Retention Strategist (Klaviyo / eCommerce Strategist)
美国和澳大利亚的首屈一指的 DTC 电子商务增长机构，也是谷歌和 Meta 营销合作伙伴。我们与北美和澳大利亞各地的精英品牌合作，运行付费社交，Google 和保留策略，以推动真正业务成果。自推出以来，我们已发展成60多名全球团队，并在此过程中建立了声誉：· 安蒂尔最酷的100家公司 · AFR 100快速创业者 （澳大利亚金融评论）·年度最佳年轻企业家 澳大利亚 ·决赛选手，布里斯班年轻企業家奖项 我们已经与阿尔法狮，七月行李，吉达普，齐米先生，乔治等品牌合作；我们并没有放缓。我们正在扩大我们的美国保留团队，寻找一个认真对生命周期营销作为增长学科的人。如果你认为保留只是发送电子邮件，这可能不是你的角色。如果你认为这是利工程，继续阅读。作为保留策略师的作用，你拥有 6-8 个 DTC 品牌组合的生命周期战略。你不仅在发送活动 - 你正在诊断账户健康，识别收入机会，建立路线图和保持客户关系。你将有一个专门的 pod 支持你：一个处理 Klaviyo 执行的电子邮件专家和一个视觉创作者，让你的简报生动。你的工作是明确思考，无情地优先考虑并推动你的品牌有意义的增长。你会做什么 ·拥有客户组合中的保留策略 - 流量，竞选活动，细分，SMS 和生命周期健康 · 使用数据来确定每个帐户中最重要的杆机会并建立清晰的计划来捕获它们 ·简单地指导你的 pod （电子邮件專家 +设计师）以免你在杂草中处于运行状态 · 领先客户关系 - 月度报告，战略演讲和强烈对话当绩效下降 · 在平台中衡量标准之外思考 - 将工作与 LTV,重复购买率，CAC 回报率和贡献利相连接 · 多道客户上通过付费社交和 Google pods 进行跨功能合作 ·保持平台变化，新兴工具以及在 DTC 保留空间中的运行情况的前进 · 2年以上 Klaviyo 实践经验管理 DTC 电子商务账户 -流动，竞选活动，细分和可交货性 ·博士的证明记录
查看英文原文
Right Hook Digital is the US and Australia's premier DTC eCommerce growth agency and a Premium Google and Meta Marketing Partner. We work with elite brands across North America and Australia, running paid social, Google, and retention strategies that move the needle on real business outcomes.
Since launching, we've grown to a global team of 60+ and built a reputation that's earned us recognition along the way:
- Anthill's Top 100 Coolest Companies
- AFR 100 Fast Starters (Australian Financial Review)
- Top 100 Young Entrepreneurs of the Year — Australia
- Finalists, Brisbane Young Entrepreneur of the Year Awards
We've partnered with brands like Alpha Lion, July Luggage, Geedup, Mister Zimi, Silly George, and many more; and we're not slowing down.
We're scaling our US retention team and looking for someone who's serious about lifecycle marketing as a growth discipline. If you think retention is just sending emails, this probably isn't the role for you. If you see it as profit engineering, keep reading.
The Role
As a Retention Strategist, you own the lifecycle strategy for a portfolio of 6-8 DTC brands. You're not just sending campaigns -you're diagnosing account health, identifying revenue opportunities, building the roadmap, and holding the client relationship.
You'll have a dedicated pod supporting you: an email specialist who handles Klaviyo execution and a visual creator who brings your briefs to life. Your job is to think clearly, prioritize ruthlessly, and drive meaningful growth for your brands.
What You'll Be Doing
- Own the retention strategy across your client portfolio - flows, campaigns, segmentation, SMS, and lifecycle health
- Use data to identify the highest-leverage opportunities in each account and build a clear plan to capture them
- Brief and direct your pod (email specialist + designer) so execution runs without you being in the weeds
- Lead client relationships - monthly reporting, strategy presentations, and hard conversations when performance dips
- Think beyond in-platform metrics - connect your work to LTV, repeat purchase rate, CAC payback, and contribution margin
- Collaborate cross-functionally with paid social and Google pods on multi-channel clients
- Stay ahead of platform changes, emerging tools, and what's working across the DTC retention space
Requirements
- 2+ years of hands-on Klaviyo experience managing DTC eCommerce accounts - flows, campaigns, segmentation, and deliverability
- Proven track record of driving measurable retention results for real brands - you speak in outcomes, not activities
- Strong commercial instinct - you think in revenue and profit, not just open rates and click-throughs
- Client-facing experience - you're comfortable owning the relationship, presenting strategy, and navigating difficult conversations
- Experience managing or directing a small team or pod
- Strong project management skills - you stay ahead of deadlines and don't wait to be chased
- Excellent written and verbal communication skills
- SMS experience via Klaviyo or Postscript is a strong plus
- Familiarity with analytics tools beyond Klaviyo - Hiro Analytics, Triple Whale, or similar is a bonus
- A 2-minute intro video is required to be considered - applications without one will not be reviewed
Benefits
- Base salary $75,000–$95,000 depending on experience
- A dedicated execution pod so you can stay focused on strategy
- Access to industry-leading tools including Klaviyo, Hiro Analytics, Maverick, Alia, and PostPilot
- Monthly training and account reviews with top DTC marketers and retention practitioners
- Real upward mobility - we promote from within and are actively building this department
- Work across a diverse portfolio of established DTC brands in fashion, health & fitness, jewelry, beauty, and more
- A tight-knit team of eCommerce marketers and entrepreneurs - many of whom have owned, run, and exited their own ventures
- A culture built on Kaizen, openness and candor, and genuine client-first thinking
Originally posted on Himalayas