广告竞价及节奏管理-ADSE主管
Manager, Bidding & Pacing - Ads DSE
在 Netflix,我们的使命是要娱乐世界。我们一起写下一个集 - 推进故事讲述的界限,全球热爱和让难以想象的事情成为现实。我们是一个梦幻团队,沉迷于发现创造力,直觉和尖端技术融合时会发生什么不舒服的兴奋。来做接下来的的一部分。在2022年4月,我们为客户介绍了一个新的,更负担得起的广告支持层次,标志着 Netflix 的一个重要里程碑。现在我们的重点是在扩大消费者选择并提供优质电视品牌体验给广告商超过传统线性格式。未来的挑战是扩大我们的广告技术,以最大限度地影响我们的业务。广告数据科学与工程内的竞标和步伐团队拥有确定广告商预算如何转化为在 Netflix 的广告库存中交付的印象的算法和系统。该团队构建并发展了不同需求购买类型和库存类型中的投标和步骤策略,目的是最大限度提高广告商价值。作为这个领域的领导者,你将密切合作产品和工程伙伴团队来深入思考我们业务目标,并定义通过模型和算法实现它们的蓝图。你的团队将应用严格的分析方法来评估概念,解析挑战,构建模型和工作流程,提供建议,并推动在这个新兴 (0-1) 领域的端到端倡议取得成功。**责任** - 聘请,激励和培养高性能机器学习科学家,数据科学家和分析工程师。- 与整个业务中利益相关者建立强有力的合作伙伴关系 - 从产品管理,工程,消费者的见解,内容和战略。- 在你的团隊内和更广泛的组织中创新的和协作性的包容文化。- 制定一个优化团队影响力和反映不断变化的业务需求的团队章程和路线图。- 以对 Netflix 广告产品的工作原理有深入了解,成为产品,工程,战略和 DSE 团队之间的大使。-确保你的团队不断生产可信赖且高质量的技术成果,从而影响并影响业务。**理想候选人:** - 证明了坚强度,弹性和领导经验,使你能够组织和进行博士学位课程。
查看英文原文
At Netflix, our mission is to entertain the world. Together, we are writing the next episode - pushing the boundaries of storytelling, global fandom and making the unimaginable a reality. We are a dream team obsessed with the uncomfortable excitement of discovering what happens when you merge creativity, intuition and cutting-edge technology. Come be a part of what’s next.
In April 2022, we introduced a new, more affordable, ad-supported tier for our customers, marking a significant milestone for Netflix. Our focus is now on expanding choices for consumers and providing advertisers with a premium TV brand experience that surpasses traditional linear formats. The challenge ahead involves scaling our ad tech to maximize its impact on our business.
The Bidding & Pacing team within Ads Data Science and Engineering owns the algorithms and systems that determine how advertiser budgets are converted into delivered impressions across Netflix's ad inventory. The team builds and evolves bidding and pacing strategies across different demand buy types and inventory types, with the goal of maximizing advertiser value. As a leader in this domain, you will collaborate closely with Product and Engineering partner teams to think expansively about our business goals and define the blueprint for achieving them through models and algorithms. Your team will apply rigorous analytical methods to evaluate concepts, dissect challenges, build models and workflows, provide recommendations, and drive success on end-to-end initiatives in this nascent (0-1) space.
**Responsibilities**
- Hire, inspire, and grow high-performing Machine Learning Scientists, Data Scientists, and Analytics Engineers.
- Lead strong partnerships with stakeholders from across the business - from product management, engineering, consumer insights, content, and strategy.
- Instill an inclusive culture that is innovative and collaborative, both within your team and in the broader organization.
- Develop a team charter and roadmap that optimizes the impact of the team and reflects evolving business needs.
- Act as an ambassador between the Product, Engineering, Strategy, and DSE teams by having a deep knowledge of how the Netflix Ads product works.
- Ensure that your team is producing consistently trustworthy and high-quality technical outputs that influence & impact the business.
**The Ideal Candidate:**
- Demonstrated tenacity, resilience, and leadership experience that enables you to organize and drive cross-functional projects, overcome challenges, and propose solutions.
- Be both quantitative and qualitative. You should be able to quickly assess and understand complex systems, but also have high EQ, so that you can be a product ambassador to the rest of the organization.
- You are a player-coach. You can develop roadmaps and strategy, but also execute on technical work and ensure that your team produces consistent high quality outputs.
- Superb communication skills - You must be able to cultivate strong working relationships, communicate effectively, write meticulously, and give outstanding presentations to both technical and creative audiences.
- Experience building and leading hybrid Data Science and ML teams in the Ads space, ideally with exposure to real-time bidding, auction mechanics, or budget pacing / delivery optimization.
- Capacity and passion to translate business objectives into actionable analyses, and use analytics to guide product and business with quantitative recommendations.
- A passion for TV and movies and defining the future of entertainment.
Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $523,000.00 - $920,000.00. This compensation range will vary based on location.
Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more details about our Benefits [here](https://jobs.netflix.com/work-life-philosophy).
Netflix is a unique culture and environment. Learn more [here](https://jobs.netflix.com/culture).
[Inclusion](https://about.netflix.com/en/inclusion) is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.
We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.
Job is open for no less than 7 days and will be removed when the position is filled.