecutive years.
Our mission is to make sustainable consumption the easy choice by enabling customers to buy products up to 40% cheaper while significantly reducing CO₂ emissions.
If you thrive in an environment that values momentum, ownership, and impact, you’ll feel at home here. We’re a fast-paced, high-performance team that works hard and challenges itself everyday. To enable this high-performance every team member enjoys full autonomy over their location (we’re remote-first).
As our PR & Brand Manager (Maternity Cover), you’ll own the day-to-day relationship with our PR agencies across six markets, drive pan-European PR coordination across all our markets, and lead our brand tracking and PR research initiatives. Reporting to our Lead Brand Communications, you’ll be the go-to person for PR excellence, working cross-functionally with Marketing, Supply, Data and other teams to bring refurbed’s brand story to life across Europe.
This is a fixed-term, 18-month contract covering a maternity leave.
WHO YOU ARE:
- You have 2-4 years of experience in PR, communications or brand roles, including experience owning relationships with PR agencies or external partners across multiple markets.
- You have highly professional written and spoken English, plus fluency in another major European language (Swedish is a strong plus, given the content and market responsibilities of this role).
- You can be based remotely anywhere in Europe; occasional travel to our markets and events is part of the role. Our Vienna HQ is available if you’d prefer to be based there.
- You take ownership end-to-end: you’re used to running a project or subarea on your own, and you don’t wait to be told what’s next — you spot gaps, improve ways of working, and raise the quality of what’s around you.
- You build strong cross-functional relationships; people come to you for PR and brand input because they trust your judgment and expertise.
- You’re highly organized and comfortable juggling multiple markets, agencies and stakeholders without losing sight of deadlines.
- You have a strong feel for written language and tone, and experience translating data and company priorities into external-facing stories.
- You have experience working with AI tools and are open to learning more about implementing AI into your daily work
- You’re passionate about sustainability, innovation and creating real impact.
WHAT YOU'LL DO:
PR Agency & Market Management:
- Own the day-to-day relationship with PR agencies across SE, DK, FI, IE, BE and NL, including briefing, approving PR materials, developing local angles and following up on performance/KPIs.
- Act as the main internal point of contact for these markets, ensuring agencies have the information, data and materials they need.
Pan-European PR Coordination:
- Own and host the monthly editorial meeting across 16 PR agencies/markets, including agenda, preparation, follow-up and continuous improvement of the format.
- Drive cross-market sharing of PR ideas, opportunities and best practices.
- Manage the press pages across all markets, ensuring the latest press releases and relevant content are published and kept up to date.
Data, Research & Brand Tracking:
- Source and analyse internal data for PR stories, identify relevant trends and coordinate internal data validation.
- Own the refurbed brand tracker, including planning waves, managing research, setting up surveys and reporting results.
- Manage PR consumer studies across markets, coordinating agency input, developing and delivering results and insights.
Content & Language Support:
- Proofread and adapt content for Performance Marketing, CRM and other teams.
- Review and approve UGC/performance content.
Events & Activations:
- Plan and manage PR and influencer events, including concept, budget, agency coordination, internal stakeholders, products and logistics.
- Represent refurbed at events, including presentations/keynotes, and manage post-event reporting.
PR Project & Stakeholder Management:
- Manage PR projects from idea to execution, translating company priorities, data and initiatives into relevant external communications.
- Coordinate across PR agencies and internal teams including Marketing, Supply, Data and other stakeholders to ensure effective execution.
WHY YOU WILL ENJOY WORKING WITH US:
Our Culture and Values:
- Decisions should be made based on facts and not by hierarchy levels? We sure think so!
- We embrace giving and receiving feedback, testing and welcoming new ideas, as well as sharing our knowledge across the company.
- You fail sometimes? Well, so do we! We’re all just human, let’s learn from our mistakes to improve in the future!
- No matter who you love, where you’re from, who you pray to, whether you pee sitting down or standing up – we are a bunch of talented people who enjoy spending our time making a difference!
Personal & Professional Development:
- You'll have access to a dedicated learning budget within your department to support your growth, whether it's courses, conferences, or other learning opportunities that matter to you.
- We partner with Likeminded, offering you private sessions with experts for your personal growth and mental health.
- We frequently host internal workshops, allowing our teams to further develop their skills in different areas and enhancing collaboration across departments.
Flexibility:
- We care about a healthy work/life balance. We not only function and support a fully remote setting but also offer the possibility to work from our beautiful office in the vibrant heart of Vienna – we love dogs, so feel free to bring your furry little buddy too 😊
- We trust you to do the best job, so we don't care so much when you do it – you are able to self-organize.
- You will also be invited to take part in our office weeks, happening three times a year, where you will have the chance to work side by side with your colleagues and enjoy the team-building events and on-site workshops
…and much more! See for further insights!
Originally posted on Himalayas