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美洲市场经理 - Workvivo

AMER Field Marketing Manager - Workvivo

市场运营职能支持限定地区(需当地身份)
公司Zoom Communications, Inc.
薪资$76,800 - $186,200/年
工作地点United States
地域资格限定地区(需当地身份)
时区要求日间重叠约 9 小时,基本正常作息
用工类型Full Time
发布时间10 天前
数据来源Himalayas
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注意地域限制:该职位明确限定在 United States 招聘。如果你是位于中国大陆的求职者,通常需要当地工作身份才能投递,或需与雇主确认是否接受独立合同(Contractor)形式合作。

你将参与的工作
Workvivo 是一个员工体验平台,旨在增强职场文化并促进员工参与度,无论员工身处何地。致力于客户满意度,Workvivo 聚焦于在全球不同行业中提升员工的工作体验。作为 Zoom(一个智能协作平台)的一部分,Workvivo 与 Zoom 的使命一致,即以人为本,实现有意义的连接、现代协作,并推动企业及个人互动中的创新。
*优先考虑位于东部时间区的候选人,理想情况是位于马萨诸塞州波士顿大区。

关于团队
你将加入全球现场与战略活动团队,该团队隶属于更广泛的增长与需求生成职能。我们的客户包括企业领导者,如首席人力资源官(CHRO)、首席信息官(CIO)和内部传播负责人,因此这个职位以基于客户群的营销为其运营模式。你将执行针对我们最高价值美国客户的1:1计划,针对分层客户群的1:几计划,以及结合现场、活动和数字渠道的1:多(ABX)计划,以大规模覆盖更广泛的客户群体。

职责

  • 在战略美国客户、客户群和更广泛的市场细分中执行分层的基于客户群的现场营销计划
  • 与销售和销售发展领导合作,制定区域现场日历,根据客户优先级和交易阶段进行定制
  • 主导美国地区的管道生成和加速,按需求渠道标准报告绩效
  • 管理区域现场和活动预算,优化管道效率和投资回报率
  • 与销售发展、销售和收入运营合作,确保所有客户层级的协调跟进和归因

我们寻找的人选

  • 具有5年以上现场营销、基于客户群的营销或B2B SaaS或企业技术领域的整合营销经验
  • 执行分层的基于客户群的营销计划,包括一对一的战略客户计划、一对几的集群计划以及一对多的规模化计划
  • 展示管道效率和贡献,报告每美元的管道和业务影响指标
  • 管理区域营销预算,并向高级管理层报告管道绩效
  • 与销售、销售发展和需求生成团队协作,确保现场计划与销售目标一致
  • 呈现绩效数据和策略
查看英文原文

What you can expect
Workvivo is an employee experience platform designed to amplify workplace culture and foster employee engagement, regardless of location. Committed to customer satisfaction, Workvivo focuses on enhancing employees' working lives across diverse industries globally. As part of Zoom, an intelligent collaboration platform, Workvivo aligns with Zoom's mission to prioritize people, enabling meaningful connections, modern collaboration, and driving innovation in businesses and individual interactions.
*Strong preference for candidates in the Eastern Time Zone, ideally located in the greater Boston, MA area.
About the Team
You'll join the Global Field & Strategic Events team, sitting within the broader Growth & Demand Generation function. Our buyers are enterprise leaders including CHROs, CIOs, and Internal Communications leaders, so this role is built around account based marketing as its operating model. You'll execute 1:1 programs for our highest value US accounts, 1:few programs for tiered account clusters, and 1:many (ABX) motions that combine field, events, and digital to reach broader segments at scale.
Responsibilities

  • Executing tiered account-based field marketing programs across strategic US accounts, account clusters, and broader market segments
  • Building and managing regional field calendars in partnership with Sales and Sales Development leadership, tailored to account priority and deal stage
  • Owning pipeline generation and acceleration for the USA region, reporting performance against demand channel standards
  • Managing regional field and events budget, optimizing for pipeline efficiency and return on investment
  • Partnering with Sales Development, Sales, and Revenue Operations to ensure coordinated follow-up and attribution across all account tiers

What we’re looking for

  • Bring 5+ years of experience in field marketing, account-based marketing, or integrated marketing within B2B SaaS or enterprise technology
  • Execute tiered account-based marketing programs including one-to-one strategic account programs, one-to-few cluster programs, and one-to-many scaled programs
  • Demonstrate pipeline efficiency and contribution, reporting on pipeline per dollar and business impact metrics
  • Manage regional marketing budgets and report pipeline performance to senior leadership
  • Collaborate across Sales, Sales Development, and Demand Generation teams to align field programs with revenue goals
  • Present performance data and strategic recommendations to senior stakeholders
  • Have experience in SaaS, B2B technology, HR tech, employee experience, or adjacent categories
  • Travel regionally within the USA as required for field programs and account engagement

Salary Range or On Target Earnings:
Minimum:
$76,800.00Maximum:
$186,200.00In addition to the base salary and/or OTE listed Zoom has a Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.
Note: Starting pay will be based on a number of factors and commensurate with qualifications & experience.
We also have a location based compensation structure; there may be a different range for candidates in this and other locations
At Zoom, we offer a window of at least 5 days for you to apply because we believe in giving you every opportunity. Below is the potential closing date, just in case you want to mark it on your calendar. We look forward to receiving your application!
Anticipated Position Close Date:

09/21/26
Ways of Working
Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

Benefits
As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learnfor more information.

About Us
Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.
We’re problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Find room to grow with opportunities to stretch your skills and advance your career in a collaborative, growth-focused environment.
Our Commitment
At Zoom, we believe great work happens when people feel supported and empowered. We’re committed to fair hiring practices that ensure every candidate is evaluated based on skills, experience, and potential. If you require an accommodation during the hiring process, let us know—we’re here to support you at every step.
If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.

Our interviews are supported by BrightHire, a tool that helps us create a consistent and thoughtful interview experience and may include recordings. Please refer to our candidate privacy statement for more information of how we use your data.
Originally posted on Himalayas

本页面信息整理自 Himalayas,版权归原发布方所有。职位可能随时关闭,投递请以原始页面为准。 本站只做信息聚合展示,不参与招聘流程,也不向求职者收取任何费用。

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