创意总监（品牌）
Creative Director (Brand)
职位概述
Purple, Rock, Scissors 正在寻找一位高级创意总监，负责在数字、实体和体验触点上塑造和领导品牌识别系统。该职位需要一位亲力亲为的创意领导者，能够将严谨的战略思维与出色的设计执行相结合。
您将从概念到发布，定义并发展品牌生态系统，指导身份系统、包装、环境、社交媒体活动和数字产品品牌的各项工作。与策略、工程和客户团队紧密合作，您将把想法转化为在现实世界中产生共鸣的连贯、可扩展的体验。
作为 PRPL 的关键创意力量，您将在叙事、技术和设计工艺的交汇点上工作。您将指导和激励设计师，同时积极参与工作，为创意卓越性和原创性设定高标准。
理想的候选人对复杂性充满热情，熟练使用现代创意工具，包括 AI 辅助的工作流程，并深刻理解品牌如何在系统中成长、适应和表现。您能从模糊中带来清晰，创造具有明确意图、前瞻性且与商业和文化有意义连接的作品。
您将主导的工作内容
品牌体系与识别
- 从策略到最终执行，开发和指导品牌识别系统
- 在数字、印刷、环境和体验触点上创建可扩展的视觉框架
- 将定位和信息转化为有说服力的视觉语言
- 确保跨多平台品牌生态系统的统一性
实际创意执行
- 全程负责设计，从概念到最终生产就绪的文件和交接
- 创建身份、字体、图标、包装和演示资产
- 与产品和 UX 团队合作，指导 UI 视觉系统
- 支持环境和体验品牌设计
创意策略
- 与策略师合作，使创意与业务目标保持一致
- 参与发现、研讨会和利益相关者演示
- 构建创意叙述和视觉故事讲述
摄影与视频指导
- 为品牌摄影和动态影像定义视觉方向
- 指导制作团队以保持品牌完整性
AI 驱动的创意领导
- 负责且有效地将 AI 工具整合到创意流程中
- 探索新兴创意技术以提高速度和质量
- 建立混合人机/AI 设计流程的最佳实践
查看英文原文
Role Overview
Purple, Rock, Scissors is seeking a Senior Creative Director to shape and lead brand identity systems across digital, physical, and experiential touchpoints. This role is for a hands-on creative leader, someone who pairs rigorous strategic thinking with exceptional design execution.
You will define and evolve brand ecosystems from concept to launch, guiding work across identity systems, packaging, environments, social campaigns, and digital product brands. Working in close partnership with strategy, engineering, and client teams, you’ll translate ideas into cohesive, scalable experiences that resonate in the real world.
As a key creative force at PRPL, you will operate at the intersection of storytelling, technology, and design craft. You’ll mentor and inspire designers while actively contributing to the work, setting a high bar for creative excellence and originality.
The ideal candidate is energized by complexity, fluent in modern creative tools, including AI-assisted workflows, and deeply understands how brands grow, adapt, and perform across systems. You bring clarity to ambiguity and create work that is intentional, forward-looking, and meaningfully connected to business and culture.What You’ll Lead
Brand Systems & Identity
- Develop and direct brand identity systems from strategy to final execution
- Create scalable visual frameworks across digital, print, environmental, and experiential touchpoints
- Translate positioning and messaging into compelling visual language
- Ensure consistency across multi-platform brand ecosystems
Hands-On Creative Execution
- Own design end-to-end, from concept to final production-ready files and handoff
- Create identity, typography, iconography, packaging, and presentation assets
- Guide UI visual systems in partnership with product and UX teams
- Support environmental and experiential brand design
Creative Strategy
- Collaborate with strategists to align creative with business objectives
- Participate in discovery, workshops, and stakeholder presentations
- Shape creative narratives and visual storytelling
Photography & Video Direction
- Define visual direction for brand photography and motion
- Guide production teams to maintain brand integrity
AI-Enabled Creative Leadership
- Integrate AI tools into creative workflows responsibly and effectively
- Explore emerging creative technologies to improve speed and quality
- Establish best practices for hybrid human/AI design processes
Team Leadership
- Maintain a high bar for craft and conceptual thinking
- Lead critiques and feedback loops that improve the work, not just approve it
- Coach designers through concepting, refinement, and production-quality execution
- Partner with project management to allocate creative resources
- Participate in hiring and creative team development
Client & Business Collaboration
- Present creative direction confidently to stakeholders
- Translate complex client needs into executable creative frameworks
- Support pitch and new business efforts
Tools & Technical Requirements
Must demonstrate fluency in:
- Figma (required)
- Weavy or collaborative design systems
- Adobe Creative Suite
- AI-assisted design workflows
- Presentation design tools
Working knowledge of:
- Brand guidelines systems
- Typography systems
- Packaging production workflows
- Environmental graphics
- Social media visual systems
Role Requirements
- 10+ years professional creative experience
- Proven leadership in brand identity development
- Portfolio demonstrating end-to-end brand systems
- Experience designing across digital + physical environments
- Client-facing presentation experience
- Track record mentoring creative teams
Application Requirements:
· Portfolio link required. Applications without a portfolio will not be considered.
Bonus experience:
- Photography/video direction
- Experiential or environmental branding
- Packaging design
- Motion design
- Website and app UI design experience, including collaboration with UX teams
Salary: Commensurate with ExperienceOriginally posted on Himalayas