TikTok Affiliate Manager

Real opportunities. Real impact. Your career, redefined.
(NOTE: A human reviews every application at Oceans, so please apply for only one position and only once a year—if you're a better fit for another role, we’ll route your application accordingly and if we’re not quite ready for you, we’ll reach back out later.)
At Oceans, we believe that talent knows no boundaries. That’s why we connect the best and brightest professionals with career-defining opportunities that challenge, inspire, and accelerate their career growth. Our community, whom we call Divers, don’t just work—they dive deep, solve complex challenges, and make a real impact with global industry leaders. And in doing so, they don’t just support bold ideas—they expand their skills, broaden their expertise, and grow their careers.
As a TikTok Affiliate Manager, you will join a fast-growing digital beauty and hair care brand expanding its digital operations across Latin American markets. In this role, you will own the end-to-end creator and affiliate operations supporting TikTok Shop growth as a key digital commerce channel.
You will be responsible for building, managing, and scaling a high-performing creator engine through strategic recruitment, affiliate tiering, UGC agency management, and continuous content performance evaluation. Working hands-on in a performance-driven environment, you will bridge organic creator output with paid amplification, ensuring a consistent supply of high-converting creative assets.
Accountability
As a TikTok Affiliate Manager, your success will be defined by your ability to build and maintain a reliable creator content engine that drives TikTok Shop affiliate sales and supplies high-performing assets for paid advertising.
Here’s how you’ll make an impact:
TikTok Affiliate Recruitment & Management

• Identify, recruit, and onboard TikTok creators aligned with target audience segments and product lines.

• Develop and maintain performance-based creator tiers to maximize commercial output and engagement.

• Drive affiliate activation, retention, and ongoing relationship management to ensure consistent content posting.

• Maintain a structured and predictable creator pipeline across multiple active campaigns.

UGC Agency Management & Scale

• Oversee external UGC agencies responsible for high-volume creator content production.

• Monitor delivery timelines, content volume, quality, and production costs to ensure agency accountability.

• Optimize agency workflows, provide actionable feedback, and coordinate necessary revisions or creative adjustments.

Creator Briefing & Creative Direction

• Develop clear, actionable weekly creator briefs communicating campaign objectives and key messaging.

• Guide creators on high-converting TikTok hooks, messaging structures, and winning content formats.

• Coach creators on execution while ensuring all output complies with brand guidelines and creative standards.

Creative Performance & Paid Amplification Support

• Review organic creator content to identify top-performing assets suitable for GMV Max campaigns.

• Evaluate winning hooks and repeatable creative patterns to inform future briefing strategies.

• Track the ad performance of selected organic content and improve overall content-to-ad win rates.

Affiliate Performance & Analytics

• Track key metrics including affiliate GMV, weekly posting volume, creator activation rates, and cost per content piece.

• Maintain creative performance records and prepare monthly agency scorecards with clear optimization insights.

• Maintain a continuous learning log of successful hooks and content formats to refine future creative direction.

AI-Assisted Creator Operations

• Utilize AI tools to streamline creator research, brief generation, and performance data organization.

• Leverage practical automation and AI workflows to improve operational speed, research depth, and reporting efficiency.

Colleagues
You will work directly with the TikTok Shop Director as your primary functional lead and collaborate closely with the VP of Digital and broader cross-functional digital teams across the organization.
At Oceans, you’ll also receive guidance and support from your Operations Manager, who will help you succeed in the role and ensure that you’re continuously growing and developing in your career.
Skills and Qualifications
At Oceans, we believe in T-shaped individuals—those who bring deep expertise in one area, paired with broad curiosity and interests. As a TikTok Affiliate Manager, your vertical strength will be TikTok affiliate operations, creator management, and UGC agency oversight, while your horizontal capabilities should span creative direction, performance analytics, and social commerce operations.
To excel in this role, you should have:

• Experience: Proven experience independently recruiting, tiering, activating, and retaining TikTok creator networks, alongside hands-on experience managing external UGC agencies for high-volume content production.

• Tools/Systems: Deep practical knowledge of TikTok Shop affiliate management tools, creator research/CRM platforms, UGC agency workflows, Google Sheets/Excel, and AI-assisted research tools. Working knowledge of GMV Max is preferred.

• Analytics/Process: Strong capability to track affiliate GMV, creator activation, video volume, content-to-ad win rates, and cost per content piece to prepare data-backed performance reports and agency scorecards.

• Mindset: Highly organized, commercially minded, and performance-driven, combining strong creative judgment regarding TikTok hooks with disciplined operational execution.

During the interview process, you’ll have the opportunity to showcase your skills in the following areas:

• TikTok Affiliate Operations: How do you recruit, tier, activate, and retain creator networks to drive sustained affiliate GMV?

• UGC Agency Management: How do you oversee external agency production to ensure high content volume, quality, and cost efficiency?

• Creative Briefing & Hook Strategy: How do you craft actionable creator briefs and coach creators on high-converting TikTok hooks?

• Content-to-Ad Performance: How do you evaluate organic creator content to identify winning assets suitable for paid amplification?

• Performance Analytics & Optimization: How do you utilize performance metrics and scorecards to optimize creator output and operational workflows?

Diversity of experience is core to Oceans. You are expected to work inclusively with individuals from a variety of backgrounds, ensuring that both personal and collective dignity are supported.
Role Specifications
This is a remote role, where you will be expected to work a split shift with some overlap with our client’s time zone. You will, however, be expected to be present for in-person training programs during your first 3.5 weeks with us. During the offer process, we’ll share more information about our benefits and compensation philosophy, considering both market trends and individual factors.
About Oceans

At Oceans Talent, we connect the world’s top talent with visionary companies building what’s next. Here, you’re not just stepping into another role — you’re joining a team that values individuality, ambition, and growth without limits. Unique, like you.
We’re always excited to share more about our journey, where we’re headed, and how you can grow with us throughout the interview process.
Want to learn more about our recruitment process, what to expect from interviews, and possible outcomes? Check out [The Dive].
Originally posted on Himalayas