剧本作者 - 印地语
Script Writer - Hindi
关于Lokal：
2018年，我们从一个WhatsApp群组开始，基于一个简单的假设：二三线城市的用户还没有真正有意义地使用互联网。我们认为，如果我们从他们自己的语言的本地内容开始，他们每天都会回来；一旦形成了习惯和信任，同样的空间可以自然地发展成分类信息，最终成为他们几乎所有在线需求的平台。这个想法变成了Lokal。我们的第一反应是把所有东西放在一个地方、一个应用中——本地更新、分类信息、工作、婚恋等。这有效，直到它不再有效。用户给了我们洞察——当一个使用场景超过其他场景时，其他一切看起来都像噪音。我们听取了建议。就像Craigslist悄然催生了一代专注的公司和市场一样，我们开始拆分并垂直化。
如今，Lokal是一系列专注的应用程序、多个产品，一个使命：
将印度二三线及更多地区的人与他们一直应得的知识、机会、工具和专家连接起来。
我们现在运营数十个不同类别的实时应用程序，包括：
- 教育娱乐与技能学习 – 在地区语言中提供实用技能和学习（GyanTV）
- 婚恋匹配 – 超本地化、以兼容性为先的伴侣搜索（Lokal Matrimony）
- 农业咨询 – 以农民为中心的本地语言建议（AgriLokal）
- 社交与社区 – 找到并发布社交动态的地方（Lokal应用）
- 情感健康与同伴支持 – 安全的空间来交谈并被倾听（Dostt & Eaze）
- 星座与指导 – 通过聊天和语音即时访问可信的占星师（AstroLokal）
- 咨询服务 – 在法律帮助、财务指导、职业咨询等方面的早期投资
在后台，Lokal是一个发现和访问平台：本地语言互联网 + 深度印度洞察 + AI。当有人打开我们开发的产品时，他们不会陷入杂乱；他们会直接获得他们想要的东西。这就是新同事进入的故事：
一家从WhatsApp群组开始的公司，成长为一系列专注的应用程序，并始终围绕一个信念——获取改变生活。我们快速交付。我们快速学习。我们为印度而建。
我们得到了包括Y Combinator、Sony、Global Brain、India Quotient和3one4 Capital在内的领先全球和国内投资者的支持
职位介绍
我们正在寻找一位有创意且注重细节的剧本作者加入我们充满活力的内容团队。理想的候选人需要对短篇故事叙述、社交媒体趋势和受众有深入的理解。
查看英文原文
About Lokal :
In 2018, we began with a WhatsApp group with a simple hypothesis: people in tier-2/3 towns weren’t really using the internet meaningfully yet. We believed that if we started with local content in their own language, they’d come back every day; once there was a habit and trust, that same space could naturally grow into classifieds and, eventually, something they used for almost everything online.This spark became Lokal. Our first instinct was to put everything in one place & one app - local updates, classifieds, jobs, matrimony and more. It worked, till it stopped working. Users gave us the insight - when one use case outweighs the others, everything else seems like noise. We listened. Like how Craigslist quietly seeded a generation of focused companies & marketplaces, we began unbundling and verticalising.
Today, Lokal is a house of focused apps, many products, one mission:
to connect Tier-2/3+ India to the Knowledge, opportunities, tools and experts they’ve always deserved.
We now operate dozens of live apps across categories like:
- Edutainment & Skill Learning – practical skills and learning in regional languages (GyanTV)
- Matrimonial Matchmaking – hyperlocal, compatibility-first partner search (Lokal Matrimony)
- Agri Consulting – farmer-first advisory in local languages (AgriLokal)
- Social & Community – Place to find & post social updates (Lokal app)
- Emotional Well-being & Peer Support – safe spaces to talk and feel heard (Dostt & Eaze)
- Astrology & Guidance – instant access to trusted Astrologers via chat and voice (AstroLokal)
- Advisory Services – early bets in legal help, financial guidance, career counselling, and more
Under the hood, Lokal is a discovery and access platform: local-language internet + deep Bharat insight+ AI. When someone opens a product we’ve built, they don’t wade through clutter; they get a straight line to what they came for. This is the story new teammates walk into:
a company that started as a whatsapp group, became a family of focused apps, and kept one belief at the centre — access changes lives.We ship fast. We learn fast. We build for Bharat.
We are backed by leading global and domestic investors including Y Combinator, Sony, Global Brain, India Quotient, and 3one4 Capital
About the Role
We are looking for a creative and detail-oriented Script Writer to join our dynamic content
team. The ideal candidate will have a deep understanding of short-form storytelling, social
media trends, and audience psychology. You’ll be responsible for conceptualizing and writing
engaging scripts for videos, ads, and branded content that resonate with Hindi-speaking
audiences across platforms like Instagram, YouTube, and Facebook.
Key Responsibilities
- Create compelling short-form scripts (under 60 seconds) with strong storytelling flow.
- Translate content from Regional Language to English and English to Regional Language .
- Write sharp, attention-grabbing hooks to maximize engagement and retention.
- Craft platform-specific content for Instagram, YouTube, Facebook, and other channels.
- Analyze ad metrics (CTR, watch time, drop-off rates) to refine creative strategy.
- Collaborate closely with video editors, designers, and creative strategists to bring ideas to life.
- Translate copy ideas into strong visual narratives and impactful storytelling sequences.
- Identify and adapt to emerging content and creative trends.
- Simplify complex ideas into relatable and emotionally resonant content.
- Constantly read and watch diverse content (books, short films, ads) to expand creative
- vocabulary and visual literacy.
- Provide creative inputs during production to ensure content quality and tone consistency.
Qualifications & Skills
- Any Bachelor’s degree.
- 1–3 years of experience in content writing, scriptwriting, or copywriting (preferably digital/video
- content).
- Proven ability to write short-form content with a strong storytelling structure.
- Strong command over Regional Language and English (written and spoken).
- Deep understanding of Indian audiences and cultural nuances.
- Familiarity with digital metrics and performance-based storytelling
- Must bring their own laptop to perform day-to-day tasks.
- Why Join Us?
- We’re scaling fast with strong fundamentals, on a mission to empower millions through AI and
- access. At Lokal, you’ll take ownership from day one, build for real impact, and help redefine the
- roadmap of how Bharat connects to opportunities, knowledge, and experts
Originally posted on Himalayas