Product Marketing Manager (Go-to-Market Specialist)
作为我们的 GTM 战略家，你将负责塑造我们 AI 产品如何进入市场，获得采用和规模。你将结合市场研究，产品定位和实践执行活动，以确保我们能够在适当时间上与正确的信息联系到正确的客户。这是一个具有高影响力的角色，你将直接与创始人和跨职能团队合作加速增长。关键责任发现和验证 · 市场研究目标行业 （例如 F&B,室内设计，金融）并验证客户增长痛点。·确定产品采用机会和道。定位和信息 · 为中小企业及其行业设计有吸引力的价值提案。· 将复杂的 AI 能力转化为清晰，简单和具有影响力的好处。市场规划 · 新产品/功能推出计划设计。·测试并完善定价，包装和采购策略。· 建立可扩展的 GTM 游戏书籍以实现重复增长。手动执行 · 推动试点活动 （数字广告，宣传，网络研讨会，事件）. · 与营销团队合作生成内容，案例研究和客户故事。· 用语音板，演示脚本和战斗设备销售。· 定义成功指标 （采用，转换，收入贡献）. · 运行 A/B 测试并优化 GTM 活动以获得影响。· 将客户和市场见解重新融入产品开发中。资格与技能。· 2-5年的 GTM 战略，产品营销，增长或业务发展经验 （创业 /SaaS /AI 背景是一个大 плюс）. ·强大的分析思维能力，能够将见解变成实验和执行。·出色的故事讲述和沟通技巧。· 无模糊性可以建立结构的地方。· 有知识的手动营销人员：数字道 （社交，电子邮件，事件，合作伙伴关系）: · 企业精神：具有创新能力，适应性和愿意与公司一起成长。我们提供的 · 与创始人直接合作以及接触初创企业决策。· 在高增长的人工智能领域建立并拥有 GTM 战略的机会。·快速学习曲线，有机会尝试，测试和扩展新的想法。·灵活，创新和充满能量文化。·完全远程原先发布在喜马拉雅山。
查看英文原文
Open to hire from: ID, MY, PH
Role Overview
As our GTM Strategist, you’ll be responsible for shaping how our AI products enter the market, gain adoption, and scale. You will combine market research, product positioning, and hands-on campaign execution to ensure we reach the right customers with the right message at the right time.
This is a high-impact role where you’ll be working directly with the founders and cross-functional teams to accelerate growth.
Key Responsibilities
Market Discovery & Validation
- Research target industries (e.g., F&B, interior design, finance) and validate customer pain points.
- Identify growth opportunities and channels for product adoption.
Positioning & Messaging
- Craft compelling value propositions tailored to SMEs and their industries.
- Translate complex AI capabilities into clear, simple, and impactful benefits.
Go-to-Market Planning
- Design launch plans for new products/features.
- Test and refine pricing, packaging, and acquisition strategies.
- Build scalable GTM playbooks for repeatable growth.
Hands-On Execution
- Drive pilot campaigns (digital ads, outreach, webinars, events).
- Work with the marketing team to generate content, case studies, and customer stories.
- Equip sales with pitch decks, demo scripts, and battlecards.
Measurement & Iteration
- Define success metrics (adoption, conversions, revenue contribution).
- Run A/B tests and optimize GTM activities for impact.
- Feed customer and market insights back into product development.
Qualifications & Skills
- 2-5 years of experience in GTM strategy, product marketing, growth, or business development (startup/SaaS/AI background a big plus).
- Strong analytical mindset with the ability to turn insights into experiments and execution.
- Excellent storytelling and communication skills.
- Comfort with ambiguity able to build structure where there isn’t any.
- Hands-on marketer with knowledge of digital channels (social, email, events, partnerships).
- Entrepreneurial spirit: resourceful, adaptable, and eager to grow with the company.
What We Offer
- Direct collaboration with the founders and exposure to startup decision-making.
- A chance to build and own GTM strategy in a high-growth AI space.
- Fast learning curve with the opportunity to try, test, and scale new ideas.
- Flexible, innovative, and energetic culture.
- Fully remote
Originally posted on Himalayas