拨号活动策略与优化
Dialer Campaign Strategy and Optimization
成为我们关怀社区的一员
高级渠道开发专业人员负责为一个或多个业务线制定销售产品策略，针对特定市场和/或业务细分。高级渠道开发专业人员的工作任务涉及中等复杂到复杂的问题，这些问题需要对各种因素进行深入评估。拨号器活动策略与优化职位负责领导获取和保留拨号器活动的策略、执行和持续改进。该职位将业务目标转化为可操作的接触策略，确保活动被有效设计、启动、管理和优化，以最大化接触率、转化表现和成本效率。
作为拨号器活动表现的主要业务负责人，该职位与运营、市场、分析、技术、客服中心和外部供应商团队紧密合作，制定针对性的接触策略，优先安排活动需求，并推动运营卓越。该职位利用数据驱动的洞察力、测试方法和绩效分析，持续提高活动效果、会员参与度和业务成果。
该职位将负责从规划到优化的拨号器表现，确保接触工作高效执行，快速解决运营问题，并根据表现趋势和新机遇调整活动策略。
运用你的技能产生影响
所需资格
- 5年以上活动管理、客服中心运营、拨号器策略、市场营销运营、会员参与或业务分析经验。
- 有管理并优化外呼和来电活动的经验，对转化率、接触率和效率结果负责。
- 有开发活动目标策略、细分模型和绩效优化计划的经验。
- 有与运营、市场、分析、技术和供应商合作伙伴跨职能合作的经验。
- 在医疗保健、药房、健康计划、医保或受监管环境中有经验者优先。
- 有成功管理多个项目并实现可衡量业务成果的经验。
- 有使用拨号器平台和劳动力/客服中心技术的经验。
- 对客服中心技术、拨号器平台有深入了解
查看英文原文
Become a part of our caring community
The Senior Channel Development Professional defines the sales product strategy for single or multiple lines of business targeting specific markets and/or business segments. The Senior Channel Development Professional work assignments involve moderately complex to complex issues where the analysis of situations or data requires an in-depth evaluation of variable factors.The Dialer Campaign Strategy & Optimization role is responsible for leading the strategy, execution, and continuous improvement of acquisition and retention dialer campaigns. This role translates business goals into actionable outreach strategies, ensuring campaigns are effectively designed, launched, managed, and optimized to maximize contact rates, conversion performance, and cost efficiency.
Serving as the primary business owner for dialer campaign performance, this position partners closely with Operations, Marketing, Analytics, Technology, Contact Center, and external vendor teams to develop targeted outreach strategies, prioritize campaign requirements, and drive operational excellence. The role leverages data-driven insights, testing methodologies, and performance analytics to continuously improve campaign effectiveness, member engagement, and business outcomes.
The role will own dialer performance from planning through optimization, ensuring outreach efforts are delivered efficiently, operational issues are quickly resolved, and campaign strategies evolve based on performance trends and emerging opportunities.
Use your skills to make an impact
Required Qualifications
- 5+ years of experience in campaign management, contact center operations, dialer strategy, marketing operations, member engagement, or business analytics.
- Proven experience managing and optimizing outbound and inbound outreach campaigns with responsibility for conversion, contact rate, and efficiency outcomes.
- Experience developing campaign targeting strategies, segmentation models, and performance optimization initiatives.
- Experience working cross-functionally with Operations, Marketing, Analytics, Technology, and Vendor partners.
- Experience in healthcare, pharmacy, health plan, Medicare, or regulated environments preferred.
- Demonstrated success managing multiple initiatives and delivering measurable business results.
- Experience with dialer platforms and workforce/contact center technologies.
- Strong understanding of contact center technologies, dialer platforms, campaign management, and lead management processes.
- Advanced analytical skills with the ability to interpret complex data sets and translate findings into actionable recommendations.
- Experience designing and executing test-and-learn strategies, including scripting, segmentation, call timing, and outreach optimization.
- Strong knowledge of campaign performance metrics, including conversion rates, contact rates, cost per acquisition, and cost per retention.
- Ability to identify trends, risks, and opportunities and proactively develop optimization strategies.
- Strong project management and organizational skills with exceptional attention to detail.
Preferred Qualifications
- Bachelor's degree
- Experience with dialer platforms and workforce/contact center technologies.
- Proficiency in Excel and data visualization/reporting tools (Power BI, Tableau, or similar).
- Experience utilizing CRM and campaign management systems.
- Ability to partner with technical teams to define business requirements and support system enhancements.
Additional Information:
As part of our hiring process for this opportunity, we will be using an interviewing technology called HireVue to enhance our hiring and decision-making ability. HireVue allows us to quickly connect and gain valuable information from you pertaining to your relevant skills and experience at a time that is best for your schedule.
Work at home requirements:
To ensure Home or Hybrid Home/Office employees' ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria:
At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested.
Satellite, cellular and microwave connection can be used only if approved by leadership.
Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.
Humana will provide Home or Hybrid Home/Office employees with telephone equipment appropriate to meet the business requirements for their position/job.
Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.
SSN Alert:
Humana values personal identity protection. Please be aware that applicants may be asked to provide their Social Security Number, if it is not already on file. When required, an email will be sent from with instructions on how to add the information into your official application on Humana's secure website.
Work at Home Requirements: To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria: At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested. In certain roles, the minimum recommended internet speed required by Humana may not be sufficient for business needs. Humana reserves the right to require associates to upgrade their internet service if necessary. Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.Scheduled Weekly Hours
40Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.$86,300 - $118,700 per yearThis job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.Description of Benefits
Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.Application Deadline: 08-25-2026
About us
About Humana: Humana Inc. (NYSE: HUM) is a leading U.S. healthcare company. Through our Humana insurance services and our CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare and Medicaid, families, individuals, military service personnel, and communities at large. Learn more about what we offer at Humana.com and at CenterWell.com.
Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
Originally posted on Himalayas