Performance Marketing Manager - Google Ads, Meta Ads & Paid Acquisition | Remote
性能营销经理 Google Ads,Meta Ads & Paid Acquisition 远程位置类型：全职，远程工作时间：美国商业时间关于角色 在 Pavago,我们的客户之一正在聘请一个 Performance Marketing Manager 来拥有付费的客户收购和推动数字广告道中利增长。这是一个实践上的绩效作用，侧重于 Google Ads,META Ads,LinkedIn Ads,转换跟踪，竞选优化和 ROAS.你将从战略和预算分配到测试，优化和报告等方面拥有竞选活动。你会做什么？·管理和优化谷歌广告，Meta Ads, LinkedIn Ads 和其他支付式广告。· 制定竞选结构，目标和观众策略 · 自有广告预算，支出分配和步伐 ·监测并改善 CAC,CPL,CPA,ROAS 以及转换率 ·测试创意，消息传递，受众和登陆页面 ·基于绩效和转换数据优化活动 ·实施和验证转换跟踪和归因 ·建立每周和月度的绩效报告以可行的见解 ·确定扩展利性的竞选机会 ·与创造性，销售和领导团队合作要求 · 3年以上的绩效营销或媒体经验 ·强大的实践专业知识与谷歌广告和 Meta Ads 付费 · 有意义的付费广告预算管理经验 · 强有力的了解：· ROAS 和 CAC · CPL 和 CPA ·转换跟踪 · 归属 · 竞选优化 · 证明成功提高 ROAS 或客户收购效率 · 强大的分析和数据驱动决策技能 · 创意和登陆页面测试的经验 · 自主管理和优化付费活动的能力 · 书面和口头英语沟通如何看起来 · 改善 ROAS 和客户收获效率 ·降低 CCA,CPA 和 CPL ·合格转换持续增长 ·有效的预算分配和扩展运动 · 准确的转换跟踪和归因 · 清晰，可操作的绩效报告 面试过程 · 初步选调用 · Spark Hire 视频采访 · 招聘者采访 ·客户采访 · 比价 & 上网申请现在 如果你是一个能管理付费收购，优化谷歌和 Meta 竞选活动，分析转换数据，并扩展营利增长的人员。
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Performance Marketing Manager – Google Ads, Meta Ads & Paid Acquisition | Remote
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours
About the Role
At Pavago, one of our clients is hiring a Performance Marketing Manager to own paid customer acquisition and drive profitable growth across digital advertising channels.
This is a hands-on performance role focused on Google Ads, Meta Ads, LinkedIn Ads, conversion tracking, campaign optimization, and ROAS. You’ll own campaigns from strategy and budget allocation through testing, optimization, and reporting.
What You’ll Do
- Manage and optimize Google Ads, Meta Ads, LinkedIn Ads, and other paid channels
- Develop campaign structures, targeting, and audience strategies
- Own advertising budgets, spend allocation, and pacing
- Monitor and improve CAC, CPL, CPA, ROAS, and conversion rates
- Test creatives, messaging, audiences, and landing pages
- Optimize campaigns based on performance and conversion data
- Implement and validate conversion tracking and attribution
- Build weekly and monthly performance reports with actionable insights
- Identify opportunities to scale profitable campaigns
- Collaborate with creative, sales, and leadership teams
Requirements
- 3+ years of performance marketing or paid media experience
- Strong hands-on expertise with Google Ads and Meta Ads
- Experience managing meaningful paid advertising budgets
- Strong understanding of:
- ROAS and CAC
- CPL and CPA
- Conversion tracking
- Attribution
- Campaign optimization
- Demonstrated success improving ROAS or customer acquisition efficiency
- Strong analytical and data-driven decision-making skills
- Experience with creative and landing-page testing
- Ability to independently manage and optimize paid campaigns
- Strong written and verbal English communication
What Success Looks Like
- Improved ROAS and customer acquisition efficiency
- Lower CAC, CPA, and CPL
- Consistent growth in qualified conversions
- Efficient budget allocation and campaign scaling
- Accurate conversion tracking and attribution
- Clear, actionable performance reporting
Interview Process
- Initial Screening Call
- Spark Hire Video Interview
- Recruiter Interview
- Client Interview
- Offer & Onboarding
Apply Now
If you’re a performance marketer who knows how to manage paid acquisition, optimize Google and Meta campaigns, analyze conversion data, and scale profitable growth, we’d love to hear from you.
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Originally posted on Himalayas