资深产品营销经理
Sr. Manager – Product Marketing
优选候选人：网络安全社交媒体影响者和图形与创意专家关于角色：我们寻找经验丰富，战略性的高级管理员 产品营销领导我们的市场走向倡议，加强品牌定位，并推动在整个我们的网络安全产品中需求生成。这个职能是全球市场的叙述塑造的关键，重点集中于印度，中东和美国。你将与产品，销售，设计和外部机构团队合作开发和执行高影响力营销策略。要求关键责任 · 开发和执行促进意识，参与性和管道增长的产品营销策略 · 创建针对不同买家人物和地理位置而定制的有吸引力的信息，定位和价值提案 ·拥有并推动进入市场 (GTM) 的推出，协调整个产品，销售和营销功能 · 与需求生成机构合作为数字活动，登陆页面和培养流程的内容 · 构建和维护产品附加工具包小册子，解决方案简介，演示和销售套件 · 进行竞争分析，市场研究和客户反循环以通知战略 ·与外部营销机构密切合作，确保协调和执行一致性 · 追踪竞选活动表现和产品营销指标；报告见解和优化 我们正在寻找什么 · 最少57年的产品营业经验，最好是 B2B 技术或网络安全 ·创建或编辑营销资产的图形设计工具 (Canva,Adobe Creative Suite) 的实践经验 · 前者网络安全领域体验必须了解关键趋势，买家人格和竞争环境 · 在各个地理区域开发和实施 GTM 计划的证明记录 · 强大的故事讲述技能，能够将复杂的功能转化为清晰而有吸引力的好处 ·熟悉现代营销和自动化工具 （例如 HubSpot,Zoho,Mailchimp）· 分布团队之间的优秀合作和项目管理能力 ·使用谷歌分析，SEMrush 或类似工具经验的数据驱动思维方式：·接触全球 SaaS 或网络安全市场 - 使用 CRM 工具的经验 ·熟悉付费广告 (Google Ads,LinkedIn Ads)
查看英文原文
This is a remote position.
Preferred Candidates: Cyber Security Social Media Influencer & a hands on expert in Graphics & Creatives
About the Role:
We’re looking for a seasoned and strategic Sr. Manager – Product Marketing to lead our go-to-market initiatives, strengthen brand positioning, and drive demand generation across our cybersecurity offerings.
This role is pivotal to shaping our narrative in global markets, with a strong focus onIndia, the Middle East, and the U.S. You'll be working cross-functionally with product, sales, design, and external agency teams to develop and execute high-impact marketing strategies.
Requirements
Key Responsibilities
- Develop and execute product marketing strategies that drive awareness, engagement, and pipeline growth
- Create compelling messaging, positioning, and value propositions tailored to different buyer personas and geographies
- Own and drive go-to-market (GTM) launches, coordinating across product, sales, and marketing functions
- Collaborate with demand generation agencies to craft content for digital campaigns, landing pages, and nurture flows
- Build and maintain product collateral — brochures, solution briefs, presentations, and sales kits
- Conduct competitive analysis, market research, and customer feedback loops to inform strategy
- Work closely with external marketing agencies to ensure alignment and execution consistency
- Track campaign performance and product marketing metrics; report insights and optimizations
What We’re Looking For
- Min 5–7 years of experience in product marketing, preferably in B2B tech or cybersecurity
- Hands-on experience in graphic design tools (Canva, Adobe Creative Suite) for creating or editing marketing assets
- Prior cybersecurity domain experience is a must — understanding of key trends, buyer personas, and competitive landscape
- Proven track record of developing and executing GTM plans across geographies
- Strong storytelling skills with the ability to translate complex features into clear, compelling benefits
- Familiarity with modern marketing and automation tools (e.g., HubSpot, Zoho, Mailchimp)
- Excellent collaboration and project management abilities across distributed teams
- Data-driven mindset with experience using tools like Google Analytics, SEMrush, or similar
Bonus Skills (Nice to Have):
- Exposure to global SaaS or cybersecurity markets
- Experience in using CRM tools
- Familiarity with paid advertising (Google Ads, LinkedIn Ads)
- Understanding of SEO concepts and ability to collaborate on organic growth strategies
- Experience working with PR and analyst relations
Benefits
Our benefits include:
- Competitive Salary- We offer a competitive salary that reflects your skills, experience, and contributions.
- Health and Wellness- Comprehensive health, dental, and vision insurance plans.
- Paid Time Off- Generous vacation days, paid holidays and sick leave, parental leave, and family care leave options.
- Professional Development- Ongoing training and development programs, opportunities for career growth and promotions, reimbursement for professional certifications or advanced degrees.
- Work-Life Balance- Flexible work schedules, remote work options or hybrid work environments, support for a healthy work-life balance.
- Employee Stock Ownership Plan (ESOP)- Opportunity to participate in the company's success through equity ownership.
- Additional Perks- Company-sponsored events, team outings, and volunteer opportunities.
Originally posted on Himalayas