增长营销经理, SEO 与内容
Growth Marketing Manager, SEO & Content
在Jobscan,我们致力于通过人工智能帮助求职者获得更多的面试机会。我们已帮助全球100多个国家的数百万求职者获得更多的面试机会。Jobscan的平台为求职者、雇主、大学和社区带来价值。我们是一家快速发展的初创公司 🚀。自2014年成立以来,Jobscan作为一家100%自筹资金的公司已经成功运营了11年,实现了持续盈利和快速增长,而无需风险投资。最近,我们转型为以人工智能为核心的公司,利用前沿工具提升运营和产品。这种独立性使我们能够专注于客户,为求职者提供有影响力的解决方案。如果你希望加入一家真正改变人们生活的公司,欢迎加入我们 ❤️!
简介
作为我们的增长营销经理,SEO与内容,加入Jobscan,帮助推动有意义的收入增长,同时助力求职者找到理想的工作。有机搜索和内容是我们的增长策略的核心引擎,你将全程负责高影响力的项目。
这是一个需要亲力亲为的实操岗位,适合热爱深入执行、具备敏锐判断力、高度AI素养且对质量有坚定标准的人——而不是一个被动管理的职位。你将根据战略方向对目标页面进行操作:执行内容更新、页面SEO优化、内部链接架构、CRO改进以及全新页面的建设。直接与营销领导合作,你将提升团队标准,将有机搜索转化为精准、高转化率且可扩展的增长引擎。
主要职责
- 直接与市场总监合作,设计并执行以收入为导向的内容营销计划。
- 在目标页面上亲自执行SEO,根据具体页面机会优化页面元素、内部链接架构和内容范围。
- 撰写和编辑博客、转化落地页和程序化资产上的引人注目的内容,以捕捉有机需求。
- 利用Claude、ChatGPT和Cursor等工具,开创AI增强的生产流程,提高执行速度,同时保持顶级质量标准。
- 与领域专家合作,创建权威性的思想领导资产、案例研究和编辑活动。
- 管理编辑日历,监督外部内容作者,确保所有项目的按时高质量交付。
- 更新、优化和维护我们的内容库,确保其始终符合最新标准和最佳实践。
查看英文原文
At Jobscan, we’re passionate about empowering job seekers to land more interviews with AI. We have helped millions of job seekers get more interviews in 100+ countries. Jobscan’s platform benefits job seekers, employers, universities, and communities. We're a fast-growing startup 🚀. Since its founding in 2014, Jobscan has thrived for 11 years as a 100% self-funded company, achieving consistent profitability and rapid growth without VC investment. Recently, we’ve transformed into an AI-first company, leveraging cutting-edge tools to enhance operations and our product. This independence allows us to stay laser-focused on our customers, delivering impactful solutions for job seekers. Join us if you wish to be a part of a company that makes a real difference in people’s lives ❤️!
Overview
Join Jobscan as our Growth Marketing Manager, SEO & Content and help drive meaningful revenue growth while empowering job seekers to land their dream roles. Organic search and content are core engines of our growth strategy, and you will own high-impact initiatives end to end.
This is a hands-on craft role for someone who loves executing in the weeds with sharp judgment, high AI fluency, and an unwavering quality bar—not a passive management seat. You will take strategic direction for target pages and run them as an operator: executing content refreshes, on-page SEO, internal linking architecture, CRO refinements, and net-new page builds. Partnering directly with marketing leadership, you will elevate team standards and turn organic search into a precise, high-converting, and scalable growth machine.
Key Responsibilities
- Collaborate directly with the Head of Marketing to design and execute a revenue-focused content marketing plan.
- Drive hands-on SEO execution across target pages, optimizing on-page elements, internal linking architecture, and content scope based on specific page opportunities.
- Write and edit compelling content across our blog, conversion landing pages, and programmatic assets to capture organic demand.
- Pioneer AI-augmented production workflows using tools like Claude, ChatGPT, and Cursor to accelerate execution velocity while maintaining a top-tier quality bar.
- Partner with subject-matter experts to create authoritative thought leadership assets, case studies, and editorial campaigns.
- Manage the editorial calendar and oversee external content writers to ensure on-time, high-quality delivery across all projects.
- Update, refine, and test website copy in lockstep with design and engineering partners to optimize candidate conversion rates (CRO).
- Monitor content and campaign performance metrics, turning real-time analytics into actionable strategy updates.
Required Skills & Qualifications
- 3-5 years of growth marketing experience, ideally at a B2C product or content-heavy site (B2C SaaS experience nice-to-have, not required)
- Strong content creation and editing skills — both writing and overseeing quality
- Hands-on SEO practitioner: on-page optimization, internal linking, keyword targeting, search intent mapping, cannibalization awareness, content scope/topic assignment
- Comfortable working directly in WordPress (publishing, editing, template work, custom blocks)
- CRO instinct — can review a page and identify conversion opportunities, run experiments, iterate
- Strong AI/LLM fluency: uses Claude / ChatGPT / Cursor or similar tools in daily workflow to compress production time without sacrificing quality
- Familiar with GA4, Google Search Console, Ahrefs (or SEMrush), and ideally one product/CRO tool (PostHog, Hotjar, Microsoft Clarity, or VWO)
- Self-directed and high-judgment — can take a target (page, keyword, opportunity) and run with it without needing daily oversight
- High-quality bar — comfortable elevating content and design standards across the site
Benefits
- Remote work - we trust you to get your work done and make it to your meetings👩💼👨💼
- Competitive salary + stock options - you should have a piece of what we're building here🏗️
- Flexible schedule - we make it easy to take care of the important things, like your family and health👪👩⚕️
- Unlimited PTO + 14 Paid Holidays + Paid Sick Days - we want our employees to have time to care for their personal wellness and mental health💆♀️💆
- Paid maternal/parental leave - enjoy time with your family's new addition👩🍼👨👩👧
-401(k) + employer match 💸
- Medical, dental, vision, and life insurance with generous employer contributions🏥
- Health savings accounts
- Life insurance
- $1000 office stipend; monthly education and internet stipend
- Wellness stipend - use for yoga class, gym membership, or anything that improves your personal wellness🧘♀️
- Apple computer or PC of your choice
Jobscan is committed to equal pay; diversity, equity, and inclusion; and As we continue to grow, we are always adding more benefits and perks for our team.
Jobscan provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Originally posted on Himalayas