出海雷达

资深产品经理

Principal, Product Marketing

AI开发工程市场运营限定地区(需当地身份)日间重叠仅 1 小时,需熬夜配合
公司Forterro
薪资未公开
工作地点United Kingdom
地域资格限定地区(需当地身份)
时区要求日间重叠仅 1 小时,需熬夜配合
用工类型Full Time
发布时间今天
数据来源Himalayas
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注意地域限制:该职位明确限定在 United Kingdom 招聘。如果你是位于中国大陆的求职者,通常需要当地工作身份才能投递,或需与雇主确认是否接受独立合同(Contractor)形式合作。
作息提示:日间重叠仅 1 小时,需熬夜配合。

Forterro is building MyForterro.ai as the central cloud and AI foundation serving customers across a portfolio of specialised industrial software businesses. This is not a standalone product; it is a strategic growth platform designed to unlock cross-portfolio value, scalable services, and AI-enabled capabilities.The Product Marketer – Platform & AI ensures that MyForterro.ai becomes a commercial engine rather than simply shared infrastructure. The role is responsible for defining how customer usage evolves into paid adoption, structured expansion, and durable revenue growth. It connects platform engagement to monetisation logic, pricing discipline, and clear commercial outcomes.

This position sits at the intersection of platform strategy, AI commercialisation, pricing architecture, and lifecycle growth. It requires someone who can think systemically, operate with commercial rigour, and influence across multiple lines of business.

Responsibilities

Key Responsibilities

  • Define and own the usage-led monetisation strategy for MyForterro.ai
  • Establish qualified usage signals that predict paid adoption and expansion
  • Design the free-to-paid value architecture, including paywall and upgrade logic
  • Develop structured expansion paths from platform access through to AI-enabled offerings
  • Define ICP-led monetisation priorities, identifying segments with the highest expansion potential
  • Shape the platform and AI positioning framework across the portfolio
  • Partner with Deal Desk to ensure pricing discipline and protect monetisation integrity
  • Define packaging logic and tier progression for platform and AI services
  • Specify instrumentation requirements to track conversion, expansion, and revenue impact
  • Monitor monetisation performance and proactively surface risks to scalability or pricing erosion
  • Enable Sales and Partners with clear upgrade narratives and expansion frameworks

Skills, Knowledge & Expertise

Core Competencies

  • Strong commercial and systems thinking
  • Ability to translate product usage data into monetisation strategy
  • Experience designing pricing, packaging, and upgrade architectures
  • Deep understanding of SaaS, cloud, or AI monetisation models
  • Strategic positioning and narrative development skills
  • Evidence-led decision making with clear commercial accountability
  • Ability to influence senior stakeholders across Product, Sales, and Deal Desk
  • Comfortable operating across multi-product or federated portfolios

Required Experience

  • 5–10+ years in Product Marketing or adjacent strategic GTM roles
  • Proven experience converting usage into paid adoption and expansion
  • Demonstrated involvement in pricing and packaging strategy
  • Experience working in SaaS, cloud, or AI-enabled product environments
  • Track record of operating in multi-product or portfolio-based organisations

Preferred Experience

  • ERP or vertical industrial software experience
  • Exposure to tiered, usage-based, or gated monetisation models
  • Experience operating in private equity-backed or performance-driven environments

Why This Role MattersMyForterro.ai represents a significant growth lever for Forterro. This role ensures that platform engagement translates into predictable paid adoption, scalable expansion, and measurable revenue quality across the portfolio.

Originally posted on Himalayas

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