战略营销及商业卓越副总裁（虚拟，US）

AMETEK seeks a Vice President of Marketing to lead global marketing strategy, product marketing, digital transformation, and commercial excellence for the Measurement, Communications & Testing (MCT) Division. This role is pivotal in driving organic growth through robust marketing and pricing strategies, supporting acquisition integration, and enhancing brand equity through scalable, data-driven marketing initiatives. This position reports directly to the VP/GM of MCT.
Key Responsibilities:

• Develop and execute a unified marketing strategy across all BUs, aligning with divisional and corporate goals to drive brand awareness, customer engagement, and lead generation

• Lead digital transformation initiatives including AI-driven marketing tools, eCommerce, and marketing automation platforms.

• Collaborate with BU product managers to segment and define go-to-market strategies, value propositions, and competitive positioning.

• Support product launches with integrated campaigns and sales enablement tools.

• Establish strategic pricing best practices to drive profitable organic growth.

• Drive Voice of the Customer programs to inform product development and positioning.

• Oversee all digital marketing activities, develop strategies to boost brand presence, lead generation, and manage campaigns across channels.

• Utilize marketing automation tools and analytics platforms; manage relationships with external vendors and agencies.

• Own commercial platforms including CMS, eCommerce, customer portals, SEO/SEM, social media, and analytics. Lead migration to Sitecore XM Cloud and SAP Commerce for unified digital infrastructure.

• Ensure cohesive messaging and brand consistency across all digital channels.

• Lead marketing due diligence and post-merger integration for new acquisitions.

• Provide strategic input on whitespace opportunities and market adjacencies.

• Develop scalable marketing frameworks for newly acquired entities.

• Build and manage a high-performing marketing organization, including shared services and centers of excellence in low-cost regions.

• Identify talent gaps and hiring needs; mentor and develop team members.

• Foster a culture of innovation, data-driven decision-making, and continuous improvement.

• Guide both centralized and BU teams to drive transformation for omnichannel strength of our brands.

• Analyze data to track KPIs and communicate regularly with the VP/GM, BU leaders and corporate stakeholders.

• Analyze competitor activities and market trends to identify growth avenues.

• Ensure marketing initiatives deliver measurable ROI and support growth.

Qualifications:

• 6+ years in a senior marketing role (e.g., Senior Marketing Director٫ VP of Marketing.)

• Ability to understand complex and technical products in a manufacturing environment.

• Bachelor’s degree in marketing or a technical field (STEM) with a marketing experience; MBA preferred.

• Experience leading a shared services marketing team is a plus.

Traits & Experiences We Value:

• Strong business and financial acumen.

• Skilled in developing executable strategic plans.

• Familiarity with manufacturing product management and marketing methodologies.

• Adept at building productive relationships across the organization while managing cultural and technological changes.

• Excellent communication and presentational skills.

• Results-oriented mindset with a focus on achieving measurable outcomes.

• Innovative and creative thinking.

• Learning agility in digital marketing strategies

• Strong analytical and project management skills.

• Demonstrated success in managing budgets, hiring and positioning resources.

• Ability to develop productive working relationships at all levels across AMETEK.

• Ideally based in Chicago, IL with the ability to travel to business locations as needed.

Originally posted on Himalayas