数据产品经理(市场营销/营销技术)
Data Product Owner (Marketing/MarTech)
Improvado 是一个由人工智能驱动的统一平台,专为中大型企业及机构的营销团队设计,旨在通过自动化复杂的营销智能和报告流程,使决策更加轻松。Improvado 收集、整理并解析营销数据,通过商业智能(BI)和人工智能(AI)提供即时洞察,帮助消除复杂性,精准提供洞察以优化预算、提升活动效率和营销投资回报率(ROI)。
关于该职位
该职位隶属于一个转型团队——一个小型但影响深远的数据分析师和分析工程师小组,负责 Imrovado 的转换层:SQL 数据集市、自定义管道和分析产品(Martech Recipes、归因/MMM、DataPrep),将原始营销数据转化为干净、客户可用的数据集。作为高级产品经理/分析师,你将负责在复杂客户账户上的技术交付,构建和自动化分析工作流,并通过深厚的 SQL 专业知识和实际应用的人工智能来推动产品质量。你将负责一个产品,编写数据转换逻辑,构建自动化,并直接解决复杂的技术问题,而不是远程管理。
职责
· 驱动复杂客户实施的产品路线图和端到端交付:SQL 数据集市、自定义管道、Martech Recipes、归因和 DataPrep
与工程团队合作,设计、优先排序并发布新功能,同时优化和修复现有逻辑
专注于营销数据优化(归因模型、活动追踪和漏斗表现),以推动客户成果
使用 AI 工具、脚本和现代数据栈(dbt)构建和维护自动化分析工作流
排查、调试并解决生产数据管道问题,包括直接面对客户的升级问题
识别将手动流程替换为可扩展的 AI 驱动解决方案的机会
与产品、BI 和 CSM/TCS 团队协作,参与架构决策和客户数据需求
为转换流程贡献标准操作程序(SOP)和文档
资格要求
- 具备将 AI 工具应用于自动化分析或数据工作流的实际经验:Claude Code、提示工程、代理编码以加速开发、编写测试、优化复杂问题并更快交付
- 具备产品负责人/产品经理的实际经验——能够独立从问题出发完成整个流程,无需过多指导
- 具有构建和扩展 AI 代理的经验,能够
查看英文原文
Improvado is an AI-powered, unified platform designed for marketing teams in medium to large-scale enterprises and agencies, who are looking to automate complex marketing intelligence and reporting to make decisions with ease. Improvado gathers, organizes, and untangles marketing data to deliver instant insights through BI and AI, helping to eliminate complexity, delivering laser-focused insights to optimize budgets, enhance campaign efficiency and marketing ROI.
About the role
This role sits within a Transformation Team - a small, high-impact group of data analysts and analytics engineers responsible for Improvado's transformation layer: SQL DataMarts, custom pipelines, and analytics products (Martech Recipes, Attribution/MMM, DataPrep) that turn raw marketing data into clean, client-ready datasets. As Senior Product Owner/Analyst, you'll own technical delivery on complex client accounts, build and automate analytics workflows, and drive product quality through a combination of deep SQL expertise and applied AI. You will own a product, write data transformation logic, build automation, and directly solve complex technical problems—rather than managing from afar.
Responsibilities
· Drive the product roadmap and end-to-end delivery on complex client implementations: SQL DataMarts, custom pipelines, MarTech Recipes, Attribution, and DataPrep
Partner with the engineering team to design, prioritize, and ship new product features, while refining and fixing existing logic
Focus on marketing data optimization (attribution models, campaign tracking, and funnel performance) to drive client results
Build and maintain automated analytics workflows using AI tools, scripting, and modern data stack (dbt)
Troubleshoot, debug, and resolve production data pipeline issues, including direct client-facing escalations
Identify opportunities to replace manual processes with scalable, AI-driven solutions
Collaborate with Product, BI, and CSM/TCS teams on architecture decisions and client data requirements
Contribute to SOPs and documentation for transformation processes
Qualifications
- Demonstrated experience applying AI tools to automate analytics or data workflows: Claude Code, prompt engineering, agentic coding to accelerate development, write tests, optimize complex problems, and ship faster
- Product ownership/ product management proven experience — able to take a problem end-to-end with minimal hand-holding
- Experience building and scaling an AI agent and ability to make it reliable
- Strong SQL skills required; dbt or similar transformation-tooling experience strongly preferred
- Hands-on ETL/ELT pipeline experience (BigQuery, Snowflake, Redshift, or ClickHouse) - nice-to-have
- Experience troubleshooting production data pipelines and resolving data quality issues
- Marketing or revenue data domain experience
- Availability to work full US Eastern Time (ET) hours with future relocation to Latin America
- Fluent English (able to have client calls)
Nice to have
- Python for data processing and automation
- Experience working directly with clients on technical requirements
- BI tools (e.g., Superset) for operational reporting
What We Offer
- Remote-first environment
- Optional relocation assistance to Latin America after your trial period
- Strong product/market fit: marketing data product for US-based enterprises
- Modern AI tech stack and freedom to experiment
- High-velocity team where you'll constantly learn and scale your skills
- High autonomy and ownership — we care about outcomes, not hours
- AI-first, collaborative, no-bureaucracy culture with a technically strong, international team
- 20 working days of PTO per year
- US holidays and additional days off
- Professional development reimbursement
Originally posted on Himalayas