内容撰写人
Content Writer
职位简介
Plutus21 是一家总部位于达拉斯的投资和咨询公司。该公司与中型市场企业及其投资者合作，开展上市策略、数据和技术项目，并发布研究和评论内容，面向广泛的投资者、运营人员和学生群体。
我们正在寻找一位在内容撰写和编辑两方面都具备强能力的候选人。该职位负责撰写解释公司工作的网站页面、博客文章和社交媒体帖子内容，并编辑顾问、研究人员和营销人员制作的材料，确保所有发布的内容准确、清晰且语气一致。大部分内容涉及技术或运营主题，包括上市系统、收入运营、AI 实施和数据基础设施。
主要职责
- 根据公司的研究撰写和编辑网站文案、博客文章和长篇文章。
- 审核公司内部提交的稿件，确保准确性、结构、语气和可读性，并对论点薄弱或缺乏支持的主张提出质疑。
- 撰写 LinkedIn 及其他社交媒体文案，将研究和备忘录转化为独立的帖子。
- 编辑研究报告并撰写 SEO 内容，根据关键词研究和搜索意图选择主题。
- 与营销团队合作，将内容日历从简报推进到发布。
- 审查内容表现，并根据结果决定撰写、更新或淘汰哪些内容。
- 在所有渠道上保持一致的发布节奏。
- 提升现有网站和博客文案的清晰度和一致性，并扩大公司研究在目标高管和投资者中的影响力。
任职要求
- 具有撰写和编辑 B2B 内容的专业经验，最好面向咨询、科技或金融服务受众。
- 需提供展示两项技能的作品集，包括候选人撰写的稿件，以及如有条件，提供修改前后的对比示例。
- 能够用通俗语言解释技术和运营概念。
- 熟悉 SEO 写作。有使用 Semrush 经验者优先。
- 有为专业受众撰写社交媒体文案的经验。
- 具备良好的研究习惯，包括事实核查、质疑无依据的主张，并在复杂材料中识别核心观点。
- 能够同时处理多个任务，接受反馈并按时完成工作。
查看英文原文
Job Summary
Plutus21 is an investment and consulting firm headquartered in Dallas. The firm works with middle-market companies and their investors on go-to-market, data and technology initiatives, and publishes research and commentary that reaches a wide audience of investors, operators and students.
We are seeking a Content Writer and Editor who is equally strong in both disciplines. The role is responsible for writing the copy that explains the firm's work across website pages, blog articles and social posts, and for editing material produced by consultants, researchers and marketers so that everything published is accurate, clear and consistent in voice. Much of the subject matter is technical or operational, including go-to-market systems, revenue operations, AI implementation and data infrastructure.
Key Responsibilities
- Write and edit website copy, blog articles and long-form pieces based on the firm's research.
- Edit drafts submitted from across the firm for accuracy, structure, voice and readability, and challenge arguments that are weak or claims that are unsupported.
- Write LinkedIn and other social copy that adapts research and memos into posts that stand on their own.
- Edit research pieces and write SEO content, selecting topics on the basis of keyword research and search intent.
- Work with the marketing team to move the content calendar from brief through to publication.
- Review content performance and use the results to determine what to write, update or retire.
- Maintain a consistent publishing schedule across all channels.
- Improve the clarity and consistency of existing website and blog copy, and extend the reach of the firm's research among target executives and investors.
Qualifications
- Professional experience writing and editing B2B content, preferably for a consulting, technology or financial services audience.
- A portfolio demonstrating both disciplines, including pieces written by the candidate and, where available, before-and-after examples of edited work.
- The ability to explain technical and operational concepts in plain language.
- Working knowledge of SEO writing. Experience with Semrush is an advantage.
- Experience writing social media copy for a professional audience.
- Strong research habits, including fact-checking, questioning unsupported claims and identifying the central point in complex material.
- The ability to manage several assignments concurrently, accept feedback and meet deadlines.
Originally posted on Himalayas