代理增长主管
Director of Agency Growth
Overview
Maricich Health 正在寻找一位充满活力、以结果为导向的机构增长总监,以加速客户成功并推动机构扩张。此职位的成功关键指标是线索生成和成交交易。
这位战略领导者将深厚的医疗行业知识与先进的业务开发和营销专业知识相结合,并热衷于培养高价值的客户关系,从而推动可衡量的增长。该职位直接向首席执行官汇报,将在通过领导增长计划和设定战略方向来塑造机构的发展轨迹方面发挥关键作用。通过优化从线索生成、潜在客户接触到成交交易的全流程客户体验,并持续通过测量和应用学习来提升绩效,该职位将推动长期成功。
处于业务开发、品牌定位和市场细分策略交汇点,这是为一位在客户导向和收入驱动环境中都能茁壮成长的远见型领导者提供的理想机会。
Key Responsibilities
· 负责线索生成和交易成交,这是该职位成功的关键绩效指标。
- 与首席执行官合作,设计并执行机构的增长战略和目标,包括在医疗垂直领域中识别和追求新的销售机会
- 倡导并积极利用 CRM 平台,如 LinkedIn Sales Navigator、Salesforce 和 ZoomInfo,以优化销售流程并最大化收入影响
- 维护并持续改进机构的新业务开发流程,并培养与潜在客户的良好关系
- 主导开发具有洞察力的营销和业务开发内容(例如案例研究、观点陈述、演示文稿、白皮书),以展示机构的能力并建立市场权威性。
- 领导制定基于洞察的品牌定位、细分、信息传递和市场进入策略。
- 利用对医疗行业动态的广泛了解——包括医疗系统、医疗保险、医疗设备/技术、生命科学和制药——来塑造战略讨论并识别针对每个细分市场的增长机会。
- 在行业活动、会议和网络机会中代表 Maricich Health,提升知名度并建立联系。
- 10 年以上在品牌战略、市场营销、业务开发或相关角色中的医疗行业经验
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Overview
Maricich Health is seeking a dynamic, results-driven Director of Agency Growth to accelerate client success and fuel agency expansion. The key metric for success in this role is lead generation and closing deals.
This strategic leader combines deep healthcare industry knowledge with advanced business development and marketing expertise – and a passion for cultivating high-value client relationships that drive measurable growth. Reporting directly to the CEO, the Director of Agency Growth will play a pivotal role in shaping the agency’s trajectory by leading growth initiatives and setting strategic direction. This position drives long-term success by enhancing the end-to-end customer journey – from lead generation and prospect engagement to closing deals – while continually optimizing performance through measurement and applied learnings.
Sitting at the intersection of business development, brand positioning and market segmentation strategy, this is an ideal opportunity for a visionary leader who thrives in both client-facing and revenue-driving environments.
Key Responsibilities
· Own lead generation and deal conversion, the key performance indicators for success in this role.
- Partner with CEO to design and execute the agency’s growth strategy and goals, including identifying and pursuing new sales opportunities across healthcare verticals
- Champion and actively leverage CRM platforms such as LinkedIn Sales Navigator, Salesforce, and ZoomInfo to optimize sales workflows and maximize revenue impact
- Maintain and continuously improve the agency’s new business development process and nurture relationships with prospective clients
- Oversee the development of compelling marketing and business development content (e.g., case studies, POVs, presentations, whitepapers) that showcases the agency’s capabilities and builds market authority.
- Lead the development of insight-driven brand positioning, segmentation, messaging, and go-to-market strategies.
- Leverage broad knowledge of healthcare sector dynamics – including health systems, health plans, med device / tech, life sciences, and pharma – to shape strategic discussions and identify growth opportunities tailored to each segment.
- Represent Maricich Health at industry events, conferences, and networking opportunities to elevate visibility and foster connections.
- 10+ years of healthcare experience in brand strategy, marketing, business development, or related roles within an agency or consultancy.
- Deep understanding of healthcare market dynamics, including health systems, health plans, life sciences, and other segments.
- Demonstrated experience managing and collaborating with high-performing teams.
- Exceptional communicator, and relationship builder with the ability to influence at the C-suite level.
- Strong history of driving business development and agency growth.
- Entrepreneurial mindset with the ability to balance strategic vision with hands-on execution.
- Proficiency with CRM and marketing tools including LinkedIn Sales Navigator, Salesforce, ZoomInfo, and PowerPoint.
Please submit your resume, and cover letter showcasing your healthcare advertising expertise.
Estimated Compensation Range: $150,000 – $200,000 USD, plus bonus
Compensation Disclosure
In accordance with legal requirements in certain states and municipalities, Maricich Health provides a reasonable estimate of the compensation range for this role. This range reflects a variety of factors that influence compensation decisions, including but not limited to: relevant skills, experience, education and training, certifications and licenses, and specific business or organizational needs. Please note that the listed compensation range does not account for geographic differentials that may apply based on the location where the position is filled.
In addition to base salary, this role is eligible for discretional annual bonus and comprehensive benefits package, which includes employer-paid health insurance and a retirement savings plan.
Maricich Health is a dynamic healthcare branding and integrated marketing agency known for our transformative strategies, innovative ideas, and creative executions. Our team is led by big-brand and big-agency veterans focused on driving impactful work that helps our clients grow while supporting more patients and stakeholders in the process. We foster a close-knit culture that attracts smart, collaborative, proactive individuals who thrive on hands-on work and making a meaningful difference.
We work with major brands across the healthcare ecosystem, including health systems, medical groups, payers, life sciences companies, and other industry players. We specialize in turning the challenges of today’s evolving medical marketplace into opportunities to not only help our clients gain market share but also improve the health and quality of life for more patients.
Originally posted on Himalayas