GTM Associate
关于角色 我们的客户是一个早期阶段的 B2B 技术公司,与制造商和经销商合作。他们正在寻找一个积极的,具有商业思维的人来支持其出口销售努力。该职位的主要重点是**建立目标前景清单,研究公司和决策者,并进行个性化宣传活动以产生第一次会议**.强大的写作和内容技能将是一项优势,特别是能够写明确,个性化的宣传信息和后续工作的能力。你将在高度自主环境中直接与创始人合作,有机会随着公司成长承担更多责任。- 针对企业,行业和决策者进行研究以建立精确的高质量的前景列表。- 以公司理想客户形象为基础确定和资格化相关前景。- 使用 LinkedIn,销售导航器,数据库和其他研究工具来找到和丰富前景信息。- 写并发送个性化的 LinkedIn 和电子邮件传播。- 管理后续活动和回应,并致力于确保合格的首次会议。- 在 CRM 中保持准确更新前景和传递活动。- 根据响应率和结果测试和完善寻找和消息。- 支持创始人通过出口销售和账号调查。- 使用 ChatGPT 或 Claude 等人工智能工具来支持研究,探讨和宣传,同时检查输出的准确性。
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About the Role
Our client is an early-stage B2B technology company working with manufacturers and distributors. They are looking for a proactive, commercially minded person to support their outbound sales efforts.
The main focus of the role is **building targeted prospect lists, researching companies and decision-makers, and carrying out personalised outreach to generate first meetings**.
Strong copywriting and content skills would be a plus, particularly the ability to write clear, personalised outreach messages and follow-ups.
You’ll work directly with the founders in a highly autonomous environment, with the opportunity to take on more responsibility as the company grows.
Responsibilities
- Research target companies, industries and decision-makers to build accurate, high-quality prospect lists.
- Identify and qualify relevant prospects based on the company’s ideal customer profile.
- Use LinkedIn, Sales Navigator, databases and other research tools to find and enrich prospect information.
- Write and send personalised LinkedIn and email outreach.
- Manage follow-ups and responses and work towards securing qualified first meetings.
- Keep prospect and outreach activity accurately updated in the CRM.
- Test and refine prospecting and messaging based on response rates and results.
- Support the founders with outbound sales and account research.
- Use AI tools such as ChatGPT or Claude to support research, prospecting and outreach, while checking the accuracy of the output.