产品营销副总裁
VP, Product Marketing
我们的使命是让招聘对每个人都有所成效——因此我们不遗余力地招聘优秀人才，因为我们相信他们是成功的基础。在 Greenhouse，你将加入一个有目的性协作、促进包容性、并以透明和问责的方式沟通的团队，从而实现我们的使命。
加入我们，开启职业生涯中最有意义的工作，与卓越的团队一起解决重要问题。
Greenhouse 正在招聘首位**产品营销副总裁（VP, Product Marketing）**。你将成为产品与收入之间的商业引擎，负责 Greenhouse 产品的定位、包装、发布、销售、采用和价值体现。该职位向首席营销官汇报，并与首席产品官、首席营收官以及产品、市场和客户增长与成功（CGS）部门的高级领导密切合作。
你将把产品营销策略作为核心能力，塑造 Greenhouse 的品类和 AI 叙事，主导面向雇主和求职者的上市策略，并建立一个高清晰度、以成果为导向的产品营销组织。作为 Greenhouse 高级领导团队（SLT）的一员，你将推动与年度及长期战略一致的可衡量成果。
### **谁会喜欢这份工作**
- **一名建设者 —** 你从零开始创建过团队、能力或运营模式，并能将模糊不清的问题转化为清晰的解决方案
- **一名商业战略家 —** 你从买家、产品、包装和业务成果的角度思考问题
- **一名叙事架构师 —** 你能够构建一个引人入胜、逻辑严密的故事，并且在面对高管、分析师、销售人员和客户时坚定地表达自己的观点
- **一名动员者 —** 你能平等地影响高级执行官，制造有益的摩擦，并推动跨职能团队达成共同目标
- **一名熟悉 AI 的操作者 —** 你在日常工作中使用 AI，因 AI 改变了团队的运作方式，并且能够可信地解释这种转变的实际要求
### **你将负责**
- 主导 Greenhouse 的公司、品类、产品和 AI 叙事，包括分析师关系作为一项战略性业务和感知计划
- 建立产品营销中的产品策略——明确我们向谁销售什么，以及如何在不同层级、捆绑包、附加功能和细分市场中进行包装
- 主导面向雇主和求职者的上市策略
- 建立一个有纪律的、分层的发布计划
查看英文原文
Our [mission](https://www.greenhouse.com/mission) at Greenhouse is to make hiring work for everyone – so we go to great lengths to hire great people because we believe that they’re the foundation of our success. At Greenhouse, you’ll join a team that collaborates purposefully, fosters inclusivity, and communicates with transparency and accountability so we can achieve our mission.
Join us to do the best work of your career, solving meaningful problems with remarkable teams.
Greenhouse is hiring our first-ever **VP, Product Marketing**. You'll serve as the commercial engine between Product and Revenue and own how Greenhouse's products are positioned, packaged, launched, sold, adopted, and valued. This role reports to the Chief Marketing Officer and works closely with the Chief Product Officer, Chief Revenue Officer, and senior leaders across Product, Marketing, and Customer Growth & Success (CGS).
You'll establish offer strategy as a core discipline, shape Greenhouse's category and AI narrative, lead go-to-market for both our employer and job seeker audiences, and build a high-clarity, outcomes-focused Product Marketing organization. As a member of Greenhouse's Senior Leadership Team (SLT), you will drive measurable outcomes aligned with our annual and long-term strategy.
### **Who will love this job**
- **A builder —** you've created teams, capabilities, or operating models from the ground up, and you turn ambiguity into clarity
- **A commercial strategist —** you think in buyers, offers, packaging, and business outcomes
- **A narrative architect —** you build a compelling, well-reasoned story and hold your point of view with conviction in front of executives, analysts, sellers, and customers
- **A mobilizer —** you influence senior executives as an equal, create productive friction, and mobilize cross-functional teams toward shared outcomes
- **An AI-native operator —** you use AI daily in your own work, you've changed how your team operates because of it, and you can speak credibly to what that shift actually required
### **What you’ll do**
- Own Greenhouse's company, category, product, and AI narratives, including Analyst Relations as a strategic business and perception program
- Establish offer strategy as a Product Marketing discipline — define what we sell, to whom, and how it's packaged across tiers, bundles, add-ons, and segments
- Lead go-to-market strategy for both our employer and job seeker audiences
- Build a disciplined, tiered launch process that ensures every release receives the right level of strategic and market support
- Partner with the CRO and Revenue leadership on sales readiness to drive sales readiness on launched products
- Lead and develop the Product Marketing team, and build the operating rhythm
- Grow Competitive Intelligence into an Insights function spanning market and customer intelligence that offer strategy decisions depend on
- Partner across Product, Pricing, Engineering, Design, Marketing, and CGS to connect product decisions to market needs and commercial outcomes
- Establish Product Marketing's measurement system: use market perception, launch impact, adoption, customer value, retention, and offer performance to guide decisions
- Additional projects and responsibilities as business needs require
### **You should have**
- Experience leading Product Marketing as the top PMM executive in an enterprise B2B SaaS company of $150M+ ARR
- A proven track record of building an offer strategy, packaging, or commercialization discipline — not just operating one someone else designed
- Evidence that your packaging or offer decisions measurably moved revenue, adoption, or customer value, and the ability to speak to what you changed, why, and what happened
- Strong evidence for great people leadership and stakeholder management.
- Experience shaping a narrative that shifted perception with analysts, buyers, customers, or an entire category, with commercial impact you can point to
- Firmly commercial, deeply product minded, and fluent in how Product, Engineering, and Design build and bring products to market
- Demonstrated AI fluency through daily use, with measurable changes to how your team works and a practical understanding of AI-powered products
- Experience with two-sided marketplaces, B2B2C businesses, or products serving both enterprise and consumer audiences — highly valuable
- Your own unique talents! Your background has given you a unique perspective and set of transferable skills that aren't always in alignment with a given role - but those are qualities we value at Greenhouse. If you don't meet 100% of the qualifications outlined above, we still strongly encourage you to apply
### **What to expect**
- This role will be posted until October 10.
- All candidates will be invited to complete a Voice AI interview. Since this role leads marketing for Voice AI, it’s a chance to experience the product firsthand, but if you need an accommodation or a different format, let your recruiter know.
- Alongside this interview, you'll receive access to more information about the role (a video from our CMO, your recruiter, and a detailed interview process overview). Learn more on [why we’re using Voice AI in our hiring processes](https://www.greenhouse.com/transforming-hiring-with-voice-ai-interviews).
_Applicants must be currently authorized to work in the United States on a full-time basis._
_If you are based in California, we encourage you to read this important information for California residents linked_ [_here_](https://www.greenhouse.io/ccpa-candidate) _._
_The expected hiring range for this role is $242,700- $388,700. Individual compensation will be commensurate with the candidate's experience and qualifications. Certain roles may be eligible for additional compensation, including stock option awards, bonuses, and merit increases. Additionally, certain roles have the opportunity to receive sales commissions that are based on the terms of the sales commission plan applicable to the role._
_Greenhouse provides a variety of benefits to employees, including medical, dental, and vision insurance, basic life insurance, mental health resources, financial wellness benefits, and a fully paid parental leave program. For US-based employees, we offer short-term and long-term disability coverage, a 401(k) plan and company match. U.S. based employees also receive, per calendar year, up to 13 scheduled paid holidays and up to 80 hours of paid sick leave. Non-exempt employees accrue up to 20-25 days of paid vacation time, depending on tenure, and exempt employees have flexible time off (FTO)._
The anticipated closing date for this role is 11/23/2026.
### **Who we are**
At Greenhouse, we live by our mission through [using our own product](https://www.greenhouse.com/interviewing-at-greenhouse) to help us hire the right person for the job, every time. We’re committed to designing and responsibly using AI tools to transform how we work while keeping people at the center. We are a remote-first company and have shared office spaces in New York City and Ireland, and optional co-working spaces that give us flexibility to do our best work anywhere. We take an active role in our growth through a performance review program that’s committed to providing actionable feedback, and a bonus structure that rewards great performance. We believe that bringing together a variety of perspectives makes us a stronger company – and we nurture leaders who create an inclusive culture and invest into employee resource groups that celebrate our differences and life experiences. We’re proud to have built an [award-winning culture](https://www.greenhouse.com/awards) that’s been recognized as Fortune’s Best Places to Work and Inc.’s Best Workplaces multiple years in a row.
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_Greenhouse Software is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, veteran status, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation during the application process, reach out to accommodations@greenhouse.io._
_Emails about job opportunities at Greenhouse Software are only offered by employees with @greenhouse.io email addresses. See_ [_this page_](https://www.greenhouse.com/candidate-phishing-scams) _on our website if you suspect a phishing scam._