营销运营负责人
Marketing Operations Lead
市场运营职能支持限定地区(需当地身份)
公司Lone Wolf Technologies
薪资$100,000 - $130,000/年
工作地点United States
地域资格限定地区(需当地身份)
时区要求日间重叠约 9 小时,基本正常作息
用工类型Full Time
发布时间15 天前
数据来源Himalayas
注意地域限制:该职位明确限定在 United States 招聘。如果你是位于中国大陆的求职者,通常需要当地工作身份才能投递,或需与雇主确认是否接受独立合同(Contractor)形式合作。
营销运营负责人负责我们营销团队背后的引擎,包括技术栈、流程、数据和系统,这些让每项活动顺利运行并能衡量结果。此人确保HubSpot正常运转,将AI工具融入日常流程,并与营销、销售和营收运营团队合作,推动项目进展并保持报告的准确性。
主要职责:
- 负责并优化营销技术栈,以HubSpot为核心平台——包括管理、工作流、集成和数据维护
- 设计并持续改进营销流程,提高团队效率和活动速度
- 建立并维护分析和报告框架,为管理层提供清晰、准确的营销表现和投资回报率视图
- 领导跨职能项目,涵盖营销、销售和其他部门,确保时间表、相关方和交付成果一致
- 识别并实施AI驱动的工具和工作流,提升营销生产力、个性化和执行速度
- 在HubSpot中管理线索评分、细分和生命周期自动化
- 成为内部MarTech问题的专家和资源,提供培训和最佳实践
- 监控营销系统中的数据质量,确保与销售和CRM数据的干净交接
要求:
- 5年以上营销运营经验,具备HubSpot管理/专业知识(认证优先)
- 在营销分析、报告和仪表盘方面有实际经验
- 有带领跨职能项目的记录,涉及多个相关方
- 有将AI工具应用于营销流程的实际经验(内容、个性化、自动化或分析)
- 强大的流程设计和文档编写能力
- 优秀的沟通能力——能够将数据和系统转化为对非技术人员的清晰建议
- 具有B2B SaaS或房地产行业经验者优先
最初发布于喜马拉雅
查看英文原文
The Marketing Operations Lead owns the engine behind our marketing team the tech stack, the processes, the data, and the systems that let every campaign run smoothly and every result get measured. This person keeps HubSpot humming, brings AI tools into everyday workflows, and partners across Marketing, Sales, and RevOps to keep projects moving and reporting sharp.
Key Responsibilities:
- Own and optimize the marketing technology stack, with HubSpot as the core platform — administration, workflows, integrations, and data hygiene
- Design and continuously improve marketing processes to increase team efficiency and campaign velocity
- Build and maintain analytics and reporting frameworks that give leadership a clear, accurate view of marketing performance and ROI
- Lead cross-functional projects that span Marketing, Sales, and other departments, keeping timelines, stakeholders, and deliverables aligned
- Identify and implement AI-powered tools and workflows to improve marketing productivity, personalization, and speed to execution
- Manage lead scoring, segmentation, and lifecycle automation within HubSpot
- Serve as the internal expert and go-to resource for MarTech questions, training, and best practices
- Monitor data quality across marketing systems and ensure clean handoffs with sales and CRM data
Requirements:
- 5+ years in marketing operations, demonstrated HubSpot administration/expertise (certifications a plus)
- Proven experience with marketing analytics, reporting, and dashboarding
- Track record leading cross-functional projects with multiple stakeholders
- Hands-on experience applying AI tools to marketing workflows (content, personalization, automation, or analysis)
- Strong process-design and documentation skills
- Excellent communication skills — able to translate data and systems into clear recommendations for non-technical stakeholders
- B2B SaaS or real estate industry experience a plusequirem
Originally posted on Himalayas
本页面信息整理自 Himalayas,版权归原发布方所有。职位可能随时关闭,投递请以原始页面为准。
本站只做信息聚合展示,不参与招聘流程,也不向求职者收取任何费用。
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