市场专员 - 运营、内容与外向营销
Marketing Associate - Ops, Content & Outbound
这是一个远程职位。
地点：目前远程，未来可能转为现场办公
职位描述我们正在寻找一位积极主动、亲力亲为的市场专员，支持市场营销运营、内容撰写和销售开发（SDR）活动等多个工作流。这是一个通才岗位，适合希望全面了解现代营销引擎运作方式的应届生——从活动运营和CRM数据维护，到撰写内容以及通过结构化外呼跟进网络研讨会潜在客户。
主要职责：
市场营销运营
- 在CRM中维护和更新潜在客户数据；确保列表干净、分组合理且适合活动使用。
- 在营销自动化工具中设置、安排并测试电子邮件活动、落地页和网络研讨会流程。
- 跟踪活动表现并为市场团队准备周报和仪表盘。
- 协调网络研讨会和活动的后勤工作：注册、提醒和活动后跟进。
内容撰写
· 撰写和编辑市场内容：邮件、博客文章、社交媒体帖子、网络研讨会宣传资料和单页介绍。
- 将网络研讨会录像和其他长篇内容重新制作成短篇内容（摘要、片段、帖子）。
- 确保所有内容符合品牌语气，语法正确，并针对目标渠道进行优化。
SDR / 外呼（网络研讨会潜在客户）
· 通过电子邮件、领英和电话跟进网络研讨会注册者和参与者，以评估兴趣。
- 对市场生成的潜在客户执行结构化的外呼流程，并在CRM中记录所有活动。
- 与市场团队分享潜在客户反馈，以改进定位、信息传递和网络研讨会主题。
要求
我们希望你具备：
· 任何学科的学士学位（市场营销、商业或传播学优先）。
- 英语书面和口头表达能力优秀。
- 强大的组织能力和细致入微的注意力；能够同时处理多个工作流。
- 熟练使用Excel；熟悉任何CRM或邮件工具是加分项。
- 主动积极、有自我驱动力——愿意主动打电话、撰写初稿或修复列表，而无需等待指示。
加分项
· 市场营销、销售或内容相关实习或项目经验。
- 接触过Salesforce、Instantly、Canva、领英销售导航器或网络研讨会平台（Zoom/Teams）等工具。
- 对B2B潜在客户流程和电子邮件营销指标有基本理解。
你将获得
· 在市场营销运营、内容创作等方面的广泛、实际操作的经验
查看英文原文
This is a remote position.
Location: Currently remote, may transition to onsite in future
About the RoleWe are looking for an energetic, hands-on Marketing Associate to support multiple open workstreams across marketing operations, content writing, and sales development (SDR) activity. This is a generalist role, ideal for a fresher who wants broad exposure to how a modern marketing engine runs - from campaign operations and CRM hygiene to writing content and converting webinar leads through structured outbound follow-up.
Key Responsibilities:
Marketing Operations
- Maintain and update lead data in the CRM; ensure lists are clean, segmented, and campaign-ready.
- Set up, schedule, and QA email campaigns, landing pages, and webinar workflows in marketing automation tools.
- Track campaign performance and prepare weekly reports and dashboards for the marketing team.
- Coordinate logistics for webinars and events: registrations, reminders, and post-event follow-ups.
Content Writing
· Write and edit marketing content: emails, blog posts, social media posts, webinar promotions, and one-pagers.
- Repurpose webinar recordings and other long-form assets into short-form content (summaries, snippets, posts).
- Ensure all content follows brand tone, is grammatically clean, and is optimized for the intended channel.
SDR / Outbound (Webinar Leads)
· Follow up with webinar registrants and attendees via email, LinkedIn, and phone to qualify interest.
- Run structured outbound cadences on marketing-generated leads and log all activity in the CRM.
- Share lead feedback with marketing to improve targeting, messaging, and webinar topics.
Requirements
What We're Looking For
· Bachelor's degree in any discipline (Marketing, Business, or Communications preferred).
- Excellent written and verbal communication in English.
- Strong organizational skills and attention to detail; comfortable juggling multiple work streams.
- Working comfort with Excel; familiarity with any CRM or email tool is a plus.
- A proactive, self-starter attitude - willing to pick up the phone, write a draft, or fix a list without waiting to be asked.
Nice to Have
· Internship or project experience in marketing, sales, or content.
- Exposure to tools like Salesforce, Instantly, Canva, LinkedIn Sales Navigator, or webinar platforms (Zoom/Teams).
- Basic understanding of B2B lead funnels and email marketing metrics.
What You'll Get
· Broad, hands-on exposure across marketing ops, content, and sales development early in your career.
- Mentorship from experienced marketing and sales leaders, with a clear path to specialize (Ops, Content, or SDR/Sales).
Originally posted on Himalayas