Marketing Brand Manager (B2B igaming)
恩乔游戏是一家专注于创建高质量的数字娱乐体验,包括槽和现场游戏。我们的团队汇集了游戏开发,产品和设计的经验丰富的专业人士,他们都以创新和质量激情为主。在恩乔游戏中,我们重视所有权,卓越和驱动力。这些原则塑造着我们工作,合作和制造产品的方式。加入我们并成为游戏世界中的创新的旅程的一部分!我们正在寻找一个创造性和战略性的营销品牌管理员来领导和增长我们的全球品牌存在。直接向首席商务官 (CCO) 报告,你将负责塑造公司的品牌叙述,管理多道营销工作,生产高影响力材料和确保在所有客户接触点之间保持一致的沟通。这个角色是理想的,对于一个具有强大的背景在 iGaming 行业中的 B2B 营销的人来说,谁可以自信地管理品牌执行,跨部门合作,并在高度竞争力的市场上提高公司的可见性。要求 你将有哪些目标?品牌战略 & 定位 · 制定并执行与公司目标和商业优先事项相符的明确,令人信服的品牌策略 · 定义和维护所有营销和销售材料中强大的品牌身份,声音和视觉方向 竞选开发与执行 · 在数字,电子邮件,活动和合作伙伴道上规划,协调和执行集成的营销运动 · 与内部和外部利益相关者合作提供产品意识并支持领先代人的宣传活动 · 追踪社交 KPIs,基于性能数据优化内容销售启用材料 · 创建和维护品牌销售板块,小册子,讲座演示和其他担保以支持商业团队 ·确保所有材料反映当前产品供应并与品牌信息网站内容及更新保持一致 · 在设计和开发团队合作管理和更新网站内容 · 确保在产品页面,博客和登陆页面中传递信息的品牌一致性和清晰度 P
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ENJOY Gaming is a software provider focused on creating high-quality digital entertainment experiences, including Slots and Live Games. Our team brings together experienced professionals in game development, product, and design, driven by a passion for innovation and quality.
At ENJOY Gaming, we value ownership, excellence, and drive. These principles shape the way we work, collaborate, and build products.
Join us and be part of our innovative journey in the gaming world!
We are looking for a creative and strategic Marketing Brand Manager to lead and grow our global brand presence. Reporting directly to the Chief Commercial Officer (CCO), you will be responsible for shaping the company’s brand narrative, managing multi-channel marketing efforts, producing high-impact materials, and ensuring consistent communication across all customer touchpoints. This role is ideal for someone with a strong background in B2B marketing within the iGaming industry who can confidently manage brand execution, collaborate across departments, and elevate the company’s visibility in a highly competitive market.
Requirements
What goals will you have?
Brand Strategy & Positioning
- Develop and execute a clear, compelling brand strategy aligned with company goals and commercial priorities
- Define and uphold a strong brand identity, voice, and visual direction across all marketing and sales materials
Campaign Development & Execution
- Plan, coordinate, and execute integrated marketing campaigns across digital, email, events, and partner channels
- Collaborate with internal and external stakeholders to deliver campaigns that generate brand awareness and support lead generation
Social Media Strategy & Community Engagement
- Manage the company’s social media presence across LinkedIn, Twitter/X, YouTube, and industry platforms
- Create content and campaigns tailored to B2B audiences, and actively engage with partners, prospects, and industry thought leaders
- Track social KPIs and optimize content based on performance data
Sales Enablement Materials
- Create and maintain branded sales decks, brochures, pitch presentations, and other collateral to support the commercial team
- Ensure all materials reflect current product offerings and align with brand messaging
Website Content & Updates
- Manage and update website content in collaboration with design and development teams
- Ensure brand consistency and clarity in messaging across product pages, blogs, and landing pages
Public Relations & Media Outreach
- Manage relationships with PR agencies to drive media coverage, press releases, interviews, and thought leadership
- Coordinate press outreach and ensure alignment with brand objectives and regulatory standards
Industry Events & Partnerships
- Coordinate brand presence at key industry expos and conferences (e.g., ICE, iGB, SBC)
- Support partner and marketing initiatives, including local activities and joint campaigns
Brand Governance & Asset Management
- Enforce brand consistency across all touchpoints, internally and externally
- Manage brand assets, templates, and guidelines for use by global teams and partners
Performance Monitoring & Reporting
- Track key metrics related to brand visibility, content performance, engagement, and campaign ROI
- Prepare reports and present findings to the CCO and other stakeholders, recommending optimizations based on data
Localization & Market Adaptation
- Adapt brand messaging and assets for different regions while maintaining global consistency
- Support local market teams or partners with branded assets and campaign toolkits
About you:
- 3+ years of marketing/brand experience, preferably in the B2B iGaming industry
- Proven experience developing sales and marketing collateral (e.g., decks, one-pagers, product overviews)
- Familiarity with website CMS tools and basic content editing (no coding required)
- Experience working with PR agencies and managing media outreach
- Exceptional writing, editing, and communication skills
- Strong organizational skills and attention to detail
- Ability to manage multiple projects simultaneously in a fast-paced environment
- Familiar with tools such as Adobe Creative Suite, Canva/Figma, and Google Analytics
What you get in return:
- Competitive Salary in EUR: with annual performance reviews to recognize your growth
- Remote Work & Core Hours: full-time remote role (8 hours + 1 hour lunch) with mandatory availability between 9:30 and 17:30 CET for team collaboration
- Comprehensive Benefits: including medical insurance, psychologist support, and Polish and Slovak speaking clubs
- Generous Paid Time Off: 20 working days of paid vacation, plus 10 additional paid days off, 10 paid sick days, and all national holidays in your country
- Professional Development Support: reimbursement for courses, training, and certifications
- Well-being Perks: support for language classes, sports, massages, or life coaching
- 6-Month Probation Period: a standard period to ensure a strong mutual fit for both you and the company
Please note that feedback on your application will be provided within two weeks if a positive decision is made regarding your candidacy.
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Originally posted on Himalayas