Junior Creator & Influencer Manager
公司：佩特拉品牌位置：远程位置类型：全职角色概述。佩特拉商业正在寻找创作者和影响者专家，以通过创作者合作伙伴关系在 TikTok,Instagram 以及新兴社交商业平台中支持我们的品牌的增长。这个角色是理想的，适合深入参与创作者文化的人，了解如何推动影响力营销零售和直接向消费者的增长，并喜欢管理创作者计划的运行方面，包括采样，推广和竞选协调。你将与我们的营销，社交和销售团队密切合作，帮助扩大创作者生态系统，同时确保活动，创作者关系和产品种植倡议的顺利执行。主要责任 1.创作者关系管理 ·识别，招募和管理与佩特拉品牌产品和观众一致的 TikTok 创作者和影响者。·从 TikTok,Instagram 和电子邮件中接入创作者请求进行管理。·维护微型，中层和大型创作者之间的组织性创作者管道。·追踪创作者表现，包括观点，参与度和销售影响。2.创作者项目管理。·协调 TikTok 创作者采样和种植计划。·管理创作者接触的整个生命周期，包括：· 支持零售和 DTC 倡议的付费和有机创作者活动。3.创作者采樣和产品种植 · 管理创作者采量请求并保持组织的样本库存追踪器。· 在全球范围内对创作者进行产品运输。· 支持新产品推出和零售激活的产品种苗策略。·确保创作者采量的要求及时得到满足。4. TikTok Discord 社区支持 · 帮助建立和管理 Petra Brands TikTok Creator Discord 社区。· 帮助创作者加入社区。· 通过：· 监测创作者反和创作者情绪。5. 创作者运动执行。· 支持创作者活动的执行：· 协调创作者交付结果和时间表。· 追踪竞选 KPIs,并向营销团队报告结果。6. 直播事件创作者协调。· 在直播活动，贸易展览和创作者会议上管理产品采样和创作者协调；· 协助创作者邀请和参与活动。· 支援创作者参与品牌激活的物流。7. 影响者计划运作。· 维护内部系统包括
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Company: Petra Brands
Location: Remote
Position Type: Full Time
Role Overview
Petra Brands is seeking a Creator & Influencer Specialist to support the growth of our brands through creator partnerships across TikTok, Instagram, and emerging social commerce platforms.
This role is ideal for someone who is deeply immersed in creator culture, understands how influencer marketing drives retail and direct-to-consumer growth, and enjoys managing the operational side of creator programs including sampling, outreach, and campaign coordination.
You will work closely with our marketing, social, and sales teams to help scale our creator ecosystem while ensuring smooth execution of campaigns, creator relationships, and product seeding initiatives.
Key Responsibilities
1. Creator Relationship Management
- Identify, recruit, and manage TikTok creators and influencers aligned with Petra Brands’ products and audience.
- Manage inbound creator requests from TikTok, Instagram, and email.
- Maintain an organized pipeline of creators across micro, mid-tier, and large creators.
- Track creator performance including views, engagement, and sales impact.
2. TikTok Creator Program Management
- Coordinate TikTok creator sampling and seeding programs.
- Manage the full lifecycle of creator outreach including:
- Support paid and organic creator campaigns for both retail and DTC initiatives.
3. Creator Sampling & Product Seeding
- Manage creator sample requests and maintain an organized sample inventory tracker.
- Coordinate product shipments to creators globally.
- Support product seeding strategies for new product launches and retail activations.
- Ensure timely fulfillment of creator sample requests.
4. TikTok Discord Community Support
- Assist in building and managing Petra Brands’ TikTok Creator Discord community.
- Help onboard creators into the community.
- Support creator engagement through:
- Monitor feedback and creator sentiment.
5. Creator Campaign Execution
- Support the execution of creator campaigns for:
- Coordinate creator deliverables and timelines.
- Track campaign KPIs and report results to the marketing team.
6. Live Event Creator Coordination
- Manage product sampling and creator coordination for live events, trade shows, and creator meetups.
- Assist with creator invitations and engagement for events.
- Support logistics for creator participation at brand activations.
7. Influencer Program Operations
- Maintain internal systems including:
- Track creator codes, affiliate performance, and campaign metrics.
Qualifications
- 1-2 years of experience in influencer marketing, social media, or creator partnerships
- Strong understanding of TikTok creator ecosystem
- Experience managing product sampling or influencer gifting programs
- Highly organized with strong project management skills
- Comfortable communicating with creators and managing relationships
- Familiarity with social commerce and affiliate marketing
Key Traits for Success
- Creator-obsessed: understands social media trends and creator culture
- Highly organized: able to manage large volumes of creator requests
- Execution-focused: ensures campaigns and shipments happen on time
- Relationship-driven: builds strong creator partnerships
- Growth mindset: eager to test new creator strategies
What Success Looks Like
- Strong creator network actively posting about Petra Brands
- Consistent creator content driving awareness and sales
- Efficient product seeding and creator sampling programs
- A thriving TikTok creator community
- Creator campaigns that support both retail launches and DTC growth
Originally posted on Himalayas