Social Content Producer
我们正在改变杂货行业。在 Instacart,我们邀请世界通过食物分享爱情，因为我们相信每个人都应该获得他们喜欢的食物，并有更多时间一起享受它。在其他地方看到简单的需要为杂货交付，我们看到令人兴奋的复杂性和无限机会来满足我们的社区的各种需求。我们致力于提供客户依赖于他们的杂货和家用品的基本服务，同时也向 Instacard 个人购物者提供安全灵活的利机会.Instacort 已成为数百万人的生命线，我们正在建立团队以帮助推进我们的购物车。如果你准备好做生活中最好的工作，请加入我们的桌子。Instacart 是一个 Flex First 团队 我们如何做到最好的工作没有任何单一的方法。员工有灵活性选择他们在哪里做他们的最佳工作无论是从家，办公室或你喜欢的咖啡馆，同时保持联系并通过定期的人际活动建立社区。了解更多关于我们对工作的地方的灵活方法。为什么这个角色已经成为人们日常生活的一个关键部分 - 我们是在他们的厨房，他们的日常和最大时刻 - 而且我们有机会在他们的食物中获得同样的位置。这就是这个角色的机会。我们正在寻找一个本能地理解社交，以文化速度移动，并在每一刻都看到杂货的创造力潜力的人。加入我们的团队的人将帮助定义未来几年我们的品牌看起来，声音和感觉如何在社会上。你会在你的第一年做什么 · 概念，拍摄，编辑原创的平台-原生内容在 TikTok,Instagram 和 Pinterest 中，增加了创造性产量和一致性。· 生成视觉强烈的食谱，食品照片，杂货灵感和生活方式内容让人们想观看，保存和分享.. · 快速将趋势，文化对话和日常观测转化为适时的，有趣的内容，对我们的目标受众相关。· 与社会团队合作，使频繁系列，街头面试和社交第一概念成为现实。· 在拍摄中捕捉 BTS 并创建低成本图形，模板和资产支持始终开放的编程。·通过培养一个强大的自由职业创作网络，你将扩大我们创造力。
查看英文原文
We're transforming the grocery industry
At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.
Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.
Instacart is a Flex First team
There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.
Why this role is on the menu
Instacart is already a key part of people's everyday lives - we're in their kitchens, their routines, and their biggest moments - and we have the opportunity to earn the same place in their feeds.
That's the opportunity this role exists to unlock. We're looking for someone who instinctively understands social, moves at the speed of culture, and sees creative potential in every grocery moment. The person who joins our team will help define what our brand looks, sounds, and feels like on social for years to come.
What you'll cook up in your first year
- Concept, shoot, and edit original, platform-native content across TikTok, Instagram, and Pinterest, increasing creative output and consistency.
- Produce visually compelling recipes, food photography, grocery inspiration, and lifestyle content that makes people want to watch, save, and share..
- Quickly turn trends, cultural conversations, and everyday observations into timely, entertaining content that’s relevant to our target audience.
- Collaborate with the Social team to bring recurring series, man-on-the-street interviews, and social-first concepts to life..
- Capture BTS at shoots and create low-lift graphics, templates, and assets that support always-on programming..
- You’ll expand our creative capacity by cultivating a strong network of freelance creators, production partners, and agencies, making it possible to produce more great work at scale.
The secret ingredients we're looking for
Must-have pantry staples (Minimum Qualifications)
- A strong portfolio showcasing exceptional creative taste and original, social-native content across TikTok, Instagram, and/or Pinterest.
- Hands-on experience shooting, editing, and producing short-form video independently, with proficiency in CapCut and native editing tools. You can take a piece from concept to publish without a production team.
- Strong visual instincts across video, photography, food styling, and simple social design. You know when content should feel lo-fi, editorial, or polished.
- Ability to move quickly, turning cultural moments and trends into engaging content within hours without sacrificing quality.
- Proficiency in lightweight social design, including creating graphics, text overlays, carousels, and reusable templates for recurring content franchises across TikTok, Instagram, and Pinterest.
- Genuine passion for food, cooking, pop culture, and internet trends, with an instinct for what makes content worth watching and sharing.
- Comfortable appearing on camera, conducting street interviews, and capturing behind-the-scenes content.
Optional garnishes (Preferred Qualifications)
- Experience producing food, recipe, or lifestyle content for consumer brands.
- Familiarity with food styling, recipe development, or working alongside culinary talent.
- Comfortable directing talent and producing lo-fi social shoots.
- Experience capturing behind-the-scenes content at brand activations, creator collaborations, or live events.
- Experience using performance insights to iterate on creative formats and improve content engagement.
#LI-Remote
Instacart provides highly market-competitive compensation and benefits in each location where our employees work. This role is remote and the base pay range for a successful candidate is dependent on their permanent work location. Please review our Flex First remote work policy here.
Offers may vary based on many factors, such as candidate experience and skills required for the role. Additionally, this role is eligible for a new hire equity grant as well as annual refresh grants. Please read more about our benefits offerings here.
For US based candidates, the base pay ranges for a successful candidate are listed below.
CA, NY, CT, NJ
$104,000—$109,500 USD
WA
$99,000—$104,500 USD
OR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, HI
$95,000—$100,000 USD
All other states
$86,000—$91,000 USD