数字营销专员，社交媒体（合同转正）
Digital Marketing Specialist, Social Media (Contract-to-Hire)
这是一个远程职位。
**请勿通过中介或自由职业公司申请**
Peanut Technologies 正在寻找一名数字营销专员，负责管理并提升我们合作的几家餐厅的社交媒体页面（我们不招聘任何中介或自由职业者；此职位为全职岗位）。
数字营销专员将全程负责社交媒体管理流程，从研究和内容策划到发布、互动和效果报告。你将向我们的数字营销经理汇报，该经理将负责每个品牌的数字和创意策略。
Peanut Technologies（peanuttab.com）为餐厅和酒店集团提供 IT、数字和创意服务。通过与技术供应商的合作，我们每年服务 100+ 家餐厅。
岗位职责
· 内容创作与付费广告
- 为所有社交媒体平台（Facebook、Instagram、TikTok 等）创建、设计和整理吸引人的内容
- 负责所有社交媒体内容日历的制定与执行
- 协助规划和协调每家餐厅的照片和视频拍摄
- 创意并制作引人注目且引领潮流的短视频，展示每家餐厅的品牌
- 与设计团队合作，创建符合品牌身份的美观视觉素材
- 社区反馈
- 回复所有付费和自然流量渠道上的评论和私信
- 与每家餐厅的团队合作，关注整体客户情绪
- 监控各品牌在社交渠道上的讨论，如本地 Facebook 群组、Reddit 讨论帖等
- 持续跟踪行业趋势，并评估每家餐厅所在类别中的竞争对手和市场领导者策略
- 客户互动与门店沟通
- 与数字营销经理协作，与多门店餐厅集团的门店经理建立结构化接触点，确保门店和区域层面的促销和活动可见性
- 参加每月与餐厅管理层的回顾和计划会议，汇报关键门店层面的洞察，并就下个月的内容重点和活动达成一致
- 分析与报告
- 监测并报告反馈和在线评价，利用指标衡量我们活动的成功程度
- 通过理解和利用分析数据持续优化我们的策略
- 要求
- 预先条件
查看英文原文
This is a remote position.
**Please no agencies or freelance businesses**
Peanut Technologies is searching for a Digital Marketing Specialist to manage and grow the social media pages of a handful of restaurants we work with (we are not looking to hire any agencies or freelancers; this is a full-time job role only).
The Digital Marketing Specialist will own the pipeline of the social media management process end-to-end, from research and content planning to publishing, engagement, and performance reporting. You will report to our Digital Marketing Manager, who will be in charge of crafting the digital and creative strategy for each brand.
Peanut Technologies (peanuttab.com) provides IT, digital and creative services to restaurants and hospitality groups. Through our partnerships with technology vendors, we serve 100+ restaurants annually.
Job Responsibilities
· Content Creation & Paid Media
- Develop, design, & curate engaging content for posts across all social media platforms (Facebook, Instagram, TikTok, etc.)
- Own all social media content calendar creation and execution.
- Assist in planning and coordinating photo and video shoots for each restaurant.
- Ideate and craft eye-catching and trendsetting reels that showcase each restaurant's brand
- Work with the design team to create aesthetically pleasing visual assets that align with the brand's identity.
- Community Feedback
- Respond to all comments & DMs on all paid and organic channels
- Work with the team of each restaurant on their overall customer sentiment.
- Monitor discussions on each brand on social channels such as local Facebook Groups, discussion threads like Reddit, etc
- Continuously track industry trends and assess the strategies of competitors and market leaders within each restaurant’s category.
- Customer Engagement & Store Interactions
- Collaborate with the Digital Marketing Manager to coordinate structured touchpoints with store managers across multi-location restaurant groups, ensuring visibility into ongoing promotions and events at the store and district levels.
- Join monthly review and planning calls with restaurant leadership to report key store-level insights and align on content priorities and campaigns for the following month.
- Analytics & Reporting
- Monitor and report on feedback and online reviews, utilizing metrics to gauge the success of our campaigns
- Continuously optimize our strategies by understanding and leveraging analytics
Requirements
Preferred Skills / Ideal Candidate
Importance: High
- Access to a quiet workspace with minimal background noise
- Great communication skills, in both speaking and writing
- High visual IQ
- Strong attention to detail and consistency in brand voice
- Ability to plan and execute content independently
- Strong understanding of modern social media best practices for restaurants
- Ability to learn quickly and adapt to new tools and platforms
Importance: Medium
- 2+ years of experience managing social media accounts
- Experience growing or maintaining professional social media accounts
- Confidence in presenting ideas and discussing performance on Zoom calls
Importance: Not super important but helpful
- Experience with tools such as Meta Business Suite, Buffer, Hootsuite, Later, or any social media scheduling platform
- Experience in email marketing, graphic design, or SEO/ SEM
- Basic experience using Canva or similar tools
- Experience working with restaurants or hospitality brands
- Background in marketing, communications, or digital media
Benefits
Compensation & Hours
Hours
- Working hours are12 pm to 10 pm daily(with 2 hours of breaks), except on Nigerian public holidays
- Occasional work on Saturdays and public holidays may be required (if necessary, you will be made aware weeks in advance)
Compensation
- Pay is competitive
- Eligible for health insurance, gym membership, and paid time off
- Monthly broadband internet stipend of up toNGN 20,000, plus select technology cost reimbursements upon review and approval
Candidates must haveat least two internet connections:
- Primary broadband or fiber network
- Backup network (e.g, mobile data such as MTN)
- Both networks must have a minimum download speed of15 Mbps.
Key Details
- Location:100% remote (Nigeria-based)
- Employment Type:Permanent full-time position
Time Off
- 2 weeks paid vacation annually (eligible after first 6 months)
- 1 week off in December
Hiring Timeline (subject to change)
- Job ad live on LinkedIn/Indeed for7 days(may close earlier if applications are high)
- Review resumes and applications (1-2 weeks)
- Paid 2-hour social media case study assessment –NGN 10,000(1 week)
- Interviews with shortlisted candidates (1 week)
- Final selection of 1–2 candidates (1 week)
- Work beginsJan/ Feb 2026at the latest
Originally posted on Himalayas