数据分析师 II - 市场与客户分析
Data Analyst II - Marketing & Customer Analytics
Tailored Brands 是一家领先的男士服饰零售商,提供西装、正装、运动装以及广泛的商务休闲产品。我们的品牌包括 Men's Wearhouse、Jos. A. Bank、Moores 和 K&G Fashion Superstore,为全家提供各类商品。我们通过便捷的门店网络和电子商务网站,为人们在最重要的时刻提供个性化的产品和服务,让他们爱上自己的外观和感受。
关于职位
我们目前有一个 Data Analyst II – Marketing & Customer Analytics 的职位,加入 Tailored Brands 企业分析团队。Data Analyst II – Marketing & Customer Analytics 将与市场营销和其他业务相关方紧密合作,开展客户和营销活动分析。在此职位上,您将帮助评估绩效,分析客户行为和获取情况,支持测试和测量工作,并识别吸引、保留和提升客户体验的机会。您将利用数据分析、报告和讲故事的技能,提供高质量的分析工作,为业务决策提供依据并推动可衡量的结果。
Tailored Brands 是一个协作的环境,那些习惯于应对不确定性、对业务充满好奇心,并希望通过数据解决问题的人将在这里茁壮成长。如果您喜欢在业务和技术团队之间协作,能够将细节与大局联系起来,并且热衷于将洞察转化为行动,那么我们正在寻找您。
您将负责的主要职责
- 与业务相关方合作进行客户和营销分析,帮助回答关键业务问题,支持提升业绩的项目。
- 解读数据以识别业务趋势、客户行为以及在获取、留存、忠诚度和营销表现方面的机遇。
- 支持客户细分、流失率、留存率和购买行为的分析,生成可操作的建议。
- 构建、维护和改进定期报告和仪表盘,同时识别对业务最重要的指标。
- 进行临时分析,评估营销策略、活动表现和客户结果。
- 支持 A/B 测试和其他营销实验的设计、测量和结果解读,帮助将结果转化为实际下一步行动。
- 改进和自动化数据准备和报告流程,从而节省时间用于高价值的分析。
- 协作
查看英文原文
Tailored Brands is a leading specialty retailer of menswear, including suits, formalwear, sportswear, and a broad selection of business casual offerings. Our brands include Men's Wearhouse, Jos. A. Bank, Moores and K&G Fashion Superstore, which offers merchandise for the entire family. We help people love the way they look and feel for their most important moments by delivering personalized products and services through our convenient network of stores and e-commerce sites.
About the Job
We currently have an opportunity for a Data Analyst II – Marketing & Customer Analyticsto join the Tailored Brands Enterprise Analytics team. The Data Analyst II – Marketing & Customer Analytics will partner closely with Marketing and other business stakeholders on customer and marketing activities. In this role, you will help evaluate performance, analyze customer behavior and acquisition, support testing and measurement, and identify opportunities to attract, retain, and delight customers. You will leverage your skills in data analysis, reporting, and storytelling to deliver quality analytical work that informs business decisions and drives measurable outcomes.
Tailored Brands is a collaborative environment where people who are comfortable with ambiguity, curious about the business, and motivated to solve problems with data will thrive. If you enjoy working across business and technical teams, can connect the details to the big picture, and are excited to turn insights into action, we are looking for you.
What You’ll Do | Key Accountabilities
- Partner with business stakeholders on customer and marketing analytics, helping answer key business questions and supporting initiatives that improve performance.
- Interpret data to identify business trends, customer behaviors, and opportunities across acquisition, retention, loyalty, and marketing performance.
- Support analysis of customer segments, churn, retention, and buying behaviors to generate actionable recommendations.
- Build, maintain, and improve recurring reporting and dashboards, while identifying the metrics that matter most to the business.
- Conduct ad-hoc analyses to evaluate marketing tactics, campaign performance, and customer outcomes.
- Support test design, measurement, and readouts for A/B testing and other marketing experiments, helping translate results into practical next steps.
- Improve and automate data preparation and reporting processes so more time can be spent on high-value analysis.
- Collaborate with Data Engineering and partners across Analytics to improve data quality, standardized definitions, governance, tools, and ways of working.
- Manage multiple priorities across projects and communicate progress, tradeoffs, and insights effectively.
- Present analyses in a clear, interpretable, and practical way that can be shared broadly with both technical and non-technical audiences.
What You’ll Bring | Skills & Experience
- Bachelor’s degree in a technical or analytical field such as Statistics, Economics, Finance, Computer Science, Mathematics, Operations Research, Industrial Engineering, Marketing Analytics, or related experience.
- 5+ years of experience in analytics, business analysis, or a similar role supporting cross-functional stakeholders.
- Strong SQL skills and experience working with large datasets, including data extraction, transformation, and quality checks.
- Experience with data visualization and reporting tools such as Tableau, Power BI, or Google Data Studio.
- Experience analyzing customer, marketing, or digital performance data to uncover trends and opportunities.
- Familiarity with marketing channels and external agencies including social, search, display, CRM, and other digital channels.
- Familiarity with A/B testing methodology, test measurement, and interpreting results to improve marketing outcomes.
- Comfort working with AI-enabled tools and technologies to accelerate analysis, improve productivity, and support business decision-making, including developing practical methodologies to QA AI-generated outputs and assess their reliability before use.
- Strong ability to interpret data and turn it into practical business actions, recommendations, and prioritization decisions.
- Strong practical business sense, with the ability to balance analytical rigor with real-world tradeoffs and translate insights into decisions that improve customer and business outcomes.
- Strong communication and collaboration skills, with the ability to act as a bridge among business, analytics, and engineering teams.
- Confidence to scrutinize analyses, identify limitations, and communicate where data quality or methodology may affect interpretation.
- Familiarity with agile ways of working and tools such as Jira, GitHub, or Confluence is a plus.
Please note that you do not need to qualify for all requirements to be considered. We encourage you to apply if you can meet most of the requirements and are comfortable opening a dialog to be considered.
Work Environment, Physical & Mental Demands
- Ability to sit and work at a computer keyboard for extended periods of time
- Ability to stoop, kneel, bend at the waist, and reach daily
- Able to lift and move up to 25 pounds occasionally
- Must utilize visual acuity, speech and hearing, hand and eye coordination and manual dexterity necessary to operate a computer and office equipment
- Hours regularly 40 hours per week, as work dictates, from a remote office location
Benefits
This role is eligible for healthcare including medical, dental and vision, retirement savings (401k with a company match), income protection programs such as life, accident and disability insurance, paid time off for sick leave, vacation, bereavement, jury duty, and holidays, wellbeing program, commuter, adoption assistance, education assistance, legal services, and employee merchandise discounts. For more detailed information go Tailoredbrands.com/working-here/people-culture.
Work-Life Balance
We understand the demands of work, school, family, and personal responsibilities. Through our work-life resources and programs we offer services for every stage of life to help you manage the day-to-day needs. We offer programs such as:
- Meeting-Free Fridays (encouraged) | so you can catch up on work and self-development
- Summer Fridays | from Memorial Day to Labor Day so you can enjoy a head-start to the weekend
- Holiday Early Departure | close out early the business day before a company observed holiday
The starting salary for this position is $92,810 – $142,350. Actual compensation within this range will be determined based on factors such as skills, experience, and qualifications. Over time, and subject to performance, tenure, and evolving responsibilities, total compensation for this role may grow to as much as $193,294. Base pay information is based on market location and may be subject to prevailing wage laws, if applicable.
Note: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required and are not intended to be an exhaustive list of all duties, responsibilities or qualifications associated with this job.
Originally posted on Himalayas