数字营销助理经理 - 德里
Digital Marketing Associate Manager - Delhi
这是一个远程职位。
我们是谁。我们是一家位于多伦多的营销与软件技术公司,专注于餐饮行业。我们致力于帮助我们的餐饮客户在这个充满挑战的环境中取得成功。我们已经开发出成功的策略,并正在加拿大、北美和国际市场快速扩展。我们是一支多元文化、多才多艺的团队,在高能量、快节奏的环境中工作。我们正在寻找一位富有创意且注重成果的市场经理助理加入我们的团队。理想的候选人应具备管理广告活动、设计图形和执行社交媒体策略的经验。熟练使用Canva、Google AdWords,以及能够创建吸引人的社交媒体内容(包括短视频)是基本要求。
· 图形设计:
使用Canva为数字活动、社交媒体、网站和其他营销材料创建视觉吸引力强的图形。确保所有设计符合品牌指南和营销目标。
· 社交媒体管理:
为Instagram、Facebook、LinkedIn和Twitter等各类社交媒体平台制定和管理内容日历。设计并安排能引起目标受众共鸣的内容,保持一致的品牌信息。
· 短视频设计与视频内容创作:
制作短格式视频内容,包括短视频,以提高社交媒体上的互动率和品牌曝光度。关注最新的趋势,并将其融入内容创作中。
· 广告活动管理:
在Google、Facebook和Instagram等平台上计划、执行和优化广告活动。监控广告表现,根据需要调整策略,并报告活动效果。
· Google AdWords管理:
进行关键词研究,撰写广告文案,并管理竞价以优化Google AdWords活动。分析活动数据以做出明智决策,提高投资回报率。
· 协作与沟通:
与跨职能团队(包括市场、内容和设计)协作,制定统一的活动。向团队成员和利益相关者展示活动想法、结果和见解。
要求
- 本科及以上学历,专业为B.Tech或市场营销、传播、图形设计或相关领域。
- 3年以上市场营销经验,重点在图形设计、社交媒体和广告活动方面。
- 熟练使用Canva、Meta Ads和Google AdWords。
- 在社交媒体内容方面有实际经验。
查看英文原文
This is a remote position.
Who we are. We are a Toronto based Marketing and Software Technology firm focused on the Restaurant Sector. We are passionate about helping our restaurant clients succeed in this challenging environment. We have developed winning strategies and are expanding fast across Canada, North America and in International markets. We are a diverse team of multi-cultural and multi talented individuals working in a high energy, high paced environment. We are seeking a creative and results-driven Associate Marketing Manager to join our dynamic team. The ideal candidate will have experience in managing ad campaigns, designing graphics, and executing social media strategies. Proficiency in Canva, Google AdWords, and the ability to create engaging social media content, including reels, is essential. · Graphic Design:
Create visually engaging graphics for digital campaigns, social media, websites, and other marketing materials using Canva. Ensure all designs align with brand guidelines and marketing objectives. · Social Media Management:
Develop and manage content calendars for various social media platforms, including Instagram, Facebook, LinkedIn, and Twitter. Design and schedule posts that resonate with the target audience and maintain consistent brand messaging. · Reel Design & Video Content Creation:
Produce short-form video content, including reels, that drive engagement and increase brand visibility on social media. Stay updated with the latest trends and incorporate them into content creation. · Ad Campaign Management:
Plan, execute, and optimize ad campaigns across platforms such as Google, Facebook, and Instagram. Monitor ad performance, adjust strategies as needed, and report on campaign effectiveness. · Google AdWords Management:
Conduct keyword research, create ad copies, and manage bids to optimize Google AdWords campaigns. Analyze campaign data to make informed decisions and improve ROI. · Collaboration & Communication:
Collaborate with cross-functional teams, including marketing, content, and design, to develop cohesive campaigns. Present campaign ideas, results, and insights to team members and stakeholders.
Requirements
- Bachelor's degree in B.Tech or Marketing, Communications, Graphic Design, or a related field.
- 3+ years of experience in marketing, with a strong focus on graphic design, social media, and ad campaigns.
- Proficiency in Canva, Meta Ads and Google AdWords.
- Proven experience in social media content creation, including reels.
- Strong analytical skills and the ability to make data-driven decisions.
- Excellent communication and organizational skills.
- Creative and innovative mindset with a strong attention to detail.
- Experience in Restaurant industry is must.
- Company Website:
Benefits
- Competitive salary and benefits package.
- Opportunity to work in a dynamic and creative environment.
- Growth and development opportunities within the company.
Originally posted on Himalayas