主任,分析师关系负责人
Principal, Analyst Relations Lead
你好 👋我是[Kat](https://www.linkedin.com/in/katfergerson/),在Ashby负责合作伙伴关系。我于2024年4月加入Ashby,从零开始搭建合作伙伴关系团队。我的职业生涯一直专注于在没有先例的领域中构建业务。这与Harriet在Ashby搭建更广泛的市场营销职能的方式类似:用第一性原理思考我们真正需要什么才能实现期望的结果。
在过去大约两年里,我们的业务成长为超过5000家最具雄心的科技、金融和医疗公司的默认操作系统。我们的合作伙伴关系团队也从我一个人,发展到一个由5人组成的团队,分布在北美和欧洲。我们目前负责多种对增长至关重要的项目:风险投资合作伙伴关系、Ashby专家、集成、社区激活等。作为团队,我们专注于为合作伙伴、客户和更广泛的TA社区提供超值服务,并在此过程中创造非凡的待客体验。
随着我们继续增长并巩固我们在高端市场的地位,我正在寻找一位全球分析师关系负责人。你将与产品市场管理(PMM)团队有出色的合作伙伴关系,并获得高管领导团队的支持,以确保我们能在正确的时间向正确的公司传达和优化我们的产品叙事。这不是一个传统的分析师关系职位。适合这个职位的人会感到自在地成为产品专家,同时建立能转化为合格销售线索的牢固关系,并具备敏锐的直觉来判断何时参与以及何时机会不适合我们。
如果这听起来吸引你,我们很期待收到你的消息!
**你在这个职位上的职责包括:**
1. **制定战略分析师关系计划:** 执行高影响力的分析师关系计划,以提升品牌知名度和买家偏好。
2. **培养影响者倡导:** 与关键分析师合作,确保他们了解Ashby的发展方向和产品路线图,在研究报告中获得领导地位。
3. **内部战略整合:** 与主题专家合作,将分析师见解整合到我们的产品策略、叙述和营销材料中。
4. **主导分析师互动:** 管理简报、咨询和主要分析师机构活动的全流程。
5. **代表Ashby并在活动中主导分析师策略:** 你将主导我们在关键行业会议中的简报策略,与PMM紧密合作,制定我们的叙事节奏。你
查看英文原文
Hi 👋I’m [Kat](https://www.linkedin.com/in/katfergerson/) and I lead Partnerships at Ashby. I joined Ashby in April 2024 to build the Partnerships function from zero. The through-line in my career has been to build in spaces where no precedent existed. Which is similar to how Harriet is building the broader Marketing function at Ashby: using first principles to think about what we really need to get to our desired results.
Over the past ~2 years, our business has grown to be the default operating system for over 5,000 of the most ambitious companies in tech, finance, and healthcare. Our Partnerships team has also grown from just me, to a team of 5 located across the US and Europe. We currently look after a variety of programs that are central to our growth: VC Partnerships, Ashby Experts, Integrations, Community Activation, and more. As a team, we’re focused on delivering outsized value to our partners, customers, and broader TA community – and delivering moments of unreasonable hospitality along the way.
As we continue to grow and solidify our position upmarket, I’m looking for someone to lead Analyst Relations globally. You’ll have fantastic partners in PMM, as well as buy in from our Executive Leadership Team to make sure we’re delivering and refining our product narrative to the right firms, at the right time. This isn’t a traditional AR role. The right person for this role will feel at ease becoming a product expert in addition to building strong relationships that convert to qualified pipeline, and have a sharp instinct for when to engage and when an opportunity isn’t for us.
If this sounds appealing, we’d love to hear from you!
**What you’ll be responsible for in this role:**
1. **Develop Strategic AR Programs:** execute high-impact AR programs tailored to increase brand awareness and buyer preference.
2. **Cultivate Influencer Advocacy:** partner with key analysts to ensure they understand Ashby's direction and product roadmap, securing leadership in research reports.
3. **Internal Strategic Integration:** collaborate with Subject Matter Experts to integrate analyst insights into our product strategy, narratives, and marketing materials.
4. **Lead Analyst Engagements:** manage the end-to-end process for briefings, inquiries, and major analyst firm events.
5. **Represent Ashby and lead analyst strategy at events**: you’ll lead our briefing strategy at key industry conferences, partnering closely with PMM to develop our narrative cadence. You’ll also lead and evolve our analyst strategy at our flagship conference, Ashby One.
**You Will Probably Love This Role If…**
- You enjoy analyzing trends in the HR Tech space. You may have written about them before, or been a journalist or PR lead in a previous role.
- You love building relationships and attending events – whether industry or ones you create.
- Influencing outcomes is a top talent. Even when you’re not “in charge” you understand how to change or shape perception with no ego.
- You value critical thinking and putting pen to paper to form your thoughts. You understand the difference between using AI to be more effective vs using AI to farm out the work.
- You’re obsessed with the details. You’ve built the brief, responded to the RFI, and made sure every line is correct before submitting.
**This Role Is Not a Fit If…**
- You prefer doing the briefings, but don’t love writing the briefing docs. This role will have a heavy writing component and end-to-end ownership of all facets of the AR program.
- You lean heavily on existing playbooks and tactics rather than stepping back and thinking from first principles. A lot of how we market at Ashby is different: curiosity and adaptability are critical skills.
- You don’t do well with autonomy. We provide clear ownership and trust you with it. You should be proactive and resourceful.
- You aren’t discerning. Good judgement and perception are incredibly important in this role.
- You don’t enjoy traveling. You’ll be putting together a program that doesn’t just revolve around industry conferences.
**Interview Process**
- At Ashby, we design our interview process to help you **show your best self**. Here’s what to expect:
1. **30-minute recruiter screen** – intro call with [Michelle](http://www.linkedin.com/in/michellejhuang)( **Recruiter**) to learn more about the role and share a bit about your experience and how you’d want to approach this role.
2. **45-minute interview with me (** [**Kat**](https://www.linkedin.com/in/katfergerson/) **, Hiring Manager)** – We’ll dive into past projects and discuss your approach to analyst relations and partnerships.
3. **30-minute interview** with [**Harriet**](https://www.linkedin.com/in/hajohnston/) ( **VP, Marketing**) to dig into operating principles and business acumen.
4. **Assignment** – You’ll complete a written take-home assignment.
5. **Virtual Onsite (2 hours)** – You’ll meet with team members across marketing, events, and leadership.
**Benefits**
- Competitive salary and equity.
- 10-year stock option exercise window. No pressure to buy your options until it financially makes sense for you.
- Unlimited PTO with a strong culture of actually taking time off.
- 12 weeks of fully paid family leave (US).
- Generous budget for equipment, software, and office setup.
- $100/month learning budget, with conferences covered with manager approval.
- Top-tier health insurance for US employees (100% premium covered).
Ashby’s success hinges on hiring great people and creating an environment where we can be happy, feel challenged, and do our best work. We’re being deliberate about building that environment from the ground up. I hope that excites you enough to apply.
_Ashby provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We are committed to a diverse and inclusive workforce and welcome people from all backgrounds, experiences, perspectives, and abilities._
_Ashby is committed to a fair and transparent hiring process. We confirm that this advertisement is for an active, existing vacancy within our organization. Please be advised that we may use artificial intelligence-driven tools to assist our recruitment team in screening, assessing, and selecting candidates for this position._